Chapter 1061： Learning is easy, play with yourself, difficult

"Tell me, how are we going to shoot this kind of thing."

by the conference table.

When Kevin Tsujihara, the helmsman of Warner Bros. with bloodshot eyes in a suit and leather shoes, said these words, no matter how calm his voice was, it made the already dignified atmosphere even more terrifying.

The pressure brought by "Reunion" is like a big mountain. If it doesn't force the people in front of him, it will crush him. "Do you know what those people on the board of directors say? Do you know what the fans outside think about us? Look Look at what the media have said: Marvel is the manga change company that is on the right path. DC is just taking the old money, and now it can't even eat the old money, because "Reunion" will become the best-selling manga film. Hehe, compared to them, the only "Batman" we can get our hands on is made by Firefly."

46-year-old Kevin, who has some forehead lines, shook his head, "I'm very disappointed, really, it's also a comic adaptation based on the accumulation of heritage, why can't we find a suitable direction for development? Huh? Do we lack an audience? We lack Is there any market channel? There is no shortage of them, so why can't we make "Reunion"?"

Without contrast, there is no harm.

If it is still a "small game" like "Captain America" ​​and "Thor", Warner can of course use projects such as "Harry Potter" to have more development value to prevaricate, but now it is clear that Marvel has set off The movie viewing frenzy can be even more turbulent, in any case, there is no reason to find it...

Kevin knocked on the table, looked at DC's chief cultural officer () Jon Berg, and said, "Jon, you are more familiar with this aspect, you come first."

Jon Berg had a sad look on his face, obviously having an opinion, "Marvel's market positioning has always been exactly the same as DC's. From the 1940s to the present, whichever takes the first step can get a great lead, even if it is later. Anyone who imitates it needs some freshness, otherwise it will be difficult for the audience to buy it-to sum up, the first person to eat crabs has appeared, and the biggest benefit has been captured by the pioneers.

They have already made what we have now, and they have done it far more than we have to be recognized by the market. In this case, even if we learn a similar mesh narrative model, even if we make our work go down the road of repetition , to find a substitute, even if there is no problem or situation in our executive shooting, in a very smooth situation and the company has given great resource tilt, it will take more than half a year to be able to produce output, but more than half a year After that, who knows how things will change? "

Everyone nodded involuntarily.

Yeah, time.

The wind direction in Hollywood is changing very fast. After the filming of "Cutthroat Island", Carlock never thought that the pirate theme was suddenly abandoned by the market;

Jon Berger is undoubtedly very pertinent. In the field of production, there is no shortage of surprises and the advantage of the first mover.

Is it wrong to want to chase? no.

But you can't help but consider that after you start chasing, if you can't catch up or the audience doesn't buy it, you think it's too imitating, and you can't get other people's results, and what should you do to make up the gap.

Kevin Tsujihara smacked his lips, thought for a while with a blank face, and said, "Don't think about it before you try it, I just want to know what actual project plans you have after watching "Reunion" in DC?"

"It's definitely there, Marvel's character creation is so similar to our character creation, they have the Avengers, we have the Justice League, the Green Lantern Corps, the Justice Society of America, Teen Titans, Justice League Dark, Suicide Squad, Super If the concept of superhero team such as Legion of Heroes is based on event conflict, identity crisis, final crisis, DC million, there are many materials that can be adapted, but the question is, how should we choose?"

Jon Berg lowered his head and reminded softly: "Nolan's Batman is too independent, and our Superman linkage failed again. How can these two characters be involved, and there is a lot of space..."

embarrassed...

No one thought that the first phase of the web narrative, identifying character connections, was not very friendly to Warners at this time. Seriously, the failure of "Superman Returns" really made Warners miss a favorable start to the universe.

Moreover, in order to reduce the negative impact of failure, Superman has been hidden in the snow. If it is re-thrown so quickly, can the audience be happy to accept it? Can you guarantee that the audience has no idea? This is all questionable.

"Johnson, what do you say?" Kevin waved his hand and looked at Jonson Campbell, the executive of the production department.

"The reboot of the Batman trilogy has been decided, and everything has to be filmed and then introduced." Jonson's meaning is very clear, "I think Jon is right, Marvel can do this and win the market, we don't It must be done to be successful. Instead of taking the unknown market risk, it is better to shoot the third film first, at least with the foundation of the first two films, and first raise the value of Batman to a higher level. The advantage is that even if it is redefined, Its value base is still In addition, if we want to learn about operations, we can first release news to stabilize users, that is, we decided to focus on Superman and Batman, and the operation is unique DC's hero team. Since I can't avoid it, I'm inclined to get Superman up even if I fail again."

Kevin nodded: "Is there any feasible way?"

"There's only so much I can think of for now."

"How about you?" Kevin looked at the others.

"I also feel that rashly changing the development model is not what we are good at." Some people questioned.

Any production model has advantages and disadvantages. To say that linear narrative is not good would be nonsense. There are so many successful cases of linearity in Hollywood - building a long feature with multiple closely related films, which is called linearity. A series of curved pieces.

This person mentioned: "If the foreshadowing points to a problem, the pressure on the entire follow-up development will only be greater, and the risk aversion ability of this model is too low. gamble."

"But we don't catch up quickly, and when the audience develops the habit of watching movies, then what about the comic film market, and what about us in DC?"

"I just don't think we have had similar development experience at all... Well, I reserve my objections." Finally, some of the core executives quit.

Gong is yours, and I don't recite it. It's very straightforward.

Hearing this, Kevin's eyebrows were almost twisted into a ball, but there was no way, the positions of these people were not determined by him alone, he just gritted his teeth: "That's it, come up with a specific development plan as soon as possible. Presented to the review committee, we need to act as soon as possible." - Instead of sitting still, it is better to fight for it.

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