Chapter 249

"We have prepared in advance for this work. Now the materials used to produce test robots in the laboratory are all sent by various companies, and the intention order has been initialed. After the final confirmation of various specifications and data of robots on our side, we can immediately place orders for production after the laboratory tests are completed.

Of course, the materials and batteries do not need to be modified, so the order has been sent, and now the production has started. The production speed of other materials is also fast, so the company's production will not be delayed! " Hu Qinglin introduced their preparations.

"Good! That's the problem of publicity and sales! How are your publicity plans going? You know, this is the first civilian product officially sold by our company. Its sales volume is related to the financial health of our company. If you want to sell these robots as much as possible, the role of publicity is very important! " Kong Yu asked Liu Yuyu, manager of the publicity department, with a smile.

"Certainly! We have divided the plan into three parts, namely, early publicity, press conference and other key publicity, and large-scale and continuous publicity in the later stage.

We have already started the early publicity. Now we have released various "spy photos" of our company's robots on the Internet, as well as various "sneak shot" videos of our company's robots, as well as the general performance of some robots exposed, all in the name of "sneaking photos" by the company's employees.

This is also the practice of many companies to release products, netizens or very buy! The popularity of our civil robots is now very popular on the Internet, and all kinds of forum, post bar and other websites are very enthusiastic! The number of people who believe and don't believe is basically equal now. Of course, this is also due to our company's guidance.

In addition, we also published some simple publicity on the company's official website, but the specific data were not published, which led to the situation that the letter will be doubted on the Internet.

Of course, the key publicity should be carried out in our press conference. We are already preparing for the press conference, which should be completed in a few days.

In addition, I suggest that the company set up sales experience stores in major cities, so that our future customers can truly see the various performances of our robots. This can eliminate the wait-and-see attitude of many people who don't understand the situation, and can also carry out sales at the same time of publicity. I believe that the sales volume will increase a lot!

There are more large-scale and continuous publicity in the back. Our propaganda department has started initial contact with various TV stations and large-scale video websites and other media to ensure that our robot propaganda can cover the whole China!

At the same time, we are also in contact with advertising companies all over the country, so that our robot offline publicity can also cover all the cities and villages in China!

The specific publicity contract and scheme can be further promoted only after the robot's production model is confirmed. These works are very cumbersome. However, our propaganda department is now fully staffed, so all kinds of work preparations are in steady progress!

As for the publicity work abroad, we have also conducted a preliminary investigation. The work in this respect is not too urgent. After all, there is still a lot of work to be done to export the robots of our company to foreign countries. At that time, our publicity work will be carried out together with these work, and our propaganda department will cooperate with the work of the company! " Liu Yuyu introduced in detail the plan of their propaganda department.

"These plans seem to be similar to those of ordinary companies that launch new products? Isn't there anything new? " Although Kong Yuxiao was satisfied with Liu Yuyu's publicity plans, he felt that although these plans were good, they were regular, and there was nothing to brighten people's eyes. So he couldn't help frowning and asked.

"Yes, general manager, our publicity plan is basically like this. We will embody those plans that can make people see in front of our eyes, such as all kinds of innovative publicity copywriting and advertising shooting. We are ready to show you when we are ready!

Moreover, we are a large company, and we can only use a little bit of edge ball action when promoting, such as our early publicity. However, the publicity in the middle and later period can only be carried out in a dignified manner, because our company is not suitable for taking the edge in publicity, which will give some bad impression to our propaganda objects! " Liu explained.

Her words caused a burst of warm applause in the conference room. Everyone agreed with what he said later. A big company should have the bearing of a big company. If people find out what's going on, it will have a great impact on the company's reputation. So we all accepted her explanation.

"Good! Thank you for your introduction! That leaves the sales plan in the end! Manager Chen, let's introduce to us the preparation of their sales department. " Kong Yu said with a smile to Chen Tian, the sales manager.

"We have almost prepared for the sales problem. We have also thought of the sales experience store mentioned by manager Liu, so we have prepared in advance. Now many salesmen have begun to rent stores in various cities, and the unified design work is about to be completed. After the store leasing is completed, decoration can be carried out immediately without any shadow Sound to the back of the sales work.In addition, we have reported to the personnel department about the recruitment of sales personnel. They have already started the recruitment work. Although it is suggested that we can use our own robots as part of the sales staff, which can save a lot of labor costs.

However, I did not agree with such a proposal, because the current robot positioning of our company is for home use. If we let it be put into commercial use at once, it will certainly cause panic among the public. After all, if all the work can be done by robots, it will be more and more difficult to find jobs and the laid-off people will be more and more The more you come!

As a result, many people's income will be greatly reduced. If there is no money, how can our robots be sold? And I believe that the country will not agree to let robots directly and massively replace artificial ones in such a step, which will lead to various bad social problems! It is impossible for the state to afford so many unemployed people at once! "

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