Chapter 721： Kirin Half Monthly

Japan in 1980 has already entered a period of economic prosperity. The economic level and living standard have gradually improved, and there is a harmonious and upward scene everywhere.

But in terms of salary, there is still a big gap compared to the future.

Today's ordinary Japanese members who have just joined the company have a monthly salary of about 120,000 yen, compared with about 200,000 in 1985 and about 180,000 in 2000.

But the price level of others at this time is almost the same as that in 2020, which is beyond comparison.

One medium-sized Fuji apple 150, one ice cream for 100 bucks, and drinks in vending machines on the street are usually 100 yen per bottle, and a regular box lunch sold in a supermarket is about 500 yen.

The average hourly salary of high school students who started to work is about 800-1200, which is similar to that of 2010. It is higher than that of the economic recession in 2020, but it is 1500 yen higher than the average of 1985-1992. Hours, it seems much lower.

It can also be seen from this that a 180-yen comic weekly magazine is not a burden for Japanese students or young office workers in Japan.

In fact, living in Japan, if it is just daily expenses, people from 1980 to 2020, not only the price is stable, but there is actually a situation of deflation, the price of food and drink is actually slowly reduced, it is really so expensive The Chinese people of Shenzhou VII side by side are envious.

This is also an important reason why by 2020, despite the rise of the Internet to take away a large number of people, because of the declining birthrate, and the fact that the three major Japanese comics weekly magazines have fallen, there can still be an important reason for the circulation of more than 1 to 2 million copies.

"Kirin Weekly" has caught up with the best golden age of Japanese comics, and it is the beginning.

At this time, Japan's population is still rising. There are not many children with two or three children in the family. Unlike in 2020, the family dare not guarantee even one child.

Therefore, the horror sales of 6 million copies of Kirin Weekly in Japan were also easily reached.

In fact, there is still much room for this.

Speaking of Dejian Kangkuai, at least the Japanese market can still hold about 2 million copies, because now not only children and young people, many adults aged 30-40, are also gradually falling in love with the comics of "Kylin Weekly" .

Even the sales of 6 million copies have completely surpassed the three major manga weekly in Japan, and even the sum of them!

Now the most famous Japanese first-line cartoonists are Toriyama and Takahashi Rumiko.

Toriyama's "Ala Lei" has become the most important factor in driving the sales of "Weekly Teenager JUMP". After graduation, Takahashi Yumiko's "Fuxing Boy" finally stably serialized, which also made "Weekly Youth SUNDAY" a great success.

These two comics are the only two Japanese serial comics that can be compared with "Kylin Weekly".

However, "Ala Lei" and "Fu Xing Kid" are just two comics. "Kirin Weekly" has now expanded to 12 serial comics and 1 single-line comics. "Ala Lei" and "Fu Xing Kid" are simply not enough to watch. .

To be honest, many Japanese people, especially some so-called writers and literary operators, although full of atonement for Chinese people in this era, will not engage in wicked ways, but for the Japanese comic kingdom, it is actually "Kylin Weekly" "Occupy, there are still some anger.

Their performance is to call on more Japanese cartoonists to stand up and fight the big devil together.

There is no way to defeat the Big Devil in a moment, let's have the ability to fight first.

Under such circumstances, Dejian Kangkuai was naturally unwilling to be caught up by them.

Despite his natural integrity, he must make money in business.

Not to mention that his other business has been a bit unsatisfactory recently. The agency right of "Kylin Weekly" is the biggest cash cow in his hands, with a gross profit of 1.8 billion yen a month!

Such a rich income is enough for him to expand many careers. If he is sniped and there is no cash cow, what should he do?

So Yin Jun asked the half-monthly comic book made by Toshio Suzuki to provide the fullest support.

Dejian Kangkuai and Yin Jun are half of the company, but because of their contribution in Japan, Dejian Kangkuai has produced more.

Toshio Suzuki deserves to be the superpower of the future of the animation industry. After more than half a year of planning and preparation, "Kirin Semi-Monthly" finally officially launched on the market at the end of November.

Originally, Yin Jun felt that it was possible to change the name. No matter Minfu Suzuki or Kang Kuai, he felt that the brand "Kirin" was not a pity, so he insisted on calling it.

Don't even mention that, with the "Kirin" brand, when Suzuki Minfu released the wind in the comics industry, he received more than 200 drawings within two weeks.

You know, now there are less than 500 cartoonists in Japan!

Even if many of them are newcomers, who says that newcomers are not good?

Of course, there are so many cartoonists and newcomers who send drafts. In addition to the sense of honor that they want to serialize on the semi-monthly magazine of the best manga weekly in Japan, a more important factor lies in the "Kirin Semi-Monthly Magazine." A sky-high price that made the whole comic world dumbfounded!

One page draft, starting from 20,000! Not capped! !

What are the guaranteed prices given by the three major Japanese comic weekly magazines?

"Weekly Junior JUMP" is 6000 yen per page.

"Weekly Youth MAGAZINE" is 5000 yen per page.

"Weekly Youth SUNDAY" is also a 5000 yen page.

The price of "Kirin Semi-Monthly" is more than twice that of the most popular "Junior Weekly Teenager", and even four times that of the other two weekly magazines!

If calculated according to the average serialization of 20 pages a month, the cartoonist ’s remuneration for serialization is 400,000. Based on the current average salary of about 180,000 Japanese people, it is already twice that of ordinary people. More than three times.

This is just the fundamental. If you get more welcome in a series, and the ranking is in front, the price will continue to increase. The top ten, at least 50,000 yen per page, 1 million a month, but it is already The salary of the senior executives of ordinary clubs.

What ’s more, Japanese cartoonists know that the best-selling serial comics, the most money is not for serialization, but for the royalties of single copies, the copyright of cartoons, the copyright of peripheral products, etc. These are combined, at least serial Two or three times, even seven or eight times.

According to such a calculation method, as long as you enter the serial of "Kirin Half Monthly", you can get absolute food and clothing.

The publishing method of "Kirin Half Monthly", after advertising, comic fans also know that they are very kind.

Ordinary comic publications, usually about 360 pages of 20 comic serials, plus the number of pages of advertisements and illustrations, a total of 450-500 pages.

There are 25 comics in "Kylin Semi-Monthly", with only a few illustrations and no ads. The total number of pages is 500 pages.

Who doesn't want to spend less money and get more things?

The same is true of the Japanese.

With the same money, there are only more than 300 pages to buy other comics, while "Kylin Semi-Monthly" has 500 pages, and there are not so many advertisements. The difference is really too big! It is more kind than its "Kylin Weekly".

In this regard, the chairman of the representative of "Weekly Youth JUMP" said sourly that "Kirin Weekly" has already obtained too many huge profits. They certainly have the capital to not advertise, but the advertisement itself is part of the comic book , Otherwise where did so much money come from to the cartoonists?

You do n’t know, in fact, Kang Kuai and Yin Jun had a dispute about whether there was an advertisement, but the final result was that Yin Jun ’s view prevailed.

After all, in the current Japanese domestic comics market, after the "Kylin Weekly" alone, the three major comics weekly firmly occupy the second echelon position.

And the three major comics weekly magazines have enveloped almost all local cartoonists in Japan. If "Kirin Half Moon" wants to win in Japan and attract excellent Japanese cartoonists to join, then it must be in its own content and friendliness to the audience. It takes the upper hand.

The reason why Dejian Kangkuai did not insist is partly because Yin Jun was right, and partly because he earned so much by relying on Yin Jun ’s "Kirin Weekly" and rejected master-level comic scripters like Yin Jun. The recommendations are really not very good.

Yin Jun insisted on doing this, of course, to attract excellent cartoonists in Japan, so that after his future memory is used up, he can still have a channel that can continuously supplement excellent artists to "Kirin Weekly".

You said you snatched "Dragon Ball" and Toriyama cannot draw a better comic?

After grabbing "Yuyou Baishu", Fujian old thief can no longer be glorious?

After snatching "One Piece", Oda has been silent since then?

Of course impossible!

The reason why they are so outstanding and outstanding is by no means only by which comic, but by their genius imagination and creativity.

Therefore, even if Yin Jun snatched the excellent works of those cartoonists, they can continue to be the best among them by virtue of their own efforts.

This is also an important reason why Yin Jun wants to recruit them.

But in the first batch of more than 40 cartoonists of "Kylin Semi-Monthly", Yin Jun read their names and comics, and they didn't find out the comics in their memories. For the quirky pen name.

These people will not serialize the comics together, but some will debut in the first period, while others are waiting for the opportunity while painting. Once a comic is cut off, they will quickly make up.

On the whole, the first issue of "Kylin Semi-Monthly" is not seen by Yin Jun as much, although it is not bad.

But the market response was very good.

The first issue of "Kirin Semi-Monthly" has a circulation of 300,000 copies. This is quite a lot for a newly-launched comic half-monthly, and the most is only about 1 million copies.

The location of the first issue is the chain of bookstores located in various places in the Dejian Bookstore.

As a result, less than one day, 300,000 copies were looted.

According to the feedback sent back one after another, among the 25 serial comics, 5 got a passing score of 6 or more, 13 comics got a good score of 7 points, and 3 comics scored as high as 8 points. The youth comic comic called "Boring Kid" actually scored 8.7!

A manga with 8 points is considered an excellent work in the Japanese manga world.

If it reaches 9 points, it is an undisputed masterpiece.

At present, the 13 serialized comics of "Kylin Weekly", plus a single-page comic, are all above 9 points. Even the popular "Fu Xing Boy" has only 8.8 points, and "Ala Lei" is about 9.1 points.

If such a rating continues for 10 consecutive periods, basically this "Boring Kid" can be a god, and by that time, "Boring Kid" will officially join the serials of "Kirin Weekly" and those legends. The gods are serialized together.

This is why so many cartoonists are willing to contribute to "Kirin Half Monthly".

It is a very proud honor to be able to serialize with Mr. Yin Jun ’s comics.

But it started to amaze, and there were also a few comics that went directly to the street.

Similarly, it was not very popular at the beginning, but it gradually began to rise steadily, and finally broke out into a god.

Yin Jun was very happy about such a start.

Those comic gods who can dig into the previous life are the best, but if they can train those buried cartoonists, it is also a good achievement.

He was happy, but Minho Suzuki was worried.

There is no other reason, because the current loss is too great.

There is no advertising sponsorship, and the manuscript fee is high. No copyright has been sold. I have hoarded more than a dozen comics and waited. In addition, I have been reviewing and discussing new comics ... so a series of down In fact, since September, the loss of "Kirin Half Monthly" has exceeded 30 million yen, and in October it was as high as 50 million yen.

Although both shareholders are rich, they are also mentally prepared to accept losses for more than one year, but if such losses continue, his executive editor will be dull.

There are only two ways to change the current situation.

The first is to increase the sales volume of comics. As long as the circulation of each issue of Kirin Half Monthly can be stabilized to more than 1 million copies ~ www.novelhall.com ~ then according to the current manuscript fees and operational standards, the loss can be reduced To less than 10 million yen.

The second is to sell all kinds of copyrights as soon as possible, so the profit obtained is relatively considerable, and the important thing is that the author only splits a small part, most of which is still obtained by "Kylin Semi-Monthly".

However, neither of the two methods can be realized immediately.

No one has the courage and courage of Yin Jun. The number of publications is 4 million copies, and in a year, it has skyrocketed to 12 million copies. It has been sold all over Asia.

"Kirin Semi-Monthly" is not a strong comic publication. Most of the authors are also new authors. They can only say that they have potential and rush to increase sales, resulting in a backlog of sales, which not only becomes a joke for others, but also Make fans of comics wonder if "this comic publication is not good enough", thus hitting existing fans.

Therefore, we can only gradually increase the number of publications. It is estimated that the publication volume of 1 million copies can be reached within three years.

The copyright issue is not so difficult. After about 10 issues, it can be seen that many businessmen can also make decisions based on market reactions.

On the contrary, "Kylin Semi-Monthly" is not in a hurry to sell the copyright at a bargain price. If you sell a copy of the book in a hurry and sell it at a low price, it will be too late to cry.

To say ten thousand and ten thousand, the loss of "Kirin Semi-Monthly" cannot be solved in the short term.

Minho Suzuki, who puts more effort into work, can only thank her two bosses are rich, and have the confidence to support it!

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