Chapter 1800： Hidden worry

Next to the office building at Disney's headquarters, there is an 8-story office building.

It doesn't seem to match Disney's gorgeous and dreamy style, but everyone in the entertainment industry dare not underestimate this simple office building.

Because it is the headquarters of Kirin Group's North American branch, Tang Shuxuan, the female president who controls one-third of the authority of North American Entertainment, is here to work.

Although Disney, Lianyi Film Company, abc news network, digital field, etc. are all operated independently, the instructions that can be issued from here are better than what their president said.

no way.

Kirin Group is a private company, naturally the boss and the person entrusted by the boss have the final say.

Because this is the North American center of the Kirin Group, from time to time, people from various branches come to the meeting.

Sitting here today in the small meeting room are the three giants of iax who came from Canada.

It was not Tang Shuxuan who met with them, but the big boss Yin Jun.

Unconsciously, it has been four and a half years since Yin Jun formally acquired iax.

In these four and a half years, iax ushered in an unexpectedly rapid development, which was also expected by the founders of their company, but somewhat unexpected.

Unexpectedly, Yin Jun has two major film companies in his hand, which can naturally promote the iax giant screen technology.

But unexpectedly, the giant screen technology has been so rapidly developed.

As of December 1984, the iax giant-screen theater already has more than 1,000 screening halls, of which only 100 are operated by Kirin Cinema, and the rest come from joining.

The equipment of the giant screen theater is really not cheap.

How much does a set of equipment for a traditional theater cost?

Including the decoration of the player, screen, and even the projection hall, the 150-person small hall, depending on the city, the location, is about 300,000-800,000 dollars.

However, a set of playback equipment for the giant screen theater has to be worth 8 million US dollars, and it has not yet dropped.

Then there are copies of the film needed to show the movie.

At the beginning, the copy of the giant screen film was $ 80,000. During that time, it was basically losing money every day.

It was at the beginning of last year that the price of the copy fell to $ 60,000.

And how much is the 35-minute film copy of 90 minutes on an ordinary screen? But it is up to 1500 dollars.

A giant screen copy is equivalent to thirty or forty ordinary copies.

Films released in the giant screen theaters of 100 Kirin theaters are equivalent to the cost of film copies released in three or four thousand ordinary movie theaters!

But your fare must not be thirty or forty times the ordinary fare, otherwise idiots will watch your movie, even if the giant screen movie has a jaw-dropping effect.

Therefore, the most expensive prime time for a movie ticket for a giant screen theater is only $ 20, which is only 8-10 times the ordinary ticket price.

The cost difference is so big, but the fare does not show this difference. Moreover, such expensive movie tickets, like fans who go to ordinary movies, will naturally be more cautious in choosing. of.

At the beginning, the giant screen movie was only done by Kirin Movies, Disney and Lianyi Film Company. After more than a year, other companies took their own films to make the giant screen version.

The film itself is few, and the fare is still very expensive, so it is really a loss to make the Kirin Group North America branch cry without tears.

Other costs of buying land to build an iax theater are not counted, otherwise it will be more expensive and lose more!

It ’s impossible to do it by yourself.

But everyone is willing to invest such a huge amount of money in the early period, just to wait for an era of outbreak, it can not be said that they have a strong confidence in the giant screen movie.

For example, in March of this year, when "Mission Impossible" opened, more than 800 giant screens had already been released.

Although the protagonist is an Asian, the initial attendance rate is not high, but after the word of mouth spread out, for two consecutive weeks, the attendance rate of the giant screen theater prime time period is above 85, even 60 in the morning and afternoon The attendance rate is a bit scary.

This is also exciting for those cinema operators who have chosen the giant screen projection hall.

In the case of 15-20 US dollars a ticket, they made a lot of money!

Although the investment is huge, I can earn a lot every time!

In 1984, today, there are more than 20 movies that were filmed and reproduced with iax in a year, which is completely enough for the theater to play. Not like the previous years, the Kirin theater has to be empty sometimes. It is a waste of nothing.

In the 85 years of next year, it will be determined that more than 40 films will be released in the giant screen theater.

With more choices, it is also possible to eliminate to a large extent the rotten film of mixed fish, which is more conducive to the development of giant screen movies.

It is also affected by this good news. Now the application received by iax has more than 600 giant screens and equipment installed.

According to normal estimates, reaching 2,000 giant-screen projection halls by the end of next year is not a problem.

In fact, the reason for the rapid development of the giant screen projection hall in these two years is actually another important reason.

That is the beginning of this year, iax has overcome the technical factors, plus the production base in Xiangjiang, where labor is very cheap, so the price of one copy has dropped to 20,000 US dollars!

Four years ago, this price was $ 80,000!

Suddenly dropped so much, those budget-conscious cinema line businessmen, of course, swarmed with swarms of swarms, and this was when more than 800 giant screens appeared in March. -This number is not just North America, it is the number of cinema lines in various countries added up, proving that iax has become more and more popular.

Recalling all this, the three giants of iax couldn't help feeling.

If they refused Yin Jun's acquisition, they would definitely not have such a bright future!

At least not so fast, so good!

Yin Jun is also a good talker, not only investing 20 million US dollars annually in technology research and development, but also not diluting their shares.

When the equipment and screen of iax are sold, the profits should still be determined by them, basically without interfering with their operations.

European and American companies like such bosses, so on the whole, the two sides are still very happy to cooperate.

Today, Yin Jun asked them to come over. The three of them first expressed their gratitude and respect for Yin Jun.

The teenager smiled and shook his head. "Don't thank me, I should thank you! If it's not such a shocking giant screen technology, where will the movies we see look so good?"

The company's President Richard Geerfang also smiled, "It is also an honor to be able to show such a good technology for the benefit of fans!"

"According to the current development speed, after three years, our iax giant screen will definitely be able to break through 3000!" Robert Cole, the company's operating director, is also excited. "This is something we never dreamed of."

"This number is too optimistic."

Yin Jun disagreed with this view, "I call you here today, and one reason is about the number of giant screen theaters ... you have to do well in the next 5 years, there will continue to be giant screen theaters closed down, users continue to The sharp reduction in preparation. "

"what?"

The three were all startled and couldn't believe what they heard.

Now that the situation is in good shape, why does the boss say so harshly?

If the person who spoke was not Yin Jun, they would definitely disdain.

But what I said is that I know the iax technology very well, and is a film and television tycoon. It is a recognized genius boss. This has to make them cautious.

Moreover, the iax company is still Yin Jun's own, he certainly has no reason to scare himself.

Yin Jun's words are not exaggerated at all.

In the previous life in 2015, the number of global giant screens, including those other than iax, added up to only 1,500!

At that time, there was already a Marvel hero movie and a Transformers movie!

Dozens of comic characters have appeared on the screen with special effects technology, and the giant screen is just in time, it is the best era!

Of course, in the next five years, due to the continuous expansion of the hero film, the film market in China is also expanding, so the number of global giant screens reached 5,000 in 2020, which is also reasonable.

But now it is 1984, 35 years before that time!

At least for the current technology, within ten or eight years, there is definitely no way to do the special effects of "Avengers", "Spider-Man", "Transformers" and so on.

So what does the 2000 iax giant screen represent?

It must be a huge waste!

Rao is that Kirin Group has been shooting and reproducing dozens of giant screen versions of movies every year, and there is no way to meet the needs of so many giant screen theaters.

The audience is not stupid. They must have good enough content. If they can't be compared with ordinary movie theaters, they will be willing to watch giant screen movies.

It is still not visible for a year and a half, and cinema line providers can still support it.

But if it is a loss every year, and the huge upfront investment cost can't get a return, will you say that they will close these expensive giant screen theaters and turn them into ordinary theaters?

I am very sure of that!

At that time, it will be a huge blow to iax!

Don't think this kind of thing won't happen.

Many people do n’t know that ~ www.novelhall.com ~ actually had a 3D movie craze in the 1970s.

In those years, hundreds of 3d movies swarmed on the screen.

But because of the lack of technology, and because the quality of the movie content is not good enough, this boom has dissipated in just a few years.

Cinema operators, including movie companies, have suffered huge losses, and many companies have even fallen into bankruptcy.

Look now, isn't it the same as it was then?

Flocked to build a giant screen projection hall, to produce a giant screen movie version, they all feel that they can make a lot of money!

Fortunately, there is the technology of reproducing the iax version, otherwise if all of them are filmed with 70 film, the film money alone will make them cry!

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