Chapter 1788： Further cooperation

Sitting in the cafe, Philnet looked at the teenager in front of him, and felt a sigh.

"There is a saying in the East called" Since ancient heroes have given birth to young men ", it should be Mr. Yin, you!" Philnet exclaimed. "I think I am a genius, but I didn't expect it to be true genius Glorious! "

Phil Knight is a fan of oriental culture.

His favorite is the Japanese culture, just like Joe Gang.

Qiao Bangzhu understood the beauty of simplicity and vulgarity from the Zen culture of Japan. Therefore, he brought this idea to the development of Apple products, and then appeared the shocking and vulgar Apple series products.

Fairnet's contact with Japanese culture was not so pleasant.

When the contract with Onitsuka Tiger was cancelled, Nike almost died.

Fortunately, his life is tough, Nike's sales are very good, so it came through, and now it is already the first sports brand in the US market.

Baidu said that Nike had the highest sales volume in the United States in 80 years, which is completely nonsense.

In fact, in the past few years, they still played a difficult match with Adidas. Even now, Nike ’s market share of leading Adidas in the United States is not very large. The two sides are still roughly between the two.

After the injection of Yin Jun ’s US $ 500 million in the previous two years, Nike has not only made efforts at home, but also developed more rapidly overseas. It is now in Adidas ’home Europe, and it is inseparable.

For the time being, Nike has not yet become that outstanding presence.

But this time is not far away, because Jordan has signed in to Nike. When Jordan completely broke out in a few years, it was when Nike accompanied the take-off.

People who have not been to the United States and United States can hardly imagine that a person like Jordan has a huge effect on Nike's sales and brand promotion.

It is no exaggeration to say that among the hundreds of millions of black people in the United States, there are almost no young people who do not like Jordan sneakers.

Black people, whether you like basketball or not, there must be at least one pair of basketball shoes, and this pair of basketball shoes must be Nike Jordan shoes.

The conditional black people will buy a few pairs or even a dozen pairs of Jordan shoes. It is not surprising that the rich children have hundreds of pairs.

Jordan's shoes were given as gifts among many black people.

It is not too much to describe Jordan shoes as a versatile tool for black people.

By the way, Jordan shoes are certainly not very familiar to young people in 2016, because China also has one of the most notorious counterfeit goods.

Young people like to use AJ to abbreviate Jordan shoes, which is the English shorthand for Flying Jordan.

In the years after 2016, AJ shoes started to go crazy in China. The price of several thousand pieces would not be an obstacle at all. Young people are also proud of owning it.

This also created another sales peak for Nike.

The one who created all these miracles was the Philnet in front of Yin Jun.

This is really a winner in life.

He inadvertently signed a young black player who was not valued by Adidas, but it brought him such a miracle for the entire Nike, which he really did not expect.

"We are all geniuses, which is beyond doubt." Yin Jun waved his hand. "But in my opinion, this Nike company we share has a third genius."

Talking to the American people, your modesty is useless.

They will admire you only if you show your talent and stand proudly at the top of the world.

In front of the Americans, Yin Jun did not have much humility. For example, when they talked to Bill Gates about their business, they had to fight every minute and never take face seriously.

Phil Knight is very happy that he can be compared with Yin Jun, but he is more curious about the third genius Yin Jun said.

After carefully thinking about the men in the company, Philnet didn't think so, thinking who could compare with himself, let alone compare with Yin Jun.

"He is Jordan!"

Yin Jun did not show off Guanzi, but spoke directly.

"Jordan?" Phil Knight said slightly, "The N.BA player our company signed? It's really good. I watched his ball several times. This guy has a future!"

In late October, the 84-85 season of the N.BA league has already begun.

The God of Jordan is as fierce as his previous life. The average score of the first five games has dropped by 30 points. The assists have averaged 12 double-doubles per game. He even averaged 8 rebounds per game. day.

There are a lot of rookies who play well, but they are as unstoppable as Jordan, and there is no second in N.BA history.

Everyone was stunned, and even Jordan himself did not expect to have such an explosion.

Only Yin Jun knows that this is the normal performance of the basketball god.

There were not so many helpers in the previous life. What kind of performance did Jordan have in his rookie season?

Averaged 28.2 points, 6.5 rebounds and 5.9 assists per game during the season, Rookie of the Year and All-Star starting player!

Throughout the history of N.BA, geniuses such as Chamberlain Chamberlain, Skyhook Jabal, Lone Wolf Kobe Bryant, and the talented male James have not had such good rookie results.

Not to mention this life, Yin Jun has gathered so many friends from the N.BA Hall of Fame in the beginning.

Whether it is Bernard King of the All-Star lineup, or absolutely underestimated super center Jack Sigmar, where will the dream team regulars Barkley, Karl Malone and Stockton be placed in the next two decades? In a team, all are luxury goods.

They partnered with Jordan together. How can you say that Jordan, the shooting guard, can't stand out?

Not just Jordan.

This group of geniuses directly activated the lineup of the New York Kirin team. For the first half of the game, the New York Kirin team averaged more than 100 points per game. Whether it was winning or losing, they played well, making people look admired.

As a result, the New York Unicorns have also become the most lively home stadium of N.BA, and the atmosphere is very hot.

Countless celebrities and celebrities all like to go to the Madison Garden Square Arena in the New York Unicorns to watch the ball. It has become a lively social occasion.

People are very optimistic about the New York Unicorns this year. Even if they cannot challenge the championship this year, they can still look forward to the division finals.

Nike not only signed Jordan, but also signed the rest of the rookies, but the conditions are not as good as Jordan.

Including the preseason, now in just a few months, their collective outbreak, making Nike's shoes Qiuyi really a big sale.

It's just a little weird. In the rookie season of Jordan in the previous life, the first generation of AJ has already come out, but there has not been this series yet. I don't know if there is Yin Jun's butterfly factor.

And looking at Phil Knight's attitude, it doesn't seem to mean to be a sub-brand for Jordan alone.

Withdrawing his thoughts, Yin Jun drank milk tea and asked Phil Knight, "Phil, you came to see me today just to talk to me about Nike's brilliant future, or what's the matter?"

Phil Knight smiled unconsciously, "Yes, I am looking for you to have a cooperation."

In between, he took a comic book from the bag next to him.

Yin Jun was happy at first glance.

Isn't this "Slam Dunk"?

Holding a single book of "Slam Dunk", Phil Knight said: "This comic book is very popular in the United States and even in the world! I noticed that although it is talking about playing basketball, it is very popular. Smart did not highlight any player ’s basketball shoe brand, is this what you deliberately did? "

"Correct!"

Yin Jun nodded unabashedly, "I don't have the habit of dowry for others."

Phil Knight didn't expect Yin Jun to be so direct, but he was refreshed: "So, we have the possibility of cooperation again! You draw all the players' shoes here as our Nike, how? kind?"

Yin Jun looked at him like a smile, "Your ambition is so big?"

"Nonsense, who doesn't want to be number one in the world?" Fernette said. "How about, Mr. Yin, let's work together again?"

"How to cooperate?" Yin Jun raised his hand and motioned to him.

"Turn all logos into Nike, and then authorize us to use these characters to advertise and make posters." Phil Knight said, "We will also launch basketball shoes and basketball clothes for these characters to attract comic fans to buy ~ www .novelhall.com ~ What can I get? "

"Hey, what are you doing? You are also Nike's second largest shareholder!" Phil Knight complained, but he also knew that no one was an idiot, especially the richest man in the world.

After a pause, he said, "What do you think of the $ 10 million annual licensing fee?"

Yin Jun almost didn't throw the cup in his face on his face, "Phil, are you prepared to satire me at this price? Do you know if I gave it to Adidas, or Puma, or Reebok, I could get How much? "

"Then talk about it!" Phil Knight also raised his hand.

He is a smart man and he certainly would not want to reveal his hole cards first.

"Either it is completely **** with" Slam Dunk "and replaced with 10% of Nike shares." Yin Jun said, "Why do you want to share the sales of shoes and jerseys, according to the proportion of sales, each player's Exclusive shoes have different proportions. "

"10% stake?"

Phil Knight was startled by Yin Jun's big appetite.

Two years ago, when Yin Jun bought Nike, he bought a 20% stake at US $ 500 million at a price higher than the market price, which means that Nike ’s valuation is US $ 2.5 billion.

Now after two years of development, Nike's market value has exceeded 4 billion US dollars, and 10% of the shares are worth 400 million. How do you say that Phil Knight is willing?

Quickly shook his head, Phil Knight said, "Even if the shares are, let's split according to the authorization!"

He is not a fool.

Although he has a lot of shares in his hands, he can be divided into 10% to Yin Jun. The 30% of Yin Jun is a bit dangerous, which will easily affect his control of Nike.

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