Chapter 231

Since August 16, the Chinese version of "Plants vs. Zombies" translated by Huizhong in cooperation with American baokai company has been opened for free download on the official website of "Plants vs. Zombies", Zhongle game platform, major domestic game websites, forums and other game download channels specially developed by Huizhong.

At the same time, Huizhong also began to put a large number of advertisements for the game "Plants vs. Zombies" through a number of advertising channels that have been cooperating with Zhongle platform and Baidu and other advertising platforms.

Different from the page tour on Zhongle, netizens can register to play the game when they see the advertising point. Netizens who see the advertisement of "Plants vs. Zombies" on the Internet will jump to the official website of "Plants vs. Zombies" of Huizhong and ask players to download it, which is not much different from the traditional end game.

Therefore, at the beginning, several directors of the newly independent game operation department were very worried about the advertising conversion rate of the game, that is, how many users who saw the advertisement could download and register the game. The conversion rate of page game advertisements put on the previous Zhongle platform was basically more than 50%, that is, every two people saw the advertisement, One person will click in to register the game. This conversion ratio is terrible.

This is also due to the big data advertising system independently developed by Huizhong, which ensures the advertising efficiency through data screening and adjustment. Moreover, at present, China is in a period of rapid growth of Internet users. Everyone is still full of freshness and curiosity about the new game form of page game. In two or three years, if Huizhong can maintain this advertising conversion rate, I'm afraid Fang zhe will wake up with a smile in his dream.

Facts have proved that the concerns of several directors of the game operation Department are superfluous. Although it is a stand-alone end game, the installation package size of Plants vs. Zombies is only dozens of M. compared with those end game works that are prone to hundreds of M and G, it is almost the same as pediatrics. Coupled with the excellent advertising and publicity animation of this game, most people who see advertisements jump to the official website, They all chose to download it and have a look.

Then, this game, began to fire!

Yanjing, Li Ru, a financial planner, turned on the computer to log in to Youku and began to chase a love drama as usual when she came home from work. Originally, according to the previous advertising system of Zhongle platform, Li Ru, a user chasing love drama, was basically excluded. A girl like her is basically unlikely to go to Zhongle platform to play those national wars, Hot blooded Three Kingdoms and other games.

But now, when Li Ru ordered a pause, went to the bathroom and came back, she found that the advertisement of a shampoo often displayed during the pause had turned into a game advertisement, especially the anthropomorphic plants and silly zombies on the advertisement map, which made Li Ru a little curious and interested. Therefore, she clicked the game advertisement in the middle of the screen, Then it jumps to a new page.

The web page opens very fast. The title of the web page is a few big artistic Chinese characters, that is, the name of the game, "Plants vs. Zombies".

Listening to the name, Li Ru is more curious. Now, whether end-to-end tourism or page tourism in China, they are serious and serious. This is one of the reasons why relaxed and humorous leisure games such as parking space grabbing, friend Trading and happy farm have become popular in China since the end of last year.

However, in the past, these games were basically launched around social communities such as Renren or QQ space, and they were page games and social games.

Now, as a relaxed and humorous stand-alone game, Plants vs. Zombies is still very rare in China. Therefore, when Li Ru continued to look down at the promotional video of the game, she was completely fascinated!

In the video, sunflowers full of smiling faces are placed on the far left of the grid grass. Every few seconds, these lovely sunflowers will spit sunshine. The humanized actions and expressions make Li Ru feel so fresh!

Then, when the sun was almost full, a plant with a green cylindrical mouth was placed in front of the sunflower. Looking at its name, it seemed to be called "pea shooter". God, the people who made this game were so talented that they could draw the plant like this. It was so interesting!

This is what Li Ru thought after seeing the sunflower and pea shooter one after another. Then, on the far right, several funny looking zombies began to walk unsteadily. The pea shooter in front of the sunflower seemed to hold his breath and began to fire green beans from the green round mouth. Pea shooter really deserves the name!

The zombie was constantly attacked by green peas and flashed all over. Slowly, the Zombie's head began to fall off and its body began to shake and fall down.

There are some terrible scenes described. In Li Ru's view, they are so funny and funny. Later, potatoes, cherry bombs, cannibals, mushrooms and other plants with different functions, as well as zombies with iron buckets on their heads, zombies reading newspapers, zombies dancing and other wonderful and funny zombies are like slides, Quickly missed a face in the publicity video. At this time, Li Ru didn't wait to finish watching the publicity video for more than two minutes, so she directly clicked the download button next to it!

On the button, the name of the game, the size of the installation package and the huge word "free" were marked. In a few minutes, Li Ru finished the game and quickly entered the game.

Then, Li Ru began to plant sunflowers that would spit the sun by herself according to the guidance process. Looking at the smiling and shaking sunflowers, Li Ru felt that the fatigue of the working day had disappeared completely.

When they spit out the sun, click on the collected Li Ru, and her heart is full of harvest. Then, the card of the pea shooter is activated. Li Ru carefully drags the peas to the green plot to plant them. Before long, zombies attack on the right side. The newly planted peas shake, While struggling to spit green peas from the mouth of the cylinder to attack the zombies.

Watching the Zombie's head roll to the ground, and then the zombie shakes twice and lies on the ground, Li Ru's heart is full of a sense of achievement. Where the zombies died, silver coins burst out. Li Ru clicked on the collection and collected more sunlight to buy new plants. Li Ru placed all kinds of plants on the green grass, and there were more and more losses from the attack. Li Ru was distressed to watch the dead bodies eating his plants.

Finally, after the sun saved enough pepper bombs, she cleaned up a row of zombies. At this time, Li Ru also gave full play to her ability as a financial planner and began to readjust and arrange the plant types and placement on the field. Waves of zombies were beaten back by her. Li Ru was not happy. Li Ru didn't have time to watch the time until she beat back several groups of zombies.

"0:23"

"Wow, it's terrible. There will be dark circles under the eyes tomorrow!" Li Ru shouted, quickly turned off the computer and went to the bathroom to take a bath and sleep.

At work the next day, Li Ru had to show her superb makeup skills and cover up some dark circles. After work that night, Li Ru repeatedly warned herself not to touch the game last night. However, when she opened the previous favorite play, she was full of pictures of plants and Zombies last night. She couldn't watch TV at all. Let's play games!

"God, it's not my poor self-control, but this game is too fun!" Li Ru can only comfort herself.