Chapter 1932： High box office in low season

The traditional North American film and television off-season is February, March, April and May. Their most elite stage is concentrated in the second half of the year.

After the summer period, it is also the Thanksgiving period, and then the Christmas period and the New Year period.

80% of the box office in North America came out during the second half of the year.

Some of the literary and artistic films that are determined to impact the awards, as well as small-cost production, are basically released in the first half of the year.

At this time, the audience did not have many choices, and there was no impetuous mentality. They could naturally come to the cinema to support it.

In the last 200 years, North America has really been a favorite piece of land.

It is not only rich in resources and fertile land, but also far away from the disaster of large-scale wars. It is not like Europe and Asia are almost ruined. Africa is still in chaos by 2020, let alone.

In terms of national income level and spending power, they are also the first in the world.

Let's take an example.

All Asia, you add Japan, Japan, South Korea, China, Singapore, India, etc. together, there is no strong consumer power in North America.

Even in Europe, known as the ancestor of modern civilization, Britain, France, Germany, Switzerland, etc. together are similar to North America.

Cow?

Do n’t care if people borrow money to spend, do n’t care if they burst a lot of credit cards, but the lives of the bottom people in North America are still yearning for people in countless countries.

The same goes for the movie.

The harshness of the North American film industry is actually a big investment in big production.

And those small-produced movies, such as the production of 2 million US dollars, usually as long as there are 100 movie theaters, can give them a month, basically no loss at the box office.

Especially when it is released between February and May, because there are not too many big production movies to compete, it is usually delayed for a few weeks. This is another big income.

Coupled with video tape copyright and TV broadcasting copyright, etc., earning more than 50%, or even doubling to earn, is not a big deal.

Among them, small-produced comedy and small-produced horror movies are the favorite darlings of the market these months.

Therefore, "Scream" is expected to have a box office of 80 million US dollars, which really makes sense.

But Yin Jun will never give up this schedule.

Only bad movies, never bad schedules.

This idea is the result of various films released in the next thirty years.

For example, "Titanic" was released around January, and in the off-season for several months, it repeatedly occupied the list, which triggered the global box office fermentation.

In March and April, Kirin Group had two heavyweight movies released.

The first part is "Blood Rescue 2" released on March 29, which is a combination of Di Long and Bixia produced in December last year.

This time they fought against their enemies in Istanbul. The rich exoticism and the still simple and rough fighting are very popular among North American audiences.

Only two weeks after its release, the cumulative box office has exceeded 80 million US dollars, and the overall box office should be able to be around 200 million US dollars.

At the same time, its box office in Europe and Asia is also very good, basically not much worse than the United States.

This style of sturdy and concise action film has also been rated as "the best fight for the study of American movies."

no way.

The silly and violent fights of the United States and the United States really give people reason to vomit.

Basically, in the 1980s, even in the 90s, you punched me, I punched you, you gave me a kick, and I gave you a kick ...

There is no beauty at all.

So when they saw Cheng Long's action movies, they were so happy and beloved.

But Hollywood in the United States has a great advantage, that is, they are constantly good at learning.

After the Xiangjiang movie circle collapsed in 1995, a large number of people were recruited to various movie companies in Hollywood, thus designing many good-looking fighting scenes, and also allowing Hollywood to absorb Xiangjiang's martial arts skills, so that it can make global movies Fans like it.

They did the same thing in the Mainland in the 1990s.

The elites of the Shangmei factory in the mainland were robbed of Disney's high salary when the salary was not guaranteed, and then changed hands to bring Disney to the movies "Mulan".

Even the production team of "Kung Fu Panda" has their contribution in it.

See how much the elites of China have contributed to the global movie audience?

Yin Jun is not a stingy person, he would not feel that these elites are in Hollywood, and they are not kind in China.

Before you start your career, you have to take care of the problem of eating. When there is no guarantee of your life, you can throw away everything except the most basic righteousness and the most basic moral bottom line, let alone just move to another place to work.

Those who screamed that they should be selfless to contribute no matter how poor or tired, I am afraid that it was not after the bitter days of the 1950s and 60s. I think it is a common thing to eat rice and fish every day.

Our grandfather Mao and CEO Zhou also know this truth.

Therefore, in the 1950s and 1960s, we broke through the obstacles of the United States and China, and the group of scientists who returned to our country, no matter how poor we are, we have nothing, and their various nutrition and living needs are fully guaranteed.

Otherwise, you will not be naive to think that scientists who drink millet porridge and eat sauerkraut all day and night have no energy to use their brains. Can they get two bombs and one star?

Yin Jun will not blame these people in the previous life, so he just created better conditions for these talents to use for himself, and even able to pull the elites of the United States to his own company through good conditions.

Therefore, the martial arts, camera language, sharp editing style, etc. of today's "Blood Rescue 2" are combined to form an excellent movie.

These professional journalists and critics in the United States have seen this.

But most of Hollywood's giants don't care much.

They don't like kung fu movies at all, and think it's all a joke.

What they prefer is Yin Jun's action movies, science fiction movies and horror movies, which is the commercial mainstream of Hollywood.

Since this time, the increase in orders for special effects in both industrial light and magic and the digital field has come from this.

Yin Jun ca n’t wait for them to order more, so that he can cultivate more special effects talents and borrow their money to develop technology.

In fact, doing special effects, small improvements every six months, and major replacements every two years are really unusual.

There is a lot of waste involved.

The machinery and equipment you bought last year may have to be thrown out for a new one this year.

One set or two sets is nothing, but what if it is one hundred or a few hundred?

There are also licensing fees for various software that need to be continuously purchased and updated.

The annual replacement and the continuous purchase every year, this fee is scary.

Many special effects companies went bankrupt because they couldn't afford all kinds of losses.

There are only two special effects companies in the later generations, which have always been able to hold on.

One is Industrial Light and Magic, which is the first Hollywood special effects company supported by Disney ’s father. Marvel Hero Movies, Disney Animation, etc. have given them enough orders to survive.

The second one was Peter Jackson ’s Vita Studio, which was supported by the New Zealand government. Not only did he receive orders for the Lord of the Rings trilogy, but also the orders of the Hobbit trilogy. Only tax cuts and direct subsidies allow them to stabilize their positions.

The rest, including this digital field that was originally backed by super-director James Cameron, has also been resold many times, and is basically over.

Yin Jun is very rich, and he is willing to spend 100 million to 200 million US dollars every year.

But if someone is willing to give money to do special effects, let their employees practice skills, this is also very good!

After talking about the first movie, the second movie is even more surprising.

As soon as its version was born, it caused a lot of waves. In a few years, countless female readers kept writing to Yin Jun, wanting to make it into a movie.

Then even the male and female protagonists were selected by female readers.

This is how Robert De Niro and Meryl Streep, two big Hollywood actors, were invited by Lianyi Film Company to join.

Originally Disney wanted the right to make this love movie ~ www.novelhall.com ~ But the love of "Landscape Dream" is really not in line with the mainstream society, so it is cheaper for Lianyi Film Company.

Lianyi Film Company knows what is the viewing group of "Long Bridge Dream", that is, a group of women aged 30-50.

When they promoted, they also focused on the promotion strategy for women of this age.

As much as 20 million US dollars of advertising costs, covering North America, South America and Europe these regions, Asia also has a selective advertising.

Seeing the poor, the total production cost of "The Bridge of Dreams" all adds up to only 10 million US dollars, and this belongs to the deluxe version produced by the director. If you pick it up, 5 million US dollars will be no problem.

No way, the scene is a very ordinary country farm, the protagonist is so two, there is no fight, no special effects, of course, it is cheap.

Two times the production cost of the advertising costs ensured that the vast majority of the audience could see, so in this boring April, they swarmed into the cinema.

With their support, the box office in North America broke through 60 million US dollars in the first weekend, and 40 million US dollars was also reported the following week, directly breaking the 100 million in two weeks, which is more fierce than the action blockbuster "Blood Rescue 2".

Overseas is also not inferior, the first weekend box office in Europe has reached 70 million US dollars, far exceeding the box office in North America in the same period!

This made Yin Jun couldn't help but sigh, the woman's money is really easy to earn.

Not only has the "Long Bridge Dream" been pushed to more than 50 million copies by them, even the posture of the film seems to point to around 600 million US dollars worldwide.

In today's film market, there will be no more than 20 movies with a box office of US $ 600 million worldwide!