Chapter 879： "Ink Heart"

Ink Heart, a best-selling adaptation of the magical film of the same name, once swept Europe and the United States, mainly Europe, on the top of the charts. The author is German, and many media and readers regard it as a new classic of youth literature. Finally moved to the big screen, but was thrown into the cold palace early by Warner.

Why, because of the golden compass.

There are many things in this world that influence each other. When Warner launched the Harry Potter series, he never thought that the series would be so profitable, but after tasting the sweetness, Warner is indeed the most fond of such teenage fantasy themes. Many studios have filmed, but only Warner has made the most and invested the most.

Ink Heart was launched in mid-2007, and the casting was lively for a while, but halfway through the filming, the Golden Compass box office hit the street. Entering the magic market makes the audience really tired of aesthetics. After tossing and turning, there is nothing new, and they have to take it out at any time to compare with the Lord of the Rings...

So strictly speaking, Warner himself also had a bad hunch, knowing that Ink Heart would be hard to come by, but the problem was that the arrow was on the line and had to be released.

By the time Warner understood that the weather had changed, more than half of the ink heart had been shot, and it was necessary to bite the bullet, otherwise the investment would be wasted.

Of course, if the matter is so simple, at most Warner will suffer a loss, but considering some of the battles revealed, among them, there are a group of people who propose to shoot after filming.

What does that mean.

Let's break up first, wait for the audience to rest, and then choose a time to make ink hearts. To put it bluntly, it means changing the distribution plan and postponing the production, but it may be a little longer, and it is common for two or three years.

As a result, the main creator quit, jumped out and choked, shouting, "Why? Isn't this bullying honest people? Why don't you count the promise? Can you get the money?"

Warner was hesitant at first, but this commotion also has a temper.

Hey, we are all standing on the edge of the pond, there is no way forward, let's not jump, maybe there will be a turning point, if we jump, we have to bear the unfavorable impression brought by the dragon knight and the golden compass. ?

From the perspective of the crew, they are right. Whoever doesn't want to get results comfortably has to take risks, but no one is happy to drag it on like this, especially since the movie hasn't lost yet.

Whether to do it or not, give me the exact word, the crew said impatiently.

Since then, Moxin took himself as a case to prove the truth that the Hollywood film industry's long-term test of bad chess took as long as 15 months from start-up to post-production.

You must know that the team of the film is not bad. The director Ian Softtray is an Englishman. In 1997, he filmed Wings of Desire and sent Helena Bonham Carter to the Oscar finals. lift;

The male protagonist Brandon Frieze, a "big name" mummy series with no license and no market has no hope of sequel, Brandon's situation has become embarrassing, because this is what he is best at, a typical series eats I was full, but when he took on this project, it wasn't too bad, and the golden body was still there;

In addition, Helen Mirren and Jim Broadbent, who have guaranteed acting skills, and Paul Bettany, who has starred in The Da Vinci Code and Battle of the Furious, is a smash hit British new generation.

But the result is that the 36% favorable rate is shocking. The 2,655 theaters only reaped 7.22 million on the first day, which is even more unbearable.

The movie salon commented: "The characters in the original book are all interesting and full of personality, but they all act like idiots in the movie. It stands to reason that they are all actors who are very good at acting. Why is the effect together so disgusting? ?"

The New York Post believes: "The whole story of Ink Heart is not bad, but I can't find a good reason to say it. The only thing the director can be thankful for is that there is no obvious ink spot in Ink Heart." First release https://https:/ /

The New York Times asked: "Brandon Frieze always plays the same role, does he want to vomit?"

With such a result, even in the spring schedule when the competition is not too fierce, it can only be ranked 7th. Behind it is the Bride Wars, which was released for 3 weeks, and won 7.02 million. The seventh position seems to be unstable.

What's even more amazing is that Warner has instead strengthened its rotten mentality, not even approving publicity funds, and let the scolding fly all over the place to minimize losses.

The 51-year-old project director Ian Softtray was very drunk on the night when Inkheart declared its failure. When he was dragged out of the bar by a friend, he met the paparazzi again, and repeatedly opened the scar.

"How do you feel after the halo fades?"

"Do you think Ink Heart can still turn around? Or is it the end of the loss?"

"Do you think you are satisfied with such a result?"

Poor Ian's wine was still alive, and he was furious when he was asked. This is exactly what the paparazzi want to see the most.

Of course, these people don't hate him, they just want to hype the topic. It's better to be angry with him. That's even better.

And Ian Softtray was in a bad mood at first, and the statement that the halo faded away and tended to mediocrity was even more irritating.

He drank a lot, and he didn't have the strength to do it, but it's still okay to swear, and he even got involved with Warner in his words, saying they didn't fulfill their responsibilities, reduced the scale of publicity, and unfair treatment. Full of resentment.

Life has its ups and downs, but he must have fallen. He was originally responsible for the failure of Inkheart, and his speech was not proportionate. A few complaints affected the image of Warner's label. Who can tolerate him?

Later, he returned to England, and it was difficult to step into Hollywood...

"Boss, I think the shooting plan for Museum 3 may be slowing down."

In the office in the Firefly Building, Liam suggested seriously.

Don't look at the good box office of Museum 2, and it won two consecutive championships, but in fact, it has already revealed a lot of problems.噺⒏⑴The fastest full text of 祌文んττρs:/м.χ8㈠zщ.còм/

First of all is that the audience's freshness is consumed a lot, and the popularity of the first part is stumbling, and there is no tendency to crush it;

Secondly, the sequels of the series are prone to lack of selling points and aesthetic fatigue;

In the end, the word of mouth collapsed, and the third film is even more difficult to shoot, because the investment budget will only increase and it will be difficult to reduce it. Now it is profitable, but it is difficult to say in the future. Don't the total box office decline, and the main creator's salary must be guaranteed to rise. In the case of a big scene, comparing the expenditure and the harvest, alas, it is a loss, which directly affects the copyright value.

Moreover, the start did not meet expectations, and the next week fell by 45%, which also made Liam not optimistic about the future of the museum. He could only learn from the practices of other studios, refrigerate, cultivate the interest of the audience, and wait a few years before developing it. Fewer negative images and make full use of the slow healing properties of time.

After he finished his proposal, he found that his boss was concentrating on researching a document.

Looking closely, it seems that the film tax rebate policies issued by the state governments.

Sometimes, Liam really admires Lehman's character. He does things like he does things. He is so rich, and he works so hard without being wasted.

"Boss, who are you?"

"I found that when I go to some places in China to shoot scenes, the discounts are much higher. Is this an encouragement to the crew not to leave?"

Recently, the attitudes of the states towards the film and television industry are really strange. In the past, when the economy was good, they hardly caught a cold, and the film crew liked to go to where they would go to shoot.