Chapter 1217： Never give up

It can be heard from Zhao Pinglei ’s words. Huaxia TV Station now understands that it holds a gold mine in its hand, and its value has been dug up by the Kirin Group. As long as they regain their power, then this gold mine It belongs to them.

The problem is that the Kirin Group is definitely not bullying.

The people above don't care how much money China TV makes, they only care about higher-level things.

To get in touch with the Kirin Group, to attract overseas Chinese through the Kirin Group, is far more important than earning tens of millions or hundreds of millions of you. It is too important!

If Huaxia TV dared to take back all the advertising time directly, the Kirin Group would dare to sue the petition directly. At that time, Wu Qian and Zhao Pinglei would have to thank you after class.

If you can't even keep your position, then what's the use of fighting for this advertising time?

After much thought, Zhao Pinglei discussed with Wu Qian, Ruan Jielin and others for a long time before they came up with a feasible solution.

Now, it is the most critical time.

As long as he Zhao Pinglei can persuade Wei Xiaofan to accept the new conditions for cooperation, then Huaxia TV will usher in a burst and gain huge profits, so that Zhao Pinglei can have greater merits, so as to go to a higher level and successfully get Huaxia TV. The post of director.

If it is not possible, Zhao Pinglei will have to find ways to complete, continue to cooperate with Kirin Group, cooperate on the previous conditions, and then think of other ways to improve the profitability of China TV.

But in that case, I am afraid it will be more troublesome.

Therefore, the best solution is to actively persuade Wei Xiaofan, so as to show his ability of Zhao Pinglei.

but……

Is it really that easy to grab food from someone else's mouth?

In Zhao Pinglei's mind, he actually has no bottom.

Looking at Wei Xiaofan nervously, Zhao Pinglei found Wei Xiaofan's smile disappeared and frowned.

The heart-stricken Zhao Pinglei also heard Wei Xiaofan's words, "Unsatisfied? Who is not satisfied? How much time and effort is involved in the production of the TV series? We don't want a penny, we give away all copyrights to Huaxia TV Station, and take every day Two minutes of advertising time, this is too much? If the layman said so, that would be fine.

The key is Director Zhao and Director Ruan, do you think so? You have also seen the operation mode of foreign TV stations. How high is the price of a TV series sold to TV stations? You only know. In particular, the three TV series we have given are all super magic dramas that have been played throughout Asia without rivals! Such a treasure, how can its value be ignored? "

As soon as Wei Xiaofan said this, Zhao Pinglei and Ruan Jielin knew that this matter was difficult today.

Although China TV saw the huge effect of advertisements on the promotion of commodities, the Kirin Group experienced it very well.

How do you want the merchant to spit out the meat swallowed in his mouth?

Kirin Group has done so many good things for the benefit of the country and its people. Their chairman, Yin Jun, is also a patriotic businessman, but they also want to make money after all. How can it be so easy to make concessions?

But conversely, if you want China TV to make such a concession without making any changes, that is also impossible.

There are already a lot of foreign brand merchants who have actively mentioned that they want to advertise on China TV, just like the Kirin Group, placed around the prime time of TV dramas.

For example, the Coca-Cola company, boldly shot 1 million US dollars, just to allow itself to get two months of advertising time in the prime time of 15 seconds.

In addition, Toyota, which has been repeatedly frustrated in the Chinese market in recent years and has not made progress, also took out 2 million US dollars in one breath and wanted to pack 30 months of advertising time per day for three months.

You should know that before this, the TV commercials of Huaguo were not allowed to advertise independently by these foreign companies, but because of the beginning of the Kirin Group, they felt that what monk touched ... No, why Xiangjiang merchants Yes, can't we? Is everyone different from foreign capital?

Zhao Pinglei talked about the urgent mentality of foreign businessmen to the superior of the Broadcasting Administration and the propaganda, and then they had nothing to say, and finally signaled that China TV could try to make fun of it.

With the above-mentioned Shang Fang sword, Zhao Pinglei naturally thought about it, so he actively negotiated with Kirin Group and wanted to let them back down a bit so that China TV could make more money.

Speaking of which, Zhao Pinglei and Ruan Jielin also knew that the Qilin Group did not charge a penny of copyright fees. Even if Huaxia TV gave money, they changed hands and donated to Huaxia TV in return.

Now you want someone else's new TV series, and you want people to reduce access, but it still seems a little kind.

The advertising representatives of several foreign companies have said that they must have interesting TV series such as Bao Qingtian, Huo Yuanjia and Chen Zhen. Up, the price will not be like this.

Therefore, under various factors, China Television has no way to be straightforward, and can only adopt the current detour strategy.

Facing Wei Xiaofan's anger, Ruan Jielin smiled, "Mr. Wei, aren't we negotiating? Old Zhao is just a proposal. What should we do? Isn't it necessary for us to negotiate? You can rest assured. Never treat friends badly. Not to mention that the Kirin Group is still so patriotic, we will not do anything that harms everyone ’s interests. "

"I think everyone should pay attention to a cause and effect," Wei Xiaofan Shen Sheng said. "You just saw that the TV drama ratings are very high now, and the audience is very interested in advertising. But if we don't come up with super classic Can a TV series have such an effect? ​​Our Kirin Satellite TV took out the super-theater at the bottom of the box, and it did not cost a penny. At that time, it took two minutes of advertising time a day. Excessive?

Well now, everyone sees the benefits, and sees the benefits, then they all come to grab! Where should we put the wasteland cattle like us? Throw it out after use? Does this mean? Then I really want to ask Ah Jun to think about it carefully. Such cooperation is not appropriate. Including Lin'an and Beijing Capital, you have to be prepared, right? "

Zhao Pinglei and Ruan Jielin took a breath.

The words of the heart!

The words of the heart! !

If this is heard by the people above, it must not shake three points?

Who gave you the power and courage to compete with patriotic businessmen for benefits?

The current situation in the whole country is to lose money, and no one came to lose money.

Finally, big merchants like Mr Huo, Hu Yinxiang, Bao Bao Wang, and Yin Jun came to the show, but you gave me such a show?

How bad will this cause?

Get out!

Get out of here! !

...

The above thoughts were what the two thought, but they also knew that this was not conjecture at all, as long as Wei Xiaofan said this to the above, the above must be no matter what your thoughts are, it must be dead pressure on China TV, come Meet the Kirin Group.

As the most direct person in charge, what else can they say?

I originally thought that Wei Xiaofan just said enough to start, but I thought that the second sentence was even heavier.

Zhao Pinglei was full of expectations, and was immediately thrown down by a basin of ice water, completely extinguished.

He even withdrew immediately, just to keep it as it is.

Ruan Jielin, who was not the main force, continued to smile at this time, "Yes, what you think makes sense. We actually think so. Huaxia TV will not unilaterally reduce advertising time. We are going to adjust the price of the TV series. How about watching an episode of 50,000 RMB? "

50,000 yuan, at the current official exchange rate close to 5: 1, that is about 250,000 Hong Kong dollars!

Such a high price, that is, Baodao, Japan, and South Korea, can only be obtained.

If it is sincere, it must be enough.

But Wei Xiaofan did not laugh.

Yin Jun once assured the mainland that within 10 years, all the profits in the mainland will not be returned to Xiangjiang, and all will be used in the mainland for various investments and production.

Now that a year has passed, so much of the accumulated RMB has not been spent very well, so the buy-out income of this TV series is actually of little use to the Kirin Group.

However, they thought that the money of Huaxia TV Station was still relatively tight. They could also use so much money to buy TV series.

However, different positions require different considerations.

Wei Xiaofan is not a money greedy person, but he knows how important the advertisement of China TV is for Kirin Group and how well it promotes the development of Kirin Group in the Mainland.

In addition, if people say you will give in, then they will take it for granted in the future, so how can the interests of the Kirin Group be maintained?

Therefore, Wei Xiaofan certainly can't give in, and he can make such a decision without consulting with Yin Jun.

"We don't care about money, but a win-win cooperation with China TV." Wei Xiaofan still shook his head. "It has been less than half a year since the cooperation. Such a change is inappropriate."

Ruan Jielin grasped the meaning of his words very keenly, "You mean ... Will you talk about it next year?"

"Let ’s talk next year ~ www.novelhall.com ~ Wei Xiaofan nodded:" I do n’t know what you want to say to others, but now there are not many companies that have money to advertise on China TV. How can you do this at this time? Extruded, why do you have to squeeze Kirin Group's share? "

"But what they are asking for is the advertising time before and after the TV series." Zhao Pinglei smiled bitterly, "Otherwise we all cooperate so happily, and I don't want to change."

He opened his eyes a bit nonsense.

Obviously greedy and want to make money, but put the responsibility on others and clear themselves.

Wei Xiaofan did not debunk, but asked in turn: "Yes, why not? We are now one minute each before the first episode and after the second episode. Then after the first episode ends, the second Before the start of the episode, can you still have one minute of advertising time? Or you like Xiangjiang, the episode is divided into two parts to play, and in the middle, you will also have two minutes to advertise? "

"what?!"

Zhao Pinglei shook his head subconsciously, "No, no, how can we cut the TV series like this? The audience must not scold us to death?"

"Watching two TV series in a row, that is a kind of torment, there is no time to go to the toilet." Wei Xiaofan shrugged, "This is also the case in the United States. Do you want to learn from advanced countries? This plan is very good! It ’s just one minute of advertising time. It ’s not this minute that viewers have to worry about, but the TV series you play is beautiful and beautiful! If they look good, they can bear everything! ”

Zhao Pinglei moved.

This ... this seems to make sense.

If Huaxia TV Station wants to make changes, it must expand the resource channels and increase the advertising time. It is indeed more useful than squeezing out the existing advertising time!