Chapter 165： Step by step

Yin Jun never felt that he was taking advantage of the land price of 15 yuan psf in Tianshui Wai.

The people who really take advantage of it are Cheung Kong Group and Wheelock.

They spent 1.5 yuan per square foot and bought a total of 25 million square feet of land, which is more than 200 hectares, which is only the cost of 37.5 million Hong Kong dollars. If there is no accident, they can earn a huge wealth of 35 billion yuan. .

Even if there was a government repurchase in Tianshuiwei land afterwards, Li Chaoren still took a lot of land, and then repaired it according to the slum village, completely turning this place into a new settlement of the lower-level people. .

In the end, Cheung Kong Group and Derun Group made a total of nearly 30 billion yuan, but did not change the environment of Tianshuiwei in the slightest.

Why didn't Li Chaoren follow the promise and didn't build himself into a new modern town?

It's very simple. The geographical environment of Tianshuiwei is very remote. If you want to build this place, it will cost at least tens of billions of dollars. Then, what does he earn?

The businessmen are all profit-seeking. Of course, Li Chaoren finally chose to make money and leave. No matter what the development here is, it has nothing to do with him in business.

Yin Jun is different.

He said his plan sincerely, as long as he said it, he would definitely do it. It would definitely not be like the Changshi Group, only to repair the house and sell the house, and do nothing else.

I dare not say how much he can make changes in Tianshuiwei, but it is definitely better than Li Chaoren did.

Yu Yinjun even considered that if he had achieved this level, Li Chaoren who continued to repair Jiahu Villa behind him would certainly be embarrassed to be worse than himself, so where would he put his face?

If this is the case, it is a good thing for Tianshuiwei.

Therefore, Yin Jun feels that earning his own money is justified earning, earning earnestly, and there is absolutely no bullying.

Therefore, the Zhao family in Tianshuiwei, don't think about earning a golden doll back from one breath at all, which is simply not realistic.

In fact, Zhao Pinggui didn't come to find him for so long. Yin Jun had already expected that the situation seemed not as simple as he thought.

Today, Zhao Runsheng came to talk and Yin Jun knew that things were more complicated than he had already thought about.

There is definitely no way to negotiate such a big deal once or twice, at least five or six times, seven or eight times of bargaining and negotiation details.

Yin Jun has this patience, but if they are asking too much, then Yin Jun will also choose to give up this opportunity.

After all, as Yin Jun and Zhao Runsheng said, there are more opportunities for real estate to get rich, and it is not only Tianshuiwei.

For example, the second kind of land exchange rights book.

For example, Li Zhaoji's cheap method of acquiring real estate in the hands of immigrants.

For example, the ant house model of Cheung Kong Group.

...

These are all good ways to get rich in real estate.

Yin Jun has already accumulated hundreds of millions of usable capital. Even if he does not share a piece of soup with this fat in Tianshuiwei, he has other opportunities to make a fortune, thus accumulating enough funds to start his own movie and TV.

The land acquisition in Tianshuiwei was blocked, but Yin Jun also ushered in good news.

That is, after two weeks of broadcasting, "Millionaire", which has a stable ratings of about 36%, finally ushered in the first TV station with intention to negotiate-Fuji Television.

There are five major TV stations in Japan. Except for the very self-willed TV station Tokyo, basically the remaining four major TV stations have the same strength in terms of long-term operation.

When Jiashi sold "Bao Qingtian" and "Wulin Gaiden" to Japan before, it was Fuji TV. Because copyright was all owned by Jiashi, Yin Jun could not take care of it.

But now the copyright of "Millionaire" belongs to Yin Jun, so I have to say something else.

The main shareholder of Fuji TV is Fuji Sankei Group, the Japanese news media that is extremely hostile to China. When encountering such a TV station, Yin Jun thought about it and refused it.

I only eat a lot to get Fuji TV to get high ratings, and then feed back the income to its head office, Fuji Sankei Group, and then let them spend more money to discredit my country?

Liang Shuyi didn't expect Yin Jun to be so determined that even Fuji TV's people were gone, and she directly refused.

But she also knows that Yin Jun must have his own reasons. Since the copyright of "Millionaire" is Yin Jun, he will handle it himself, and Jia Shi will not interfere here.

"Millionaire" did not beat "Happy Tonight" as scheduled, which made Liang Shuyi feel a bit regretful, but she and Jiashi's executives, including those shareholders, were already satisfied.

After all, it was "Happy Tonight"!

It's absolutely proud to be able to grab a 36% share from "Happy Tonight", or a variety show just launched!

Up to the present three weeks or so, the most powerful professor at a Chinese university has only answered 13 questions correctly, and under tremendous pressure, received 500,000 bonus and left.

In addition, no second person can reach the 13 level.

But the enthusiasm of the audience has not diminished, because the people who answer the questions are not too stupid, they can answer 5 questions correctly, get 1000 pieces, and as many as dozens of people cross the 50,000 line, which proves that the program is still willing to spend Money.

50000 is equivalent to almost five years of salary, even if it is a white-collar worker in Central, it is also a salary of two or three years, who is not greedy?

And everyone also opened their eyes to see who could become the first winner of the 1 million prize and become a true millionaire!

Variety shows are not the same as TV shows.

The outbreak period of TV series is one or two months, so you must buy the advertising period before the fire, and then use the hot iron to promote your products.

Variety shows pay attention to a long-term income, because their lifespan is generally longer. Good shows like "Happy Tonight" can be prosperous for more than ten years, and can even be more prosperous for more than ten years.

Therefore, there is no need to worry about advertising for variety shows. It depends on whether it is a good show. It is not worth the investment, and it is worth the investment.

After so many investigations, advertisers have seen that the ratings of "Millionaire" are stable and have a loyal audience, so they naturally began tentative advertising inquiry.

Although Jiashi invested tens of millions of dollars in "Millionaire", the equipment and scene layout in all aspects are the best, but Liang Shuyi is not at all panic.

She knows the value of a good show better than these advertisers.

In particular, "Millionaires" appreciates the elegance and vulgarity, and many people in the academic world will also watch it. White-collar workers also like this kind of program that talks about knowledge and can enrich wealth. Then the advertising value of advertisers will increase, and the grade will increase. —Purchasing power is always the standard by which advertisers measure delivery.

In the face of those advertisers who want to pick up leaks, Liang Shuyi has politely declined, but for those international famous brands, such as Shiseido, SONY, Pepsi, Philips, etc., Liang Shuyi is actively negotiating with them. On the one hand, he wants to Increasing prices, on the other hand, really want them to advertise.

With a world-class company advertising, "Millionaire" will certainly become more famous.

For this purpose, Liang Shuyi feels that it does n’t matter if there is less money. The money can be earned later, but the grade and reputation of the program need to be erected from the beginning.

After she told Yin Jun, Yin Jun felt the same way.

What Liang Shuyi didn't know was that Yin Jun hesitated for a long time, but still didn't tell her the killer tool of "titled advertisement".

Because title advertising is a good way to increase income for "Millionaire", but there are a lot of programs and TV drama theaters suitable for title advertising on the wireless side, which can increase the net of at least two or three hundred million for wireless. In terms of profit, Yin Jun is absolutely impossible to rashly increase the strength of wireless now.

Title advertisements originated in the United States, but only Chinese TV stations without festival x will use title advertisements to make them attractive. Almost any program can be titled. If it is not a news program period, local TV stations are not allowed. Dare to sell this naming rights.

Yin Jun remembers that even in 2020, most of the TV programs and TV drama theaters of Xiangjiang TVB are untitled.

I don't know if they are unwilling or feel unnecessary.

But in a sense, title advertising can indeed increase the revenue of TV stations ~ www.novelhall.com ~ so that TV stations can develop more benignly.

"Wulin Gaiden" has been completely filmed in the first two days, and will be fully broadcast in November.

"Bao Qingtian" will also be filmed in November, and will be broadcast in January.

With the two major ace dramas coming to an end, Jiashi is also preparing for a new drama.

The film "Wulin Gaiden" was produced by Lin Lingdong and starred in Zhang Guorong's "Falcon". Zhang Guorong took the book back in September to watch it. After shooting "Wulin Gaiden" in early October, he joined the "Falcon" 》 The crew is now in hot shooting.

"Shen Shengyi" was originally going to be connected to "Bao Qingtian", but because Xiao Sheng was filming "Bao Qingtian" at this time, and everyone thought that "Shen Shengyi" was not as suitable as "Men in the Net", so simply let "Net In the Chinese New Year period, the 8th grade of "Bao Qingtian" will be held during the Spring Festival period.

The planning of "Man in the Net" is much larger than that of "Falcon". Ye Yunxin expects to invest 50,000-80,000 per episode, and she also learned the model of "Chu Liuxiang" and ran to Qiongkou City, Qiongdao Province. The ancient streets of the city are used for framing, which is more atmospheric than the antique street scene of Xiangjiang.

Although the island of Treasure Island has been alienated from the mainland in the past two years, and there are many restrictions, but since the mainland view of "Chu Liuxiang" can be smoothed out by CTV, Ye Yunxin does not have to worry about his "Net Man" being treasured. Embarrassed.

The real thing to watch out for is movies. The movie theaters in Treasure Island do not have the background of the three major TV stations in Treasure Island, so there is no way to unblock them.

If you want to wait until the real Treasure Island releases the shackles, it has to be ten years later.

(It's about the end of the month, and I have to work harder! Starting tomorrow, I will strive for three changes a day to restore more than 10,000 words of updates! And work hard to save the manuscript, and it will explode for readers at the end of the month !!)