Chapter 1468： The importance of mastering the cinema line

[Title: Life Chapter 1468 of the strongest grasp the importance of the rebirth of the cinema: the only handsome]

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Highly recommended: The Prosperous Medical Fragrance, Five Elements, the Door of Heavenly Profound Realm, Choosing Heaven It didn't talk about another important piece of Kirin Group's North American branch. It can also be said to be an important layout method.

That is the Kirin North American theater line under the management of Wu Siyuan.

As a strong player in the future of the mainland cinema, Wu Siyuan really has a set on the original development.

According to the request of Yin Jun, Wu Siyuan did not expand its 100 movie theaters, but maintained its scale.

However, in terms of specific management, Wu Siyuan has trained three times the manpower under normal circumstances.

Although this is a huge waste of resources for the Kirin North American theater, but once they are ready to expand, these people can immediately come in handy, without waiting for talent to expand.

Such a waste of time is something that Yin Jun will never allow, and Wu Siyuan certainly knows this.

Before Wu Siyuan went to the United States, Yin Jun chose some models suitable for this era and handed them to him in accordance with the rules of those cinemas where he went to the movies in his previous life.

With this, he convinced the foreigners who were not convinced as soon as he went up. From time to time, he made some fine-tuning and reforms, which caused the Kirin North American theater line to become more and more popular, and the praise was getting higher. The people who succeeded admired him.

Regardless of whether you are at home or abroad, as long as you can bring honor and benefit to the following people, you are a good boss.

This is true for as small as a company, as large as a country.

How did the arrogant generals and marshals support him when the head of state ran rampage with Germany? Even the fart dare not put one!

As for the vote in May this year, the Kirin North American Cinema Line is the best movie theater line selected by the fans.

The rugged service attitude of the U.S. country guy is much weaker than that of the Xiangjiang people.

But fans, as consumers, certainly hope that they can get better services and enjoy what is called "customer is God".

To be honest, in fact, in ordinary foreign industries, there are very few such customers who are God ’s ideas, and only Japan. I will do this from top to bottom. European and American small hotels and restaurants have a bad service attitude. I do n’t know where I ’m going.

So suddenly I met such a good movie theater line, everyone likes it, and they are willing to come here to watch movies.

The consumption of Americans watching movies is very high, not only can they sell movie tickets, almost everyone will enter the venue with a glass of cola and popcorn, and then those big movies and so on, as well as souvenirs are sold on the spot, some people watch If you like it, just buy one and put it in a movie theater to support your favorite characters.

If you do well, these small things add up to more profit than movie tickets.

Conversely, if you look at the cinema line from the perspective of a movie company, if you want to succeed in a film company, you must have a good relationship with the cinema line.

Due to legal restrictions, although the seven major Hollywood film companies do not have their own cinemas, they do have parent companies.

For example, Time Warner Group has a large-scale cinema line with a number of not less than 1,000.

The same is true for Global Group. Although the number of cinemas in their own theaters is not too large, there are many cinemas that can join.

In the future, Lei Shidong, the owner of Paramount, is now the owner of the largest theater line on the east coast of the United States, and is still actively extending to the southeast.

There is such a popular cinema line under the Kirin Group, and Shirley Lansing cannot be unaware of it or planning.

But she never said that, because in the United States and China, Yin Jun told her that the Kirin North American theater line is far from being effective.

When it becomes the No. 1 theater in the United States, it is when it can give more feedback to Disney and Lianyi Film Company.

Even for the Kirin North American theater, there will be a set of own implementation rules. Yin Jun did not intend to let it be assigned by the jurisdiction of the film business department.

Future experience proves that the larger the group, the more it should operate alone, rather than confusing.

Not to say that we are from the same company, then you can use my resources for free, I can also tell you to do things in vain, and even provide funds for each other to provide turnover.

Mencius has a saying "No rules, no circle".

If there is no perfect and standardized system, then such a chaotic operation, small enterprises are better, and large companies must be finished.

Specifically get this from the North American branch.

Disney and Lianyi movies belong to two different categories.

Disney mainly captures the market for family cars, live action movies, and feature films.

Lianyi movies are feature films, commercial blockbusters, horror categories, etc. As long as they make money, they all want to do it.

Such two companies are already very powerful, and becoming the number one in Hollywood is just around the corner.

If the Kirin North American Cinema is handed over to them, they will become a monopoly from the production, distribution to release, and they are completely self-sufficient. It is easy for them to produce pride and complacency, which will affect the two Progress of large companies.

Anyway, I have strong production and distribution capabilities. The cinema is ours. What am I doing so hard? You can make money if you just do it!

This kind of thinking is very scary.

Therefore, Yin Jun had already prepared to let the film company and the theater line operate separately.

Even if we are a group, but if your movie is not good enough, I can't give you too much film.

Conversely speaking, the two major film companies can also actively strive for better screening conditions, including sharing and prime time arrangements.

In this way, the two parties are in a cooperative relationship, without relying on each other to survive, the natural efficiency will increase, and the enthusiasm of the owner's management will increase, thus developing in parallel.

In fact, Yin Jun did not plan to make much money by the cinema line.

Even in the previous life, even by 2020, I have not heard of any cinema line that made a lot of money. Instead, they sold it to Huaguo Capital.

Think about it, if the cinema line makes money, how can it be sold to you Chinese?

Why haven't they seen Disney, Marvel Pictures sell these companies to the Chinese?

However, from another perspective, the cinema line is a very important part of an entertainment company.

Why is Wanda Pictures so powerful that it directly made Huayi's film company boss Hua Yi speechless, and let Feng Yuya, a big director, directly post microblogs. Bo half joke for mercy?

Is n’t it because they control the Wanda Cinema, the country ’s largest cinema line?

Alibaba Pictures and Penguin Pictures are backed by companies that are so powerful, and are more powerful than Wanda. Their investment is tens of billions a year. Have they done Wanda Pictures?

nor!

Or because they didn't find the root of making movies in China, that is, their strong distribution and theater strength, which is more solid than unreliable film companies.

The same is true in the United States.

A powerful cinema can not only support its own film company, but also suppress other film companies, and it can also strive for more benefits for its distribution.

For example, if there are now thousands of screens and three or five thousand screens in the Kirin North American theater, and then meet the "Speed ​​of Life and Death" release, do you dare to watch "Superman 2" come up hard?

Once Warner Film took "Superman 2" to snipe "Speed ​​of Life and Death", then from then on they faced the danger of losing the Kirin North American theater.

Thousands of screens just waved goodbye to them like this, it was absolutely unbearable.

As long as no one snipes a blockbuster like "Life and Death", its box office in North America is at least US $ 200 million, not just over 100 million.

The North American market has always been the vane of the world.

Films that have achieved good results in the North American market may not necessarily achieve good results overseas.

But movies that do not achieve good results in the North American market will definitely not have a big box office gain overseas.

As long as the film of the Kirin Group is successful in North America, the distribution of overseas distribution will occupy a huge advantage, at least the box office can increase by about 20%.

Don't underestimate the 20%, it's amazing to accumulate.

A film company is developing well, or is it developing in general, it may be decided by the 20% box office.

Of course, it is not enough to have a theater line in North America.

Asia has always been one of Yin Jun ’s basic dishes, and its importance can be tied with that of the United States.

In the place of Xiangjiang projectiles in the previous life, why can there be hundreds of film companies, and most of them can still live very moist in their heyday?

Is n’t it because they are kings in Asia?

To put it bluntly, before Hollywood has crushed the world, what can people all over Asia watch besides watching Hong Kong movies?

Even in 2020, there are many people who buy the Xiangjiang movie account.

It is also the Xiangjiang movie that killed itself, otherwise even if half of your company maintains normal shooting, instead of pursuing the purpose of cheating money, the results are completely different.

Xiangjiang's comedy, martial arts, ghosts, black films, police gangsters, etc., can coexist with Hollywood movies.

Because these movie categories have always been our strong point of Chinese movies.

It's because they didn't do it seriously, and after half a month or a month, they made a bad job and came out to cheat money.

Fans look at the role of superstars, even if they are fooled once or twice, how can they believe you?

Inadvertently eat shit, can't you go to eat **** again and again?

Yin Jun has been regulating this matter after crossing back to Xiangjiang 42 years ago.

Shao has been killed by Yin Jun.

Jiahe and Xinyicheng, who are serious about making movies, have been developing, and Yongsheng has also begun its own journey.

Hong Jinbao's Bao He, Wu Siyuan's Si Yuan, Zhang Ce's Changhe, McDonald's studio ... These second-tier companies are also doing well.

The remaining small companies and companies that fish in troubled waters have been squeezed by so many big companies and suppressed by so many wonderful movies. There is no room for survival at all, let alone sold to foreign ports.

Now Yin Jun has mastered the Shaw family theater again.

Not only did Shaw's cinema line in Xiangjiang, but their overseas Nanyang cinema line was also taken down by Yin Jun at a price of 200 million Hong Kong dollars.

There are 12 Shaw's Nanyang Cinemas in Malaysia, 3 in Singapore, and 6 in the Philippines. Because the land property rights are all Shao Yifu's, the price is more expensive.

But because they have been operating in Nanyang for a long time, and the staff are already familiar with it, they have a deep network and group effect, so even if the price is more expensive, it is more affordable.

With them as the basis, Yin Jun will not blindly expand the number of theaters. In the next two or three months, the movies will be played normally, and then November and December are the off-season of traditional movies. At that time, the cinema will be transformed. Transforming it into the same style as Xiangjiang's Kirin Cinema is also a renewal of equipment and environment.

The power of Pangu Bank in Thailand has been known by Yin Jun through 7-11.

Therefore, the opening of no less than 20 movie theaters in several major cities in Thailand has become a task to be completed next year.

Although the political situation in Thailand is often unstable, it basically has little impact on the lives of the people at the bottom, so do n’t worry too much about losing money at any time ~ www.novelhall.com ~ This is the case in Thailand, and the same is true of Yin Jun in Korea. It is also preparing for the scale of 20 companies, probably operating in several major cities such as Seoul and Busan.

Japan. The book is a little more complicated, because the Dejian Bookstore has the Japan. The top five Dayingyuan line, and the relationship between Yin Jun and Dejian Kang Kuai is very good, so he is not going to establish a new one in Japan. The cinema line, but chose to invest in the Daying cinema line.

The Kirin Group and the Dejian Bookstore have negotiated properly. The Kirin Group invested 300 million Hong Kong dollars in cash in the Daying Cinema Line and obtained 30% of the shares.

Although this does not fully guarantee the interests of the Kirin Cinema, but with the continued strength of the Kirin Film Company, coupled with the increasing dependence of the Dejian Bookstore on "Kirin Weekly", even if the De Kangkuai master is gone, They dare not make it.

Yin Jun prepared 3 years for the entire process of paving and building the theater line.

Three years later, once these movie theater lines are established, then the Kirin Film Company will truly become the Asian giant.

In the future, even if Hollywood blockbuster came to Asia, it would have to look at Yin Jun's face to do things.

Otherwise, Kirin Cinema will not promise to be released, and no matter how good the film is, it will not be able to sweep across Asia.

This is the case in mainland China after the previous life in 2016. No matter how good your movie is, our cinema will not arrange it for you. Everything is in vain.

This forced Hollywood films to make concessions to China. For example, Da Bingbing and Xiao Bingbing went to Hollywood blockbuster to play soy sauce, Jiang Wen and Zeng Zidan starred in the main supporting roles, respectively, which are all manifestations of these concessions.

To put it bluntly, you still have to own enough resources and be strong enough to gain respect and benefit.

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