Chapter 1069： Future plans (2)

at the plenary high-level meeting.

In the context of the gradually stable market domination, Lehman also communicated with Kevin to come up with the initial decision of the second phase of Marvel, and summarized the production tasks of Firefly and the overall supporting business plan in the next 2 to 3 years.

Not to mention other things, being able to have a clear direction for the various resources mobilized is by no means useless.

You know, now, Mann Media has become the No. 1 production company for 10 years. The weight and influence are naturally different. At least the attitude of the theater chain is much better. In this way, the mobilization of schedule resources and The expansion of publicity and distribution capabilities is also obvious - especially the arrangement of resources for summer and Christmas.

Blue Butterfly Pictures can easily go deep into the negotiating table of the North American Cinema Alliance about gears and strive for its own interests.

In the past, they were a little weak in this regard. It took a long time to mobilize the Blue Butterfly every time they set a file, not to mention that they collided with the Big Six, and the distribution of the opening screen was easy to be unfair. The resulting pressure on project turnover and return on investment will definitely be Yes, they have to give out part of the issuance rights in exchange for the convenience of publicity.

Fortunately, Mann Media's production projects have repeatedly achieved good results, and it has really won the first place in 10 years. Otherwise, it may take a long way to accumulate chips to exert influence on the theater market.

And now, at least in the fiercely competitive summer season, Blue Butterfly has a pomp and it is more than enough to release some projects that are not so virus-promoted.

Like the second installment of the Monster Universe, "Godzilla", which is planned to be released in 2011, Liam is confident that it will be released independently in North America. The initial plan is August or September, and the intention is also obvious. It was followed by two Marvel blockbusters to grab market share.

Generally speaking, for masterpieces targeting the global movie market, it is enough to leave a window of two or three weeks in the middle. Once the peak of the screening is over, the attendance rate is not high, and the impact of diversion is not large, so let the works slowly You can accumulate.

In addition, the 11-year shooting plan of project approval or finalization or preparation of the script, as well as the second part of "Dawn: Next", "Super Body", "Spartan 300 Warriors", director Zach Snyder; "Lone Castle" was handed over by Lehman's valued Juan Juan, "Tsunami Miracle" - a disaster movie based on the real events of the Indian Ocean tsunami.

The three Mexican heroes, the feature film "Beautiful Mistakes" directed by Alessandro and supervised by Alfonso; the node work of the Conjuring Universe, which combines the "Dead Silence" possessed wraith + "The Death Penalty" exorcist's "Hidden" set by the exorcist. "; Comedy "Otaku Jeff" submitted by Jason Reitman, a personal studio director who is happy to cooperate with "Juno"...

......

In addition to the "300" sequel, which has long been planned, several other projects have stories.

Among them, "Tsunami Miracle" is when Juan participated in a local film exhibition in Spain, a native Spanish producer took the initiative to find him with a book, and then Juan, who became famous and had no plans for a new film, was moved and took it. He took the post of director and introduced Firefly Pictures for him, and was valued and approved by Garcia during the film review;

In the case of "Beautiful Mistakes", it was an idea that Alessandro came up with when he was filming "Babel". It also focused on ordinary people in different countries, but the theme conflict changed from love to family, and spent a lot of time in the middle. A lot of time has been gradually improved, and the main line is determined to be: hard work, can not change the fate of a low-level smuggler, the style is still sharp and attacking - the three Mexican heroes except the tops all like realistic themes, can they win the awards? Voted;

Not to mention "Hidden". Compared with the bumps and bumps in the Conjuring Universe in the previous life, with Lyman's advice in this life, Wen Ziren and his friend Ray Warner quickly thought of the current book, which is different from the previous life. The thing is, in this part, after Lyman's suggestion, the exorcist will use the doll Billy in "Dead Silence" as an exorcism prop to help Josh (the father in the play) defeat the red-faced spirit... ...

As soon as this kind of linkage appeared, it basically announced the establishment of the Soul Conjuring Universe.

As for "Otaku Jeff", it is entirely the book received by Jason Reitman's studio. Due to financial reasons, market risks and publicity issues, I think Firefly is good, and actively seek cooperation...

In other words, all the "schedule burden" results that the producers participating in the conference can temporarily confirm are only these. Counting the three initially set by Marvel, there are only 8 projects planned in 2011, which is still far from Lehman's expectations. There is quite a distance.

According to the existing volume of Mann Media, there should be arrangements for each month, not to mention one per month, the 8 projects are indeed a little less compared to the first-tier studios, and the use of publicity resources Not efficient at all, which is a shame.

After some discussion, in addition to letting the production department continue to look for good books on the market, the rest can only be taken one step at a time.

Of course, most of the 8 projects are box office boutiques. From the perspective of profit alone, it is not a burden.

"This year's Cannes Film Festival, the top is sure to participate in At that time, our people will be able to sign some projects there for distribution." As for Blue Butterfly, Liam looked at the production plan this year. Numbers, he said.

With the film festival as the window transaction support, Blue Butterfly's release indicators can still be supplemented.

"Most of those film sources can only go offline, and there is still a gap in the theater market." Perlman said. After mastering the work of the copyright department as he wished, he must be more interested in theatrical movies. For offline DVDs, the operating space has almost nothing to do with his team.

"It's okay, it's just the beginning of this year, and there's still a lot of time left for us to learn more." Blake said seriously: "Our production business has always been short-lived, either selling the box office or going for awards, so it's hard to choose."

"Well, Manager Black is right." Lehman joked: "If the review is relaxed, the output of 10 units a year is still easy, but," Lehman suddenly became serious, "compared to the output, don't waste the schedule, increase the In terms of operating turnover, I would rather maintain the brand image of Firefly that is more refined and less in the hearts of the audience. I hope that when the audience sees the logo of Firefly, even if it is not the type they are interested in, it must not be a bad movie in their mouths. Similarly, The same is true of Marvel, it can be popular and entertaining, but it can’t be labeled as a bad movie.”

"We understand." The Firefly producers said in unison.

Lehman nodded, "Let's talk about the project, I discussed with President Joseph a few days ago to deepen the proportion of independent operation of the derivatives business. At present, our authorized market in the mainland has achieved initial results, coupled with the liquidity The reserve of funds is large enough, and its own hematopoietic ability is also very healthy, and it can properly implement the business network in other places..."

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