Chapter 601： 1 night appreciation

The broadcast of "Meng Chong Hospital" 4 once again brought huge sales to Liu Ye's online store. In order to cooperate with the promotion of the documentary, the home picture of Liu Ye's online store was replaced with Wang Xiangqin's huge photo. In the photo, he held one in one hand. Cats are "box office" and "big sale".

Wang Xiangqin also posted the same photos on Weibo and other daily photos of two cats, which attracted a lot of attention from cat fans.

The commercial effect of the celebrity endorsement is definitely stronger than the slogan. Especially for big coffees like Wang Xiangqin, the drainage ability is very strong. From Christmas to the end of the New Year's Day holiday, Liu Ye ’s online store sold more than 2,000 bags a day, the best of which was the 8-pound salmon and catfish mentioned by Wang Xiangqin in the documentary.

In the past, 8-pound sachets were not as good as 12-pound and 16-pound because the price was not good, and salmon and catfish were about 50 yuan more expensive than chicken and beef. Cat'Garden's cat food was already very expensive. Now, many buyers will still measure their wallets when placing orders.

As a result, Wang Xiangqin is now "confused". No matter what the cost-effectiveness is, everyone is buying cat food recommended by him, as if he can be closer to his idol.

To the end of the event, 8 pounds of salmon and catfish have been sold out, and 12 pounds and 16 pounds of the same taste are not much left. Zhang Pei immediately applied for replenishment from the Westland company.

For Sicilian companies whose main sales place is Southeast Asia (without fish shortages), salmon and catfish cat foods are also relatively difficult to sell. So Huang Shiting was surprised how they turned hard-to-sell products into top sellers. Zhang Pei told him why on the phone.

In fact, the words Wang Xiangqin said in the documentary were prepared lines and slogans in advance, which intentionally guided the audience to buy these two unselling flavors.

Regarding what kind of cat food Lanxi usually buys, and what cat food cats love, Wang Xiangqin filmed every day and was so busy flying, how can I have time to care about these details. He is really only responsible for playing cats, no matter what else.

Zhang Pei came up with this sales idea, her main purpose was to destock. The Westland Company is very savvy. Every time the goods are sent to us, the quantity of cat food of each specification is equal. No matter whether it is good or not, Zhang Pei has no right to specify what goods are required. During the non-promotional period, every purchase will have a backlog of 8 pounds of salmon and catfish. The videos have a shelf life. If the backlog is too long, it will cause losses.

There is only more than a month left between Zhang Pei and Peter, and they have realized the average daily sales of 1,000 bags. Even after the event, sales plummeted-on January 4th, sales fell to just over 500 bags. However, Zhang Pei is very confident that within a week, sales will still rise back.

After the promotion ended, Mao Yuchen immediately counted the sales. Conservatively, in eight days, they made at least 6 million, which is not as good as the miracle of Double Eleven, but it is also gratifying.

At this time, Liu Ye knew that Zhang Pei borrowed 8 million from Yu Zhan and bought the entire warehouse, because the company had 8 million less cash in the company's accounts, but more fixed assets in the warehouse and land.

In fact, the land near the warehouse was already fenced back in late November. Many slogans were written on the boards, the most prominent of which is the "Songtai Real Estate" four characters.

Songtai Real Estate will build a commercial center here, including a shopping plaza and a commercial cluster, such as five-star hotels, high-end office buildings and the like, as well as a large residential project.

At that time, when the marketing advertisement of Songtai Real Estate was just launched, people nearby were watching jokes. They were barren mountains and wild mountains, and they were a dozen kilometers away from the fringe of the urban area of ​​the capital. Yeah? It is possible to build real estate. People who cannot afford a house in the urban area are willing to buy suburbs, which means that there is not much public transportation and it is laborious to go to work.

Everyone feels that the boss of this real estate company in Hong Kong has been kicked by the donkey. The real estate in the capital has been booming for more than ten years, and it is now close to saturation. The best location in the city center has almost no new real estate to build. For such a long time They have never seen the shadow of Songtai Real Estate Investment. This company is really amazing. It did not seize the best development opportunities, but when the real estate market went down, it was not a mental disability to enter the capital to build a house.

As a result, after the New Year's Day, the government .. government issued a notice document that the subway line XX will be extended, and the terminal of this subway line is right next to the plot bought by Songtai Real Estate.

The execution of the document was very powerful. The next day after the announcement, the nearby road was closed. The subway construction company was about to start. The completion date was also written on the notice board. About two years later, it was also the main body of Songtai Real Estate Commercial Center. And the completion date of the residential project.

Nearby is the old industrial area 40 years ago ~ www.novelhall.com ~ basically collapsed and moved, there are no decent companies. The surrounding houses are mainly built by farmers in the past, old state-owned factory buildings and dormitory buildings. The number of commercial houses is not large, and the supporting facilities are poor. There are no parks, schools, hospitals, and other real estate companies are not optimistic about this. Development potential, the average price of built real estate is much lower than the urban area, and it is not easy to sell, they are not likely to make money.

As a result, once the announcement comes out, people who read the joke ca n’t laugh because they are directly crazy, the jerks are gone, and they make a lot of money! House prices skyrocketed overnight. On the first day, 30,000 square meters of second-hand commodity houses were hung, and on the next day they were hung on 50,000!

However, whether it is a residential building, a peasant's house or an old factory building, there is a distance between the government, government, planning and subway stations and the commercial center of Songtai Real Estate. The shortest distance is at least 500 meters. Only Liu Ye's warehouse is located directly opposite the subway entrance, and opposite is the plot of Songtai Real Estate.

The warehouse that Zhang Pei spent 8 million has appreciated in more than 80 million in just a few months. It is estimated that when the subway is completed, the market value can exceed 100 million yuan.

When Mao Yuchen counted the company's financial materials, he deliberately confirmed the land certificate of the warehouse again, with the name of the company and the name of the legal person. She and Zhang Pei went through the formalities of changing property rights.

At that time, they just made 10 million in Double Eleven, Zhang Pei immediately took 8 million to repay the debt, and the company's purse suddenly sapped again, saying that it was used for warehouses, such a remote and broken place, which was very unworthy for Mao Yuchen. . Now, she only has deep admiration in her heart. It is indeed the boss's mother (boss's mother), and her vision is deeper than ordinary people like her.

Where did she know that Zhang Pei was shocked!

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