Chapter 609： Applauding

A huge crisis so quietly fell on Xie Fuxin and his Fuxin Pet Hospital. Xie Fuxin had taken precautions, but still caught off guard.

Crawling articles and fierce comments on the Internet were not immediately presented to Xie Fuxin at the beginning. He is the big boss in charge of the overall situation. There is no need to handle every piece of negative information personally. Besides, as long as you are engaged in the medical industry, no matter people or animals, there will always be complaints of one kind or another, or even "medical trouble". At this time, the public relations department of the pet hospital will have to work.

Xie Fuxin is well aware of the importance of public relations. He spends tens of millions of dollars on advertising and public relations every year. Xie Fuxin also has a long-term cooperation with the Marine Corps. The Marine Corps has a one-stop service to help him get all the Internet Negative reviews, so his bad reviews cannot be seen on general word-of-mouth recommendation apps.

Not only that, Xie Fuxin, as the leader of the industry, has strong authority and leadership. As long as there is any trouble, the owners of other small pet hospitals will report to him. His relationship with zhengfu was also handled well. For three days and two ends, he invited some leaders to eat, wash their feet and sing. With Xie Fuxin's strong network, Fuxin Pet Hospital can gradually become one of the best in the industry.

So after Yu Zhan ’s pet hospital closed down, Yelang thought he could rest easy.

Later, he learned that Yu Zhan's identity might not be as simple as he imagined. He was really upset and frightened for a while. He secretly observed Yu Zhan to guard against retaliation against himself. As a result, he found that Yu Zhan had no movement at all. It seemed as if he had completely abandoned the pet hospital. All his thoughts were on the film and television company that was going to close down. He was quite engaged in recruiting an artist, and it was full of excitement.

Xie Fuxin believes that Yu Zhan is just an ordinary rich second generation. There are many such rich second generations across the country and around the world. They are rich but not necessarily powerful. Especially in the boundary of the capital, the connections are inextricably intertwined and it is difficult for outsiders to fight Win and lose money! Did n’t Yu Zhan ’s graduation school be found on the Internet? It just happened to verify Xie Fuxin ’s speculation. Yu Zhan, a returnee who studied abroad, let him continue his studies. Is he dependent?

If he had the support and background, wouldn't he have shot himself early? Can you still swallow it? Bacheng is an empty and rich flower shelf. Xie Fu dismisses it and naturally relaxes his vigilance.

After seeing the articles from the media, the public relations department of Fuxin Pet Hospital contacted the companies that belonged to the media and asked the other party to delete the articles.

I did not expect the other party to completely ignore it!

The public relations manager has never seen such a disrespectful self-media. He first said softly, "Let ’s give you 200,000 yuan, delete the article, and then send a clarification announcement to admit that the content of the article is wrong. They can continue to cooperate. "

An article from ordinary media that has been read more than 10w + can earn about 100,000 yuan, and 200,000 buyouts are very cost-effective.

But the other party still ignored.

The public relations manager is annoyed. If you do n’t eat soft, you can only come to the hard. What is the future to make the relationship so rigid? Our boss is very familiar with the XXX Minister in charge of the news media. Blocking a self-media number is a matter of one sentence. "

The person in charge of Gao Leng's self-media company said, "You have found the wrong person. Our company has been acquired by Mr. Yu. I don't have permission to delete the articles he has specified. Otherwise, you can contact him directly. I will tell you his contact information . "

The opponent's tone was very sincere, but the PR manager heard a hint of irony, but he ignored these and went to contact several other self-media companies. Sure enough, they were all acquired by Yu Zhan.

The public relations manager was sweating coldly. At this time, he already had an ominous hunch. Then he tried to contact the owner of the navy company that he often worked with and asked him to help delete the negative comments on WeChat.

The boss agreed first, and said that the ticket was okay. Only ten minutes later, he called. There was a hint of confusion and panic, and I couldn't help. "We didn't let up on Weibo, saying that the reviews were users. The most basic freedom of speech is too strange. It used to say hello. This time the other side pushed back and forth, and was a little impatient. I feel that Mr. Xie has been targeted. Did he offend the big man? "

The PR manager finally realized that something was bad and immediately reported it to Xie Fuxin, and at this time, the situation had spread to the point where it could not be cleaned up.

Articles from the media have been sent to the circle of friends by numerous WeChat users, and shared with many pet groups ~ www.novelhall.com ~ Xie Fuxin controlled the comments and comments of various APPs, but ignored WeChat alone! We know that there are far more WeChat users than Weibo users, and the influence of WeChat circles is not worse than Weibo.

After one day, the number of articles read by the media exceeded 10 million. Such data is enough to make the "red bean paste" event and "under the camphor tree" event the headlines of the orthodox news media.

Several major well-known media quickly followed up on this report. These media reporters were very sophisticated. They directly interviewed Cheng Hongni and other parties to obtain first-hand transcripts of the parties, first-hand evidence, and then passed through this group. The editor of a professional news writer has become a highly topical news headline, not just in the entertainment news section, but in the current affairs news section.

News headlines such as: #pet industry is chaotic, raising pets to raise injustice #, #Veterinary hospital medical disputes are no one to manage, no one dares to manage, who is it? # 、 # Gray zone of ethics and regulations——pet medical #

Regardless of whether the reader has a pet or not, if he doesn't know the industry, as long as he reads the news and opens the software, he can see relevant reports.

Among these readers, including Xie Fuxin, a daily must-see news, he never dreamed that his pet hospital would be known to people across the country with an absolutely negative image.

He didn't have time to scold the public relations manager for his poor work and delays in major events. He panicked and called all the big brothers he could think of, but in turn was blamed by the big brothers, saying that he was too high-profile and offend people. Don't contact again!

Xie Fu begged a circle of people, but no one was willing to help him at this time. He felt that there were a pair of invisible hands behind him, and before he knew it, he played with him between the palms of his hands.

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