Chapter 240

When Jiang Pengji began to take measures, food prices had soared to more than nine times that in peacetime,

The aristocratic family has its own granary with abundant grain reserves. It doesn't worry about food and drink at all. Instead, it can take advantage of this opportunity to sell the old grain stored in the granary at a high price. On the contrary, the people have little savings and see that the family will be unable to open the pot.

However, at this time, the rise in food prices was fierce, and many people were worried about it.

Many young women lingered in front of the grain shops, waiting for the grain to be cheaper, but they didn't want to raise the price every time.

"Alas, if you don't buy it again, I'm afraid you can't afford a bucket of rice with your little savings..."

"... you can still afford rice. Our man broke his leg a while ago. In order to get medicine for him, he has spent all his money at home. Today, he slaughtered the only hen that can lay eggs and stewed it for him... I don't know how to live these days..."

"I don't know what happened. How come the food is so expensive. In this way, the cubs at home will be hungry..."

A skillful woman can't make bricks without rice. Even if they are hardworking and capable, they have no money and no food at home. A few people in the family will be hungry,

Grain shops are not good. Where will the price drop because they are poor?

"The world is getting worse and worse!" A woman sighed and said, "a few days ago, she helped wash dishes and earn change in Chengkou tea shop. I heard several military masters talking about it. It seems that there was a big trouble in some county of Cangzhou, which is close to our river..."

The close distance means that the war may burn here, and it also means that countless displaced people will flee here.

War or something, which family is not scared to shiver?

If a strong young man of his own family is called up as a soldier, he may be gone.

As for the refugees... If people get to that point, burn, kill and loot, what can't they do?

Maybe it's more cruel than bandits and robbers. Many women feel trembling just thinking about it.

At least they have money in their home. At this time, they can go to the grain shop to buy grain.

Other poorer families can only go to the mountains to dig weeds, peel bark and send them. Their food is not as good as the old sow in the pigsty at home,

"Don't go to other grain shops? Maybe there are cheaper ones..."

A woman in dark linen hesitantly took the vegetable basket and looked hesitantly at the grain shop not far away.

There are many grain shops in the city. There are always three stores. One is cheaper.

"I knew this and bought it early... I thought it was expensive at that time. Who knows that the food price is higher every day..."

"Isn't it? Before, my family thought I had long hair and short knowledge. This year's weather was good, and the food would be cheaper than before. Wait a few days... Now, Leng is so expensive, and I don't know how to live this day..."

Several women walked with each other, talking without a word.

At this time, a child in patched coarse clothes ran from the street corner laughing and shouting loudly.

A woman raised her hand to stop the child and asked carefully, "Hey, what did you say just now?"

The child seemed to be stopped for the first time and answered loudly and naturally.

"The grain shop in the Dogtail alley on Zhuque street is the cheapest, 20% cheaper than other shops."

"How much is 20% cheaper?"

The child shook his head. "I don't know. The owner of the grain shop said it was 20% cheaper!"

After all, they are just urchins. Xu Ke knows that those children can't remember the food price, so he simply let them remember the shortest "advertisement".

Several women looked at each other.

"Why don't you go and have a look?"

Now you can save a penny, even if you go around more than half of the city.

"Go and have a look. That place is not far from here."

In a few words, several women have decided where to go.

In order to attract these customers more, Jiang Pengji specially divided the area of the three grain shops into three parts.

Take the area where the grain shop is located as the center and radiate around, and the "mobile advertising" employed in this area will focus on calling this grain shop.

When the women arrived, there was a long line in front of the grain shop.

After listening to the people nearby, the food price is still high, but it is much cheaper than the food shops I have seen before.

"It's... Cheap but not good. Will the food they sell be infested... Or mixed with other..."

With sharp ears, you can still hear the discussion from the crowd.

Immediately someone jumped out and said, "someone bought two buckets before. I've seen them. They're white. It's good."

The people who are worried about the quality of grain sold by grain shops are not only one, but more worried now.

"It's strange... Others are rising, but they are falling... Don't they all say that businessmen are black hearted..."

A man who lined up to buy grain quit and shouted, "what do you know? I don't know who the owner of this grain shop is? But the famous governor of Hujun county heard that there are too many grains in Hujun county to rot on the ground and sell cheaply. Why don't you like to buy?"

"Hey, why are you so blunt? How do I know that the owner of this grain shop will be Sheriff Liu..."

Ordinary people may not have heard who Liu she is, but when it comes to the Sheriff of Hu County, the first impression is that they have money and food, and their heart is good.

With the promotion of "advertising", the long queue in front of the grain shop became longer and longer. Many people who came late were worried that they could not buy food. At this time, the grain shop shopkeeper stood up and bowed to the crowd, saying that the grain store was absolutely enough!

Outside the crowd, Jiang Pengji and Xu Ke sat in the carriage.

The latter looked at the crowd and worried.

There are so many people buying food that he is really worried that there is not enough food in reserve.

The power of advertising has also exceeded his expectations, and the number of people queuing to buy food is still growing.

Jiang Pengji saw his worry at a glance.

Plain tunnel, "for the people, today's food prices are still too high. Most of them just wait and see and won't buy in large quantities, so our grain reserves can definitely sustain. By the way, have you prepared the people who asked you to prepare before?"

Xu Ke bowed his hand, "tell Lang Jun that Ke has made arrangements."

"Well, when there are more and more people waiting at the grain shop, you can let those people out."

Jiang Pengji's purpose this time is to curb food prices, not to sell thousands of stones of grain at today's high prices.

She not only asked Xu Ke to hire children and local ruffians to do "mobile advertising" for the grain shop, shouting in the streets, but also asked him to prepare several trusts. Naturally, these trusts are not fooling the people who buy grain, but shaking the shopkeepers of other grain shops.

Jiang Pengji set out a price war. On the first day, she created the illusion that there was no bottom line for grain storage, and other grain shops would naturally be nervous.

Without the patronage of the people, who will sell the high-priced grain in their shops?