Chapter 1091： same trend

A community in Bridgeport, Connecticut.

On the basketball court.

The four young people were talking: "Guys, let's watch "Super Body" after the game. I saw a lot of people recommend it on the Yahoo forum. It should be pretty good."

""Super Body"? It's the one starring Scarlett. I heard people say that she showed her flesh in it, hehe. I don't know how much." Someone was stunned for a while, as if looking forward to it. what.

"It's a good movie, it's refreshing." Someone who knew it, added, "Anyway, I didn't feel bored at all when I watched it the day before yesterday."

"Then are you still going to see it, Ronnie? I haven't seen it, I want to see it."

"I'm tired of playing, and it's okay to watch it again." The only one who watched the movie, called Ronnie, said: "It's pretty good, not as bad as the newspapers say. Carrie is still ditching inside."

"Let's go, let's go, I'm excited to say it." Someone urged impatiently.

"Let's go, let's go, I'll drive." Someone agreed.

The four of them drove to a nearby movie theater chain owned by AMC, and saw a huge poster of "Super Body" standing at the entrance of the theater. Are you all here to watch "Super Body"? Today is Wednesday, and there are quite a few people on weekdays."

"Maybe, "Super Body" has been released for several days, and it is still hanging on the weekly list. Of course, many people have noticed it."

"You two stand in line, I'll go buy some drinks with Ronnie."

After the task was assigned, the 2 people who were ordered lined up to buy tickets honestly, and all they heard was the discussion of "Super Body".

"Is 'Super Body' really that good-looking? It's finally a school holiday, and I still want to see Matt Damon's 'The Planning Bureau'."

"Don't worry, it's definitely not bad. My classmates have been in school many times, and it's interesting to listen to. On the contrary, the people in my class that you want to watch say it's a little boring." This is a pair of brothers.

"Two tickets in the back row. Susan, do you want chips?" This is a couple.

"Five tickets for consecutive seats." This is a group.

"A total of 43.5 US dollars, this is your ticket, please take it." This is the hard-working conductor.

"..."

Further down a counter, two workers expertly bag popcorn or chips, stuff them into the microwave, and turn the timing knob.

The cinema has attracted a lot of audiences, and the cinema chain also points to selling this and drinks to make money, which is more profitable than selling tickets, but the premise is that there are high-quality content to tempt audiences to come to the cinema for consumption.

......

"Luc Besson is also very good."

In Los Angeles, in the office, Fox President Jim Garnopoulos is also carefully checking the movie market.

The producer of the production department next to him echoed: "Yes, it is indeed powerful to leverage the projection market with several times of prospects with an investment of 40 million." He sighed with emotion: "Although it sometimes fails, those commercial films that have been successfully produced are not uncommon. The price-performance ratio is surprisingly good, and the investment risk is still small.”

"Well, I'm good at doing big things with small money." Jim nodded, "The same is true for this one, and he knows how to use the film's advantages. The whole film is not procrastinated at all, and the sense of progression is enough, plus Scarlett's popularity. At that time, with a similar drama scene and a personal heroic ending, it has been able to please the audience."

He suddenly said: "As a structured commercial film, it will definitely not reach the height of the ceiling, but the revenue and profit are still considerable. He is very smart. He does not discuss grand issues in commercial films, so as to avoid the imbalance of scenes. We should try to find He collaborated once."

"But... Luc Besson used to cooperate with Universal. Now, if we get closer to Firefly, it will be difficult for us to win between these two companies."

The producer was helpless, "The conditions we can offer, the other two can definitely offer, it's meaningless to drive too high, it seems that there is nothing to impress, unless we provide the project ourselves. But in that case, it is not He must be required to direct."

This is a fact, each company has its own circle of directors to work with.

"It's a pity." Jim shook his head. Although it's just a casual mention, he really appreciates a director like Luc Besson who "doesn't mess around", has rich experience and can handle a variety of themes.

Well, it is also possible that successive successes made him unconsciously raise his assessment of Luc Besson.

Think about it, from "This Killer Is Not Too Cold" in the 1990s, to the popular Liam Neeson's "Hurricane Rescue", and then to this "Super Body" that made Scarlett go a step further, the global sales broke the circle. Movies didn't take too long in his creative career.

This is also true. Except for top industry talents such as Spielberg and Lehmann, most directors have a normal amount of filming for one film in 2 or 3 years. From this perspective, Luc Besson's achievements have been It is very eye-catching, not everyone can participate in multiple boutique projects.

Looking at his achievements a little more carefully, the total of the three films is close to 900 million in the box office market, and the shooting cost is less than 85 million, which is close to 3.75 times the box office return - plus the copyright operation outside the theater, there are 7 times. .

Alas, it's a pity that he stands on the top of the mountain by himself.

......

Many people in the industry attribute the achievements of "Super Body" to Luc Besson's "smart" catering to the audience, and even many French filmmakers have given birth to similar thoughts.

But more film companies and directors are analyzing the success of the movie "Super Body". They believe that success can be replicated as long as the hits of "Super Body" are followed. To put it simply, follow the trend.

Hollywood is very good at going with the wind.

But unfortunately, most of these people who are ready to follow the trend have made mistakes in their analysis. I think that the success of "Super Body" is due to the decisive action scenes, and then adding some action scenes, the protagonist chooses beautiful women, but I don't know that the essence of "Super Body" lies in the supernatural setting of the soft science fiction. .

After all, looking at the Hollywood market at this time, it is obvious that the superhero theme is on the rise and continues to prosper. Whether it is Fox, Sony or Marvel, they are making a lot of money, which also leads to the rapid assimilation of the preferences of moviegoers. growth is exaggerated.

Many people have overlooked a problem. The movie market is not so afraid of homogeneous competition. Many audiences are limited by their needs and are willing to watch a large number of similar masterpieces. The director wrote, and even said that after reading it, he was more thirsty and actively looked for the same type of themes.

From the average box office of "Blade" in the early new millennium, to the average box office of "X-Men" of 200 million and 300 million, to the continuous emergence of "Spider-Man" breaking the superhero record, and then to "The Dark Knight" , "Reunion" broke 1 billion, 1.5 billion achievements, it is obvious that the audience base of movies adapted from superheroes has been expanding The audience's acceptance has been growing, and this has been achieved. The basis for the three companies to continue to make money.

Therefore, one of the reasons why "Super Body" was able to set off a lot of movie viewing craze in the March schedule, and grew against the market, is a big reason for the love of young audiences, that is, the core group of Chaoying theme, for the "extraordinary" gimmick of this film. Take it as a substitute for the three superhero works that have not been released. As for Scarlett's figure, play, and rhythm, they are all plus points for the achievement of the market, rather than a set point that is finalized.

Are action movies dying? Definitely.

The box office of "The Expendables", which has gathered a lot of action stars, is not as good as "Super Body", where the action is only embellished. Maybe people's martial arts dramas are more likely to generate adrenaline than "Super Body", but is it useful? The audience listens to it. Once you reach the muscle, you will lose interest, and naturally the box office will not be high.

What's more, the role template that is very similar to Black Widow is played by Scarlett, which is easy to arouse the memory of the audience of "Reunion". You must know that "Reunion" has not been released globally, and there are not many people who have watched it— —

The original version of "Super Body", which was shown in the summer of 2014, despite the flaws of various investors and the pressure of competition from other masterpieces, got more than 43 million in the first week, and finally accumulated more than 400 million. 's box office.

At this time, if the box office potential is better carried, it is not surprising to achieve better results.

​​

Please remember this book's first domain name: . Mobile version reading website: