Today, the IT leaders' summit held in Shenzhen at the end of March every year has become one of the most important meetings in the domestic Internet industry.

Because only at this meeting can the bosses of the four major domestic Internet companies hbat gather together, and the four bosses will contribute a lot of dry goods at the annual summit.

Therefore, after March, in addition to a pile of news tossed in the industry, the whole industry and many Internet users who pay attention to the Internet are counting the days and looking forward to the beginning of the IT leaders summit.

On the morning of March 30, this it summit was held at Wuzhou Hotel in Shenzhen as scheduled.

Both Fang Zhe and the three bosses of bat are regular guests and old acquaintances of the summit. Therefore, they are familiar with everything from admission to the opening ceremony to the four of them being invited to the stage as guests.

The theme of this year's it summit is o2o and 4G.

There is no doubt that since Fang zhe put forward the concept of 020 at the IT summit two years ago, after two years of development, the concept and grand occasion of 020 have been deeply rooted in the hearts of the people, from China to the world.

Therefore, in order to echo the concept of 020 put forward by Fang zhe two years ago, the organizers specially took 020 as one of the themes of this conference.

Another major theme, 4G, is also the most mentioned word in the global Internet industry and mobile phone industry this year.

In overseas developed countries, such as Europe, America, Japan and South Korea, 4G has begun to be popularized. If nothing unexpected happens in China, the three major operators will get 4G licenses by the end of the year at the latest. The domestic popularization time will have to be next year at the fastest.

In the mobile phone industry, major mobile phone manufacturers are playing the 4G concept, looking forward to the arrival of 4G, which can bring a new wave of sales growth bonus!

At the beginning of the dialogue, host Wu Ying threw the first question to Fang Zhe and asked him how the proponent of the o2o concept summarized the development of 020 in the past two years?

Fang zhe showed a helpless smile on his face. Since he put forward the concept of 020 two years ago, the proponent of this concept has often been invited to talk and talk about o2o on various occasions. Not to mention himself, he is the netizen who pays attention to his personal news. I'm afraid his ears should also hear the cocoon.

Fang Zhe now feels like vomiting when referring to the concept of o2o. They all say that people should look forward. In the past year, his main energy has been focused on the pan entertainment layout, while this year's main energy will be focused on the listing of Huizhong. It was two years ago about the layout of 020. It's really disgusting to talk about it.

However, on such an occasion, Fang zhe could not help but sell the face of the organizers. He could only say a few simple words:

"I think the 020 industry has developed very well in the past two years, and now this concept has swept the world. I'm glad to see that many types of o2o companies were founded in China and later studied and imitated abroad, which shows that in the o2o industry, our domestic entrepreneurs have become the global innovation engine and the explorer and leader of the global o2o new economy 。

Now, both at home and abroad, entrepreneurship and investment in the o2o field are in full swing, but at the level of Huizhong and bat, we are unlikely to abandon the existing main business to sink and do these things. Therefore, we will find and explore some new outlets and business areas. "

Fang Zhe's last sentence was to say that he did not pay attention to the o2o industry. Although the organizers took o2o as the theme of the conference, he, the proponent of the concept of o2o, had long stopped taking o2o as a trend.

One side, two horses and one Li looked at each other. They agreed with what Fang zhe said. First, o2o was put forward by Fang Zhe. The conference took o2o as the theme, which made them lose face.

Second, although the concept of o2o has been very popular in the past two years, with the scale of three companies, in addition to occasionally investing in some promising enterprises, they will not personally test the field of heavy assets.

As Fang zhe said, the three of them are exploring new outlets and business areas. At the same time, the bosses of the three bat companies also show interest in their eyes and want to hear what Fang zhe said about new outlets and new businesses?

Smart as Wu Ying, of course, I can hear the meaning of Fang Zhe's words, that is, he doesn't want to talk about o2o. He doesn't have any opinion on this. The theme of the conference was originally to echo the o2o concept put forward by Fang zhe at the summit two years ago and highlight the extraordinary and awesome of the conference.

However, since Fang Zhe, the proponent of the o2o concept, is unwilling to talk again, he will not ask boring questions.

On the contrary, he is quite interested in the new outlets and new business areas mentioned by Fang Zhe. If Fang zhe puts forward several concepts similar to o2o that can spread all over the global Internet industry, I'm afraid the future China it summit will be renamed the world it summit.

Therefore, experienced Wu Ying directly skipped several questions about o2o on the question card and asked on the spot:

"I'm always interested in the new tuyere and new business areas you said, but I have to listen to the other three. Do you have any views on o2o? If not, let president Fang introduce it to us."

Two horses and one Li shook their heads directly. As a joke, Fang Zhe, the initiator of o2o, had nothing to say. Now they have the consciousness to be the foil of Fang Zhe. If the conference had not had a strong official background and political color, I'm afraid they all wanted to refuse.

The topic returned to Fang Zhe. Fang zhe looked at the three people who had been silent since they came to the stage and thought that he should not come to the conference from next year.

Because each time they have their own, the three of them can only be a foil. Moreover, when Huizhong is listed at the end of the year, the gap between H and bat will become larger and larger, and I'm afraid the common language between the four of them will become less and less.

The leaders of the three bat families did not want to participate, and the atmosphere of the conference was inevitably somewhat embarrassing. The whole dialogue seemed to have become a one-man play of Fang Zhe.

However, Fang Zhe, who has made up his mind not to come next year, took out the mentality of going out and playing for the last time, and purely took the conference as his own stage.

"Let me talk about what we have been doing recently. Many people say that I am making the layout of one-stop online entertainment, but personally, I prefer to call it pan entertainment." Fang zhe said casually without blushing and jumping.

The audience listened quietly. Although they also saw that the atmosphere of the conference was somewhat colder and awkward than in previous years, they didn't care, especially many Fang Zhe's fans, o2o supporters, entrepreneurs and so on. They were eager for today's conference to become Fang Zhe's own press conference.

As for the leaders of the three bat families, what's good about their words is that they were bullish in the past, but it's all in the past. Now Tencent is declining, google is declining, and Alibaba is struggling to keep the situation through Huizhong's investment in tmall.

It's not polite to say that the three of them are the losers of Huizhong. They are the people and companies that will be eliminated and abandoned by the times.

For the entrepreneurs who want to be the next Fang Zhe and the next jobs, bat's idol myth has been broken. In their eyes, these three companies are no different from the declining Yahoo and Nokia.