Chapter 1868： Self-employed model

Yin Jun came to Huajing this time and heard Tan Guofu talking about this dilemma.

Tan Guofu is just 40 years old this year and is the general manager of the Kirin Department Store inland branch selected by Yin Jun.

Today's Kirin Department Store Group is divided into two parts, one is the Kirin Commercial Plaza in the Mainland, and the other is the Kirin Commercial Plaza in Xiangjiang.

Both commercial plazas are 8 blocks in size, but the area of ​​the mainland is much larger, but in terms of value, Xiangjiang is actually higher.

After all, Xiangjiang's is one billion Hong Kong dollars, without the cost of decoration.

However, the current material and land prices in the mainland are cheap, and 500 acres of land are used up. If the construction and decoration costs are calculated together, the total amount is only 400 million yuan.

Tan Guofu was born in Xiangjiang. His parents were all from East Guangdong. After graduating from high school, he worked in the Wellcome Supermarket. After being promoted to become a manager, he went to the largest Yongan department store in Xiangjiang. Deputy General Manager.

Then he was dug up by the Kirin Group.

After hearing that he went to the mainland to take charge of 8 shopping malls, he was hesitant.

If he is the general manager of Qilin Commercial Plaza in Xiangjiang, he must agree without saying anything, because such a large-scale shopping and leisure square is suitable for him to play.

But there is no way.

The conditions given by Kirin Group are too good.

The annual salary alone is 500,000 Hong Kong dollars, which is 50% higher than his salary at Wing On Department Store.

If you add travel subsidies for the Mainland, etc., you will have a full income of 1 million Hong Kong dollars a year.

This does not include subsidies for round-trip airfare 5 times a year, meals and accommodation in the Mainland.

Thinking that one year's salary is equivalent to the previous three years, Tan Guofu finally agreed.

Another reason is that Tan Guofu believes that Yin Jun told him that the space in the Mainland is still very promising.

Yin Jun told him his ambitions.

Although Tan Guofu did not believe that Yin Jun could open 120 Kirin Commercial Plazas in 20 years, according to Yin Jun ’s relationship with the mainland, it would definitely be possible to open 30.

If you can take charge of 30 such large commercial squares, what else can you expect in your life?

Already the pinnacle of being a department store operator!

You know, the Yong'an Department Store in Xiangjiang was only five at its peak.

Today, as soon as the Kirin Commercial Plaza opens, it will have 8 inland and 8 Xiangjiang, which directly became the first.

Tan Guofu was only 39 years old last year and only 40 years old this year. He felt he could fight for another 15 years.

If he is already 50 years old this year, then he would rather serve as a deputy general manager of the Kirin Department Store Group in Xiangjiang, or even the general manager of a commercial plaza, instead of coming to the mainland to explore the market.

However, coming to the Mainland in the first half of last year, Tan Guofu looked at the various construction processes, decoration, etc. of Kirin Plaza, while understanding the survival status of the department store retail industry in the Mainland today.

The conclusion drawn made him very anxious.

This collective system of factories and the production and sales model of overall planning and marketing are completely different from Xiangjiang.

In this industry chain, there is no vitality, no apostasy, just follow the plan and walk step by step.

As such, it is completely unsuitable to be a modern leisure shopping plaza such as Kirin Plaza.

He did not know how many times he had talked in Yuezhou, Huajing, Huhai and Linan, and few of them could respond to him.

Even if there is, it is necessary to have troublesome communication and dealing with the superior supervisory unit. In the end, it still supports us, there is no fixed number.

Seeing that the Spring Festival had passed, Kirin Square was about to open for business in more than two months, but he didn't even manage the most basic things. Tan Guofu was very frustrated.

Although he did not complete the task, in order not to delay Yin Jun's career, as early as January, Tan Guofu called Yin Jun to explain his plight, and asked Yin Jun to find a way, but also asked for punishment. .

Yin Jun didn't say anything at the time, so he asked him to write a detailed booklet about the conditions of the factories that he had recently contacted and investigated, and he would wait until he came to the mainland.

After Director Shen left today, Yin Jun let Tan Guofu come to his courtyard house.

"Jun Shao, this is the information you want." Tan Guofu respectfully handed over the two large folders to Yin Jun. He was very guilty. "I was very guilty for failing to complete the task. I am willing to resign. Bear the consequences."

"It's not that serious, you sit down first." Yin Jun shook his hand, indicating that while he sat down, he also looked at Tan Guofu's information one by one.

Tan Guofu deserves to be a veteran professional manager.

He used a dozen pieces of paper to write about the detailed experience of his recent negotiations with those factories, and the rest are all the materials of the major factories he chose.

Including production scale, quality, price comparison, etc., it is very detailed.

"With these alone, Manager Tan, you will have nothing wrong this time." After reading, Yin Jun patted the booklet on the coffee table and smiled.

"But the failure to talk about these commodities made our preparations seriously lagging behind. I really blame it!" Tan Guofu calmed down a bit, but still very humble.

"If I don't say this, I'm too anxious to forget the current economic model of the mainland." Yin Jun said, "Under this method, unless it is an administrative order, we can't do it at all."

"Yeah, all of them are like cattle, and they are very stubborn." Tan Guofu said, "If it is not possible, I apply to invite suppliers from Xiangjiang and overseas to support our Kirin Square."

"That's not necessary, the cost is too high, the people in the mainland can't afford it." Yin Jun waved his hand, "Since that ... let's use the procurement method!"

"Purchasing Law?" Tan Guofu is an old man in the department store industry, and he immediately awakened. "You will not say that Jun Shao, all these things are purchased by ourselves and then sold to customers?"

"Is there anything wrong?" Yin Jun looked at him.

"In doing so, of course, you can use the fastest time to fill the shelves of shopping malls and supermarkets, but the same will make our work increase tenfold and hundredfold." Tan Guofu said. "The employment of this company's staff will also increase at least a few hundred people, or even thousands! We are equivalent to adding an additional trading company, rather than a simple department store entertainment square!"

"Trading company?" Yin Jun smiled dumbfounded. "Lao Tan, you are right. We really want to add a trading company!"

"Does this mean that the stalls are spread too far?" Tan Guofu frowned. "The trading company is not so good! And it is for these consumers in the mainland, I am afraid that the risk is not easy to control! It is easy to cause large quantities. Products are wasted! "

He is worried that the mainland's spending power is not strong, and these goods are smashed into his own hands.

Daily necessities are nothing. Those vegetables, fruits and vegetables, and other foods, the shelf life is not so long.

Purchasing by yourself means you are responsible for your profits and losses.

This is a heaven and earth difference compared to supermarkets and department stores where drought and waterlogging are guaranteed.

Efforts to buy and sell goods are not necessarily profitable.

However, the business of sitting on the land and collecting rents can certainly make money comfortably.

"It's different. Although it's harder now, it will definitely have greater benefits in the future." Yin Jun smiled, "That's it! After you go back, quickly recruit a group of capable people and let them plan These purchases. Then these salespersons are also our unified recruitment, and let them go to the factory to learn a month of knowledge, so that customers do n’t understand anything when they ask. If they do n’t understand anything, how can they sell? "

"Yes……"

Seeing the boss insist so much, Tan Guofu could only agree.

The purchases in supermarkets and department stores are actually somewhat more or less, he is also familiar with these aspects of business.

However, compared to the management of the whole child, procurement is very cumbersome, involving many things, too much, and not easy to control.

Thinking of this, he told Yin Jun his concerns again.

"Well, it's worth noting and vigilant to buy the greasy stuff. However, the inland factories of this era are still a little timid, and they dare not collude with them to deceive us." Yin Jun groaned, "So, you do Some anti-countermeasures, do n’t be afraid to spend manpower and material resources. It is the most important thing to get this kind of culture right at the beginning, and make money second. "

"okay, I get it!"

Tan Guofu was relieved to hear Yin Jun say this.

It is absolutely impossible to completely eliminate the irritability in purchasing, but if it is done properly, it is not difficult to ensure the interests of the company as much as possible.

And Yin Jun's solution really solved the problem of supermarkets and department stores in Kirin Square.

As for other karaoke, restaurants, movie theaters, it is much more convenient.

Of course, Tan Guofu did not know that Yin Jun wanted to do this kind of procurement model because he remembered JD.

JD.com's self-operated products are all goods. They are purchased by JD.com from qualified companies. Without third parties, there is a great guarantee of quality.

At the same time, through this large-scale purchase, JD.com has completely reduced the cost, which has hit the offline malls and supermarkets to a great extent ~ www.novelhall.com ~ In 2020, even giants such as Wal-Mart and Carrefour To reduce business and close stores, this is the result of the suppression of e-commerce companies such as Jingdong and Taobao.

There is no such thing as online shopping.

Yin Jun completed this self-operated model first, which can solve the supply problem to a large extent, and can also solve the service problem to a greater extent.

Otherwise, if you let the aunts of the state-owned factories sell things, then you must not be the same as the salesman of the supply and marketing cooperative. Selling is equivalent to rewarding you?

Once the service attitude is good, and the gap between the supply and marketing cooperatives and department stores is opened, are you afraid that the source of customers will not roll over?

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