Chapter 607： The Charm of Prada

There are too many stars who shine like shooting stars and then disappear silently because of scandals or poor public impression. Therefore, Anne Hathaway has been very irritable recently.

For Annie, who works hard to maintain her image and takes the initiative to spend money to suppress the news when she takes a **** scene because the movie is not popular enough, this kind of inexplicable smearing is also quite boring.

Of course, this kind of trick is very useful for celebrities, but it can have very limited impact on the behind-the-scenes Lehmann et al.

Even Lionsgate and Mubao didn't care.

——It’s not that I don’t care, the propaganda department got together and had a good discussion about how to break the game.

According to Lehman, the movie is a big heroine type. After the audience has a foundation of understanding and liking, they will directly create a feminist character for Annie, and any storm can be overcome.

Don't you see, if future actresses don't express their views on feminism, it will be difficult for them to get along with the audience.

It doesn't matter whether she is a real feminist or a fake feminist, the audience just needs to believe that you are a real feminist.

And feminism is the best umbrella for actresses.

As long as any issue is related to feminism, it can be cleaned up by publishing a large manuscript.

After Laiman and others learned about the other party's methods, they continued to see tricks and tricks depending on the situation.

Inside the office.

Lehman discussed with Joseph: "Since they have all shot, we can't completely suppress the smear, so we can show a little attitude in the TV series cooperation."

Joseph on the opposite side heard what Lehmann said, and was silent for a moment, "But the bulk of the project is Konstantin and other German film and television companies and several French partners. If we stop the development of the project, we will lose a lot of money."

"I don't mean to stop, we are still shooting and continuing to shoot, but the production of the sequel can deliberately let out the wind, just say that the project has changed, and it may not be broadcast for one season a year."

"That's okay, as long as you don't take the initiative to tear up the contract and delay the production flexibly, those people can't do anything about us. Moreover, HBO will definitely not sit idly by. TV stations and studios have different business management." Joseph smiled slightly. . Being able to tease Warner's internal conflicts and board pressures is also happy for Firefly to watch jokes.

Although this method is actually not very useful, it is enough to be disgusting. After all, there are several parties who signed the contract. Firefly is not responsible for one family, so it is impossible not to shoot.

......

In the hustle and bustle, the time came to February 14, Valentine's Day.

For couples, this is a day when they can show their affection, and for some single fans, they only look forward to the release of "Prada".

Yes, "Prada" has begun to open zero-point screenings in some theaters.

The Chinese Grand Theater, where twilight fell, also ushered in the premiere of the film again.

Due to the momentum of publicity and hype, with the popularity of the film, the base of the audience is quite good.

After walking the red carpet and the pre-screening interview, the guests found a good seat and sat down.

And the film's central point of public opinion, Anna Wintour, wearing a Prada, also attended with her new assistant.

Of course, the author who is most dissatisfied with this matter is the author Lauren Weisberg. The arrival of Anna, she is full of anger but helpless - she is a smart person and can understand that this is not the place for her to play petty temper.

Moreover, compared to the external media’s smearing and smearing, people in the fashion industry are paying special attention to this film. After all, if the film can really get a good box office, Prada’s full sponsorship can be said to be a huge profit, and it will also be a very big deal. Successful brand-embedded collaboration attempts.

Going back 10,000 steps, even if the box office of the film is not ideal, Annie is beautiful enough in it, which is not bad. Annie has become Prada's brand spokesperson. Under the mutual promotion, maybe Prada can really make a lot of money.

In the auditorium, the lights gradually dimmed.

As is customary, the movie officially begins when Firefly's blue butterfly cutscene disappears.

......

The screen went black and quickly turned on again.

A slender arm wiped away the misty water mist on the mirror surface, and also made a plain face appear on the big screen.

Looking at the face in the mirror with a few pimples appearing for some reason, Andy, played by Anne Hathaway, checked it out, and he didn't feel that there was a big problem.

The girl looked worried.

Taking two deep breaths, showing a firm gaze, he said to himself in the mirror, "Come on, Andy, you will definitely succeed in the interview."

Obviously, Annie's character is a newcomer to the workplace who is about to be interviewed.

Seeing this scene, there was a slight surprise in the cinema.

Whether it was a guest speaker or an ordinary audience sitting in a movie theater, before I saw the movie, I never thought that Anne Hathaway, who was active on the screen with a beautiful, youthful and moving image, could make such a big sacrifice when she debuted. ——Not only did she appear in the photo without makeup, but she also deliberately turned ugly. It was tragic.

"She's like a different person."

"Is this still Annie?"

"Well......"

The audience has not recovered from the surprised mood, but felt that the film critics with conventional themes cheered up.

Without him, it was indeed the heroine's appearance that surprised them too.

After the protagonist appeared, the plot continued to advance.

With the relaxing background music, a panoramic shot of a large New York street was quickly switched, and then brought to the "vogue" magazine building next to Central Park.

Inside, one after another, beautiful women dressed in fashion are choosing a variety of luxury single-season clothing, and they have also captured the attention of most female audiences instantly-Chanel shoes, Balenciaga's latest bags, Prada A classic piece of...

The sudden appearance of many hard-to-see luxury brands has made the audience who are interested in it very excited.

To put it in professional terms: I am so fascinated by it that I can't wait to have it all.

Of course, for some people who are not interested, this scene is meaningless. It is a show, and the way of shooting is like a clerk in a clothing store shopping for clothes.

Afterwards, when the camera turned, Andy was still a slovenly ordinary appearance - a high-necked shirt, a woolen coat, and his hair was simply tied behind his ears, and then stepped into the building.

After the previous comparison, it is especially out of place.

Therefore, when Andy walked through the corridor and headed for the editor-in-chief's office, the surrounding employees would stop and look at it with a knowing smile. Perhaps, there has never been such a young woman in this place in the future.

"Ok, I used to be Miranda's second assistant..." Emily's character leads Andy, constantly introducing the basic situation so that the audience can also understand the internal ecology of the magazine.

Then came Miranda's caustic sting, and Andy's sensible counterattack.

In the first confrontation between the two, one looked rustic but methodical, and the other had a strong aura but showed curiosity.

In this way, because of the editor's curiosity, Andy successfully entered the magazine as an assistant.

And when he successfully whetted the audience's appetite and what would happen to Andy's work in such a place, the following plot did not disappoint the audience.

- Stressful work environment, nitpicky, utterly perfectionist boss Miranda, and somewhat unruly staff.

At the beginning, because she didn't understand, Andy suffered a lot of sins, and she was stubborn by nature and did not compromise on it.

Seeing here Many viewers have already subconsciously accepted Andy, even if she still hasn't completed her transformation, and her appearance is mediocre.

Moreover, they already have a hunch that the sparrow will become a phoenix, because Andy is being baptized by fashion culture, and the company will receive many gifts of luxury new products. This is also their job.

Under the warm light, Andy strolled in the hall full of gorgeous clothes hanging like a dream.

She has long pale blonde curly hair, delicate makeup, knee-high boots, and a Prada slanted skirt with a sense of design. In the soft lens and the high-end atmosphere, she is set off. Andy reveals sophistication from head to toe.

If it weren't for the fact that the role had not changed, compared with the image in the first half, the audience would hardly recognize that these are two faces of the same actor.

But that sentence is very true, there are no ugly girls only lazy girls.

It was only then that Annie's graceful and glamorous aura unfolded.

The audience stared wide-eyed at Annie's beauty, reluctant to miss a second.