Chapter 1897： Tide brand

Nearly two days before the Oscar draw, Sophie Marceau also flew from France to Los Angeles.

As the most famous female star in France today, Sophie Marceau has already gained popularity in France.

Just under 20 years old, he has nominated two Oscars, which is absolutely unique in the history of France.

The key is that Sophie Marceau is beautiful and charming, and full of youthful vitality, which is naturally the favorite of the French.

Even if everyone knows that she is Yin Jun ’s woman, she ca n’t stop the French people from supporting and admiring her and admiring her.

With so many fans, Sophie Marceau is naturally receiving more preferential treatment in France, a big country of luxury brands.

Since the nomination of Oscar for Best Actress in January this year, Chanel has re-signed a three-year clothing endorsement contract with Sophie Marceau, with an annual advertising endorsement of up to 10 million US dollars, creating Chanel ’s spokesperson recording.

Givenchy, another luxury goods giant, also signed her as the spokesperson for her own cosmetics brand for a total of $ 30 million over five years.

The price of Dior perfume is not bad, totaling 15 million US dollars in three years, which is also the market price of super first-class stars.

There are some other brands in the field. Together, Sophie Marceau is a French merchant, and it surpasses US $ 30 million in endorsement revenue a year.

Then add the German BMW's admiration for Sophie Marceau and Pepsi's image of Sophie Marceau ...

Someone counted Sophie Marceau. In the next three years, her image endorsement income will be as high as 150 million US dollars, which can be called the world's first advertising superstar!

This is not an exaggeration.

Britney Spears, more than ten years later, is no more famous than the big names in the music industry and movie stars, but at 18 years old, she has won the world's first advertising revenue and is invincible in popularity.

In more than a decade, Fan Ye, an advertising star with no works, is carrying more than 130 various endorsements and advertising contracts, which makes people stunned.

So do n’t be surprised, this is the world.

Who is the most profitable, who is the most beautiful and the most popular, the same is the most profitable.

For more than three months, Sophie Marceau, besides going home with her parents to celebrate the New Year, was shooting advertisements in France and attending various arrangements with sponsor companies.

Especially after the Oscar nomination came out, she was very busy. Even the French national television station had to specifically ask her to record a program, and she also made several albums, waiting for the Oscar to win and play it out.

But compared to two years ago, Sophie Marceau was obviously a little bit more mature and not so naive.

She understands that her post-Oscar nomination will not be available under normal circumstances.

Because her opponents are very tough, and her two disadvantages can not be overcome.

The first is that she looks too beautiful, too beautiful woman, it is usually difficult to win the Oscar award, especially for so many decades.

The second reason is that she is too young, only 18 years old this year, and her qualifications are still too shallow. If you were to take the Oscar movie when you were 18 years old, what would you do for other seniors?

Oscar also has a tradition of scheduling.

Generally speaking, the film emperor and the post-filmer in their thirties are considered young, and those in their twenties are even rarer.

Those under the age of twenty are basically unlikely.

So Sophie Marceau's mentality is very good. I said in the interview with ABC that I hope to win the prize, but if I can't win the prize, I will continue my efforts and will not give up.

She couldn't say such scenes two years ago.

What is different from two years ago is that this girl is now more and more obsessed, and her combat effectiveness has also increased sharply.

Don't look at her innocent looks, but in the fun of husband and wife, it is much more arrogant than Sister Qingxia, whatever posture you want, and often good at counterattack to take the initiative.

On the other hand, it also shows that women who have been hungry for a long time are terrible.

If Yin Jun was not diligent in exercising, I'm afraid the bone marrow would have to be squeezed out.

During the intermission, the French rose thought of something accidentally and said, "Jenny told me that I can actually start my own brand."

"Oh, what do you think?" The teenager asked curiously, holding the soft and fragrant beauty.

"I thought you were going to say that I was not doing business right now." Sophie Marceau lay on Yin Jun's body with wide eyes.

It can be seen that she is still quite happy in her heart.

After all, what she cares most about is Yin Jun's idea.

"You are a star, not just a star, what you want to do, as long as you don't violate the morals, you can do it!" Yin Jun patted her awkwardly, saying: "Like a star creating his own brand , Many people have done it. You are so young and beautiful, full of youthful vitality, must you want to create a youth tide brand? "

"Hey ..."

Sophie Marceau laughed twice and said with satisfaction: "You deserve to be my man and understand my heart!"

The next moment, she said positively, "What do you think? Can I do it?"

"If you have a good team, a good designer, a production team and a marketing team, there should be no problem." Yin Jun can't remember how the stars' brands are famous, but they did have a lot of success.

"Jenny said that you can't make a brand of young people in France. If you want to be popular all over the world, you should still come to the United States." Sophie Marceau said, "This is the world of young people, full of vitality And an interest in accepting new things. "

"She has a bit of vision," Yin Jun said with a jaw in his head.

The young people's fashion brand in the future is basically from the United States and China.

Compared with ZARA in Spain, H & M in Sweden, and Uniqlo in Japan, it may not be as popular, but these brands are also very popular and do not meet the trend and vitality of youth.

If Sophie Marceau does these fast-selling clothing brands, it does not meet her current identity and positioning.

The main fans of the French Rose are young people between the ages of 12 and 24, as long as they firmly grasp their hearts, no need to think about anything else.

This is the precise positioning.

Sophie Marceau grumbled and looked coquettish: "You don't ask me, why do you somehow want to be a fashion brand?"

"Is it too tired to make a movie, so I want to relax my mind, so I invested in another career?" Yin Jun asked.

"Hee hee, most of them are like this." Sophie Marceau's eyes are proud of "You can't think of it", "My man is a business genius, I can't naturally fall behind, I'm very powerful!"

The teenager smiled, "Don't stop making movies. Let's make a lighter comedy this year. It's just that" Back to the Future 2 "will start shooting next month. Will you be the heroine?"

"Ok."

Sophie Marceau thought about it and agreed readily.

Since it was arranged by Yin Jun, she didn't have to think about it.

As long as it's not the kind of movie that takes a lot of time and acting.

After filming "Journey to India", Sophie Marceau's mood takes a long time to adjust.

After all, she is a romantic French woman and she is not so hard-working by nature.

Not to mention that she was only 18 years old, where would you like to work so hard?

She did not expect why the film will start shooting next month, but now she can get the heroine.

The reason is naturally because Yin Jun thought of this movie temporarily, and thought of something that is quite suitable for Sophie Marceau, so she was prepared to replace the prepared heroine and let her go.

As for the pitiful problem of the original heroine, that is not what Yin Jun has to consider.

In Hollywood, this situation is also very common.

The big boss wants to give her woman a heroine, who needs to explain it to anyone?

"If you want to create your own fashion brand, it's best to take Jenny and go to Anna Wintour to discuss it." Yin Jun said, "She has a very good relationship in the fashion industry and can introduce you to many excellent designs. Teacher. To be a fashion brand is still the most important thing for designers! "

"Ok!"

Sophie Marceau nodded again and again, showing a longing, "" ME "is very famous, I also heard about it in France, and the designers and models on our side are almost all manual! Miss Wintour is also hailed as a new generation of fashion godmother, and her influence can jump to super first-class status in up to ten years! "

Yin Jun heard it with a smile.

If you say someone else, it will certainly be an acclaim to be a giant in the industry in ten years.

But for Anna Wintour, it would be too slow to develop in ten years.

For up to five years, this talented natural fashion female devil will gain the status she deserves!

Paris is the birthplace of Western fashion in the world.

When it comes to Western fashion, only Milan can compare with it.

In the world's four major fashion weeks, Paris and Milan are superb, while New York and London are slightly weaker.

But when it comes to understanding fashion, the editors of the magazines in the United States and China have always dominated the list.

Anna Wintour of the previous life is such a genius, also known as a fashion witch.

In this life, she was dug out by Yin Jun several years in advance. With the support of Yin Jun's sufficient funds, she fully demonstrated her innate sensitivity to fashion.

Since the publication of "ME" in the second half of 1983, in just over a year, it has become a cutting-edge fashion magazine, which has won the love of the industry.

Anna Wintour ’s distinctive personal style has also begun to influence many designers. Www.novelhall.com ~ You can often see some famous fashion designers chatting with her on some fashion shows to discuss cutting-edge fashion. culture.

Girls don't dislike fashion.

Guan Zhilin is going to more than a dozen fashion shows a year, not only to buy clothes, but also to accept the latest fashion, so as to make herself more prominent and become a fashion-leading star.

She is also a good friend of Anna Wintour. The two have already seen each other for five or six fashion shows.

Undoubtedly, in this atmosphere, Guan Zhilin is the most fashionable woman in Asia. I do n’t know how many people buy clothes, shoes and cosmetics according to her dress.

And Guan Zhilin is also the female star with the most endorsements of advertising in Asia, which is similar to Sophie Marceau in the world.

Sophie Marceau's character is not so outgoing, but it is not an honest little girl, plus the needs of celebrity career, she naturally also has a deeper understanding of fashion.

Now if you want to create your own fashion trend brand, there is a top expert in the industry to guide you, it must be more effective.

Thinking that she could meet Anna Wintour, she would have grown a lot in her dress and understanding of fashion. Of course she was very happy.

But don't think that stars don't need fashion masters to give advice.

Quite the opposite.

If they want to shine, they must be carefully designed and directed.

If Fan Ye didn't have the shocking and glamorous appearance on the red carpet of Cana, could she get such high attention in the future? Can you become the first advertising queen of China?

The same is all on the red carpet. Why did Xun Geer walk so terrifyingly, and Fan Ye could expand his own glory by ten times?

This is not just the pros and cons of their respective designers!