Chapter 257: Turn the tide

The negotiations have officially begun.

First, a minister from the Sophie Group spoke first.

The initial topic was market analysis.

Ye Chen didn't feel interested in these content, and even listened to it almost to sleep.

No matter how meticulous the market analysis is, the most important thing is that brand consumers of clothing design will pay the bill.

In fact, for sales, the surge of market analysis is not big.

Li Yaqi listened to the report, occasionally remembering something in her notebook.

Then there are other topics.

Product promotion, product operation.

Several persons in charge of both sides took turns to speak, expressing their own opinions.

On several controversial issues, the two sides will face each other tit-for-tat.

Of course, for such issues, the secretary will note them down and coordinate after the meeting.

Ye Chen looked at the two parties arguing, and felt that the meeting was also quite interesting.

In the afternoon, the meeting came to the most critical part.

Ownership of design rights.

This is the core part of the entire negotiation.

Whoever masters the ownership of the design is equivalent to mastering the initiative of this cooperation.

First of all, the designer of the Yashi Group speaks first.

"Our design focuses on simplicity, and the style of the entire design is close to nature..."

The designer of the Yashi Group opened the PPT and began to introduce the design concept.

Ye Chen also liked this idea.

But Ye Chen also saw the flaws in this design.

Although his design style is oriented towards the general public, this design is too casual.

Although the design is good, it is not eye-catching enough.

Then William of Sophie Group showed his design.

William chose the solemn style of Europe and America.

His design is dynamic and very atmospheric.

There is luxury in the whole design, and there is a touch of freshness in the luxury.

I have to say that William is indeed an international designer, this design is very good.

His crowd is also high-end, and some powerful low-end crowds can also be reached.

It can be said that the selling point of this dress is very strong, and it is oriented to the middle and high-end crowd.

But this kind of clothes also has flaws.

It's too formal.

If there is no problem wearing it on some important occasions, it is a bit inappropriate for daily wear.

But overall, William's design is higher.

And because this dress is aimed at advising people, the profit will be higher.

The design of the two sides, one is for young people, and the other is for middle and high-end people.

In comparison, it is obvious that Sophie Group has more advantages.

After all, as a businessman, the most important thing is profit.

Especially for these rich people, they are most afraid of being regarded as upstarts by others.

But this dress gives people a sense of connotation.

Li Yaqi frowned. It was obvious that she could also see that there was indeed a gap between the design of the Yashi Group and the other party.

In fact, the design of the Yashi Group is too plain.

The design of the other party is obviously higher than that of the Yashi Group.

Obviously, the other party also came prepared for this negotiation.

If there is no better design, obviously, the design right this time will go to Sophie Group.

In that way, the majority of profits from the cooperation between the two parties will also be taken up by the Sophie Group.

At this time, Ye Chen stood up suddenly.

"We in the Yashi Group actually have another design."

Hearing Ye Chen's words, the scene suddenly fell silent.

Li Yaqi let out a sigh of relief. He knew that as long as Ye Chen made a move, even William would give it for nothing.

Ye Chen said lightly: "Our designer has already demonstrated our design, but he has missed an important part."

With that said, Ye Chen put a design drawing he drew when he had just had a meeting on the slide.

When everyone saw Ye Chen's design, everyone was instantly lit up.

Ye Chen's design is very similar to the design just shown by the designers of the Yashi Group.

The only difference is that on the basis of this design, some classical embroidery elements are added.

This makes this design compelling immediately.

What people in the wealthy circle like most is to let others know that they have connotations.

And this design is full of connotation on the basis of simplicity.

Embroidery is an element of Chinese style, giving people a very fresh and cultural atmosphere.

Ye Chen smiled: "I don't know this design, how do you feel about it?"

The corners of Li Yaqi's mouth raised slightly.

Worthy of being my husband, the design is awesome.

Luna and William were also very surprised.

Especially William, seeing the pride in Ye Chen's design eyes disappear without a trace.

"This design is simply amazing." William couldn't help but admire.

Luna was also surprised.

In fact, he also noticed Ye Chen just now.

The main reason is that Ye Chen is too handsome.

She saw that this design drawing was drawn by Ye Chen on the spot.

In such a short period of time, a very ordinary design can be turned into a top design, which is amazing.

The smile on Luna's face also gradually disappeared.

Just now, she felt that the design right this time must belong to them.

But Ye Chen's design really made her speechless.

Ye Chen's design, although the composition is simple, but with a cultural atmosphere, it makes people feel very noble, but it also has a somewhat casual taste.

It can be said that Ye Chen combined the advantages of the two designs together and designed the most perfect work.

William couldn't help asking: "Mr. Ye, how did you come up with this design?"

Ye Chen smiled faintly: "When I was in a meeting, I just thought about it."

Hearing Ye Chen's words, all the designers on the scene felt very speechless.

This is too shocking.

They racked their brains for a design, and even needed a month of contemplation.

But Ye Chen's design, he thought of it casually.

After Ye Chen's design was displayed, Sophie Group conducted internal discussions.

Obviously, none of their plans can surpass Ye Chen's design.

When the other party discussed, Ye Chen took a few more designs.

One is the design of peony flowers, the other is the design of phoenix, and the other is the design of dragon totem.

Ye Chen only took less than half an hour to draw these designs.

Li Yaqi said lightly: "Ye Chen is the chief designer of our company. If you are interested, he can design many such works."

There was an uproar among the leaders of the Sophie Group.

I have to say that Ye Chen's design is great.

William sighed.

He really took it.

In such a short time, so many design works have been made.

He can't do it.

Luna frowned.

They were bound to win this negotiation, and for this reason they invited the world-famous fashion designer William at a high price.

But they never dreamed that the Yashi Group would even have a killer.

Although Luna was regretful, she couldn't help it.

The design is really great.

Luna said: "Mr. Ye's design is really great, I believe he can bring us huge profits."

Li Yaqi smiled: "I believe it too."

In the end, the battle for design rights was settled.

Ye Chen turned the tide and fought for the design right for the Yashi Group.