The establishment of the retail alliance is more successful than expected.

On the afternoon of the 13th, six enterprises again chose to sign the memorandum.

At this point, there is a time for 19 enterprises to join the community.

Although the leaders of Bailian, Sulin and Huarun are all in Pingchuan.

However, their existence is not enough to change something.

Online and offline, these companies do not have any advantages, influence and fame, and they are not as far away as they are now. As for the comprehensive strength, they are even better from afar. In addition to the absence of government background, they are far away victorious.

However, it is not difficult for us to obtain the background of the government.

Li Dong can sell part of his shares to the government at any time if he wants to.

In the past, people might have thought it impossible.

Now that Li Dong has done it for the first time, why can't he have a second?

So many enterprises consider to consider, and finally choose to compromise.

Since Li Dong wants to be the overlord and the leader of the alliance, let's help him.

As long as he makes a lot of money, he doesn't hinder everyone from making money, and even makes more money with everyone, the many little in charge mothers-in-law on the head will not be intolerable.

……

While the outside world is still speculating and discussing.

The night of the 13th.

On the evening of the last day of the annual meeting, Li Dong met Hong Ji secretly.

Lanshan club.

Since Xu Shengzhe ordered the club and Jinding Club closed down for rectification, Li Dong would generally choose to have a dinner party here.

The aim of Lanshan club is not to make money and gather contacts. Even at first, it was just a place for Li Dong and Xu Shengzhe to exercise everyday.

In the late stage, others frequently proposed to join, and Lanshan club began to open to the outside world.

Even so, there are few people who can enter Lanshan club, and non acquaintances are not open.

When hunkie arrived, there were few people in the club.

Such a large club, although the lights are brilliant, but the popularity is extremely cold.

Under the leadership of the staff, Hong Ji walked around and had a look. At the end, he couldn't help saying, "is this the Lanshan club? Isn't it that Mr. Li and Mr. Xu often come here? Why is it so lonely? "

On hearing the speech, the staff members said with pride: "this is not open to the outside world. There are no more than 30 people who can enter the club in Jiangbei.

Only important guests can enter after getting the permission of Mr. Li and Mr. Xu.

Before Mr. Hong came, Mr. Li said hello in advance. Tonight, the club is only open to Mr. Hong. "

"It's a great honor," said Hong Ji

A large club, which covers an area of tens of acres, is actually only open to itself. The local tyrants of these private enterprises are really rich and willful.

In the case of state-owned enterprises, let alone hundreds of billions, even the leaders of large-scale state-owned enterprises at the level of trillion can not do this.

Even if it can be done, it is also covert and dare not publicize.

But Lanshan club, in fact, is famous.

Now it seems that these guys really don't care about money. The whole club is better than their private living room.

Because we don't entertain other people, there's no need to go to any private rooms.

The staff led Hong Ji to a medium-sized reception hall, knocked on the door gently, then motioned for Hong Ji to take a look and turned away.

In the reception hall, Li Dong is looking through some materials.

When he heard the voice, he raised his head and said with a smile, "Mr. Hong is here. Sit down."

Hong Ji went into the door, found a place to sit down, and said with a smile: "Mr. Li will really enjoy it. Today, I will enjoy it with you."

Li Dong laughs: "enjoy?

To be honest, none of this means anything to me.

If it was not inconvenient at home, I would like to have a chat with Mr. Hong at home.

It's a place that saints and philosophers like to publicize. I seldom come here. "

Hong Ji lost his smile and said, "Mr. Li..."

Just as he was about to get to the point, Li Dong got up and poured him a glass of red wine. He said with a smile, "Xu Shengzhe's private collection is still hidden from me. I've found it out myself. You can taste it. I don't understand red wine.

If it's a good thing, we'll kill him tonight. "

Hong Ji could not help but look at the bottle, and then repeatedly waved his hand and said, "Mr. Li is too polite. I don't know much about these things. I'd better forget it."

Hong Ji is naturally modest. As the boss of Huachuang, he has seen a lot of world.

As soon as he looked at the bottle, Hongji knew that this cup of wine would go on for tens of thousands.

Tens of thousands of yuan is nothing to them, but it's Xu Shengzhe's private collection. It's better not to be hated by Xu Shengzhe.However, Li Dong did not care about him. He took a sip of it and then said with a smile: "the taste is ordinary. I don't understand the taste of you people. Maybe I'm out of date.

Forget it, the wine is here. If you want to drink it, it will be wasted.

I'm afraid that if Mr. Hong comes here tonight, I'm afraid he's full of doubts.

Isn't it surprising that I sent you away in the morning and invited you quietly in the evening? "

Hong Ji chuckled: "since Mr. Li asked me to come, there must be something to say, but it's OK to say so.

Our two families are still partners now. Among the large retail enterprises, we should have the closest relationship. "

"So it is."

Li Dong gave a smile and tapped the armrest of the sofa. After thinking for a moment, he said, "before I said anything, I would like to ask you something. How much discourse power does Mr. Hong have in Huachuang now?"

Hongji frowned and then said with a smile: "the headquarters don't intervene much in the retail business.

Unless it matters a lot, Huachuang can make its own decisions. "

"Was it your own idea to replace some stores of Bailian last time? Or is it the opinion of Huarun headquarters

Hong Ji moved in his mind and pondered for a moment: "we propose to make decisions and supervise the headquarters. As long as there is no violation of the law and discipline, the headquarters will respect our own choice."

Li Dong then said with a smile: "that's good. I'm also worried that Mr. Hong can't be the master. What he said tonight will be in vain.

Now it's just the two of us. I don't want to talk to Mr. Hong.

Far away, because of the cooperation with many enterprises, some stores overlap and some resources are wasted.

I want to close the door, but I can't bear to close it.

After all, our cooperation with other enterprises is just cooperation, not our own industry far away.

But other enterprises feel that we are robbing their business.

I think for a while, enterprises without competitors will not live long.

Since we have become a family, it is not easy to compete with each other.

So I want to replace some stores with Huarun. Of course, Mr. Hong can rest assured that the stores we are going to replace this time are all located in the first tier cities with excellent location.

To make money is absolutely to make money. I would never sell it if it was not to placate the people.

This is not empty talk. When the time comes, Mr. Hong will know.

Because Huarun has cooperation with us, my first consideration is Huarun.

Mr. Hong, do you think this proposal is tenable? "

Hong Ji frowned and said for a long time, "industrial replacement?"

"Yes, talking about money hurts my feelings. I don't want to take a stake in you Huarun. I'm not willing to take a stake in me.

It's better to make a direct and equivalent replacement instead of making it too complicated later.

Of course, in advance, I'm going to replace some stores in the north, but I won't sell them in the south.

What I want to do is to replace some stores in southern China... "

"No way!"

Without waiting for him to finish, Hong Ji shook his head and said, "Mr. Li, this is not going to work.

Let's not say whether your stores are helpful to us. Even if there are, we will carefully consider the asset related issues.

In particular, Huarun is a state-owned enterprise. If it is not careful, it will cause a series of problems.

The replacement of Bailian is because we are all state-owned enterprises, and some things can be avoided.

The replacement of industries with private enterprises will definitely cause opposition from many people, including the loss of some state-owned assets.

It's not that I don't want to. Even if you communicate with Mr. song now, it's the same result.

Especially if you want to take the stores in the north to replace our industries in the South... "

Hongji gave a smile without much explanation.

Although the market in the north is not small, can it be compared with that in the south?

The economic center of China is not in the north, but in the south.

The core of Huachuang is not the north, but the south.

Let them replace the industry in the core area, is this not digging their own grave?

He refused quickly, but Li Dong said with a smile: "I don't know what Mr. Hong is doing in such a hurry.

Coastal areas, I do not want, you will not give.

What I want is not absolutely Southern Industries, such as those in Shandong Province and Henan Province, which are close to the north of the Yangtze River. To be honest, you are not our rivals at all, and it is useless to stay.

There are also areas of Southern Jiangsu, since the end of Suguo, you took over, but also half dead.

You have some advantages in the whole area of Southern Jiangsu, that is, Jinling. There is no profit margin in other places.

Hua Run wants to develop in our core areas. Mr. Hong asked himself, is this possible?

In the past two years, the scale of your market in the North has become bigger and bigger.How many opponents are there in the north?

Wumart and Dashang are both giants in the north, but their combined strength is less than half of the distance.

Who is more likely to win in competition with distant places or with these two?

If we weaken the investment in the northern market and Bailian is also consolidating the southern market, it will be much easier for Huarun to continue to enter the northern market than it is now.

It's a big deal. Just add Gao Xin.

But East China, you want to expand, that possibility is too small.

Now the distribution of retail enterprises, Mr. Hong should be clear.

No matter how depressed the north is, it will not be impossible to make money. After all, the market is there.

And I don't want the southernmost market... "

Li Dong is still talking, but Hong Ji frowns and ponders.

After a while, Hong Ji still shook his head and said, "Mr. Li, it's not that I don't want to. It's really hard.

Huachuang, after all, is not a private enterprise, especially the replacement industry from afar. It must be coordinated by the government.

What's more, if we give up the industries in Shandong Province and southern Jiangsu Province, there will be blank areas among us, which is not in line with our strategic objectives. "

With that, Hong Ji looked puzzled and asked, "Mr. Li, isn't it far away that we can't coexist with other enterprises?

Start to weaken investment in the northern market now, which is not your style.

What's more, even if we want to weaken it, I think the south is more suitable. After all, there are too many investments in the south from afar, and there are more repeated resources... "

Li Dong sneered: "I can't help it. The opponents in the north are too weak. I don't care if I give up some. I'm not afraid of their counterattack.

Not in the south. A group of people are waiting for me.

If I quit, I'm afraid you'll occupy it right away. It's not cost-effective. "

Hongji had no words to say, which was true.

Gaoxin, Huarun, Bailian and Wal Mart, including Hubei Wushang and Sulin, are mainly engaged in southern China.

There is a lot of competition pressure in the south. He would not choose to retreat in the south.

So Li Dong wants to exchange their southern industry, and he won't agree.

Moreover, store replacement is not as simple as store replacement, which is a lot of trouble.

When stores change, other things have to change, including channel supply, staff, and even store reloading, as well as other areas of local investment.

This series of problems is not to say that a few stores can be changed.

In fact, there were not many stores in the replacement with Bailian last time, and we are all state-owned enterprises. It's OK to give in a little bit.

Now he wants to do it from afar. Hong Ji thinks Li Dong thinks too much.

Seeing his expression, Li Dong thought for a moment and said, "Mr. Hong doesn't think it's going to work?"

"It's not a dead end, it's very difficult. There are too many troubles.

With so much trouble, it may cost more resources than reopening stores... "

"What if it's not small? Large scale, can let you have a firm foothold in the North completely

Hong Ji's face changed. Looking at Li Dong, Hong Ji said in a deep voice, "is Li not joking?"

"What do you think?"

Hong Keaton was shocked. He always thought that Li Dong was talking about small-scale replacement, with several or more than a dozen stores, which was not of great significance for Huarun to enter the northern market.

But if it's large-scale, it's totally different!

At present, the north is dominated by Dashang, Wumei, Yuanyuan and Huarun. If Li Dong retreats on a large scale and big merchants are located in the three eastern provinces, there will be only one competitor in the north, Wumart!

As for Gaoxin and Wal Mart, they are not as good as Huarun. Huarun takes over from afar and digests its resources. They are not Huarun's rivals.

Hong Ji took a deep breath: "Mr. Li, why?"

Yes, he can't understand why Li Dong did this. The competitiveness of the north is not too strong. At the present scale, he can continue to be a big talent.

Li Dong said with a smile: "the reason is very simple, avoid suspicion.

In June, I'm getting married.

Of course, I'm still in the hesitation period now. Mr. Hong will consider it on his own, but try to keep it a secret for me.

In fact, it doesn't matter whether it can be done or not. In the afternoon, I discussed with Wumart, which may be more appropriate.

In fact, I don't want to be like this, but I have too many things now, and I really can't afford to waste time and energy over there for such a small matter. "

Hong Ji was a little clear at this time, nodded his head and said, "don't worry, Li will never tell me about this kind of thing, and I won't spread it to the public.

In addition, I would like to ask one more question: is it the whole north or is it limited to one place? "

"All possible."

Li Dong explained: "this depends on the comparison between the payment and the income. If Mr. Hong now says that the whole southern part of the country should be given to us, then it is not impossible for us to cede the whole north to you."

The black line on Hongji's face, nonsense!We gave up all the Southern markets that we had been operating for many years, and went to the northern markets which had not been developed for a few years.

As for talking with Wumart in the distance, he was not surprised.

If Li Dong had such a heart, he would certainly find something to talk about.

Hong Ji was shocked at the moment. Thinking of some rumors before, he had already guessed which market Li Dong was going to give up.

That's the imperial capital!

The overall market environment in the north is not as good as that in the south, which does not mean that the imperial capital is also like this.

As the most important sector in the north, the radiation force and influence are by no means comparable to the ordinary central and southern regions.

That is an important town that can radiate the whole North!

Last year, the company's revenue in Beijing was 7 billion, equivalent to the turnover of one or two provinces in Central China.

It is equivalent to the scale of several provinces in the western region. Who can be indifferent to this industry which has already formed a large scale!

If Huarun can really accept this part of the industry, the scale in the north will even exceed Wumart!

Hongji was thirsty and frightened.

Once Wumart takes over the industry from afar, it will become a well deserved overlord in the northern region.

If Huarun wants to expand its scale, it will be several times more difficult than before.

Can Wumart have this strength to take over?

To put it bluntly, the industry far away in Beijing is even more than one third or more of Wumart's value.

With the influence of other aspects, it is possible to reach half of Wumart's value.

Where does Wumart come from?

Unless

Hong Ji thought of a possibility, unless, like other small and medium-sized enterprises this time, they will replace their shares with industries and pull Wumart into the distance.

After all, the equity of Wumart is relatively scattered. If Li Dong takes so many shares, it is likely that Li Dong will become the first shareholder of Wumart.

Can Wumart agree?

Hongji began to measure this possibility. Although Wumart is still growing in recent years, its expansion trend is far less than that in previous years because of its market being compressed from afar and the founder's incarceration.

If it goes on like this, Wumart may have to follow the footsteps of Suguo.

At this time, far away willing to cooperate, Wumart's remaining founders, not necessarily will refuse.

Zhang Wenzhong, the main founder of Wumart, may not refuse. After all, he has gone in and lost a lot of discourse power.

It may not be the method of check and balance to introduce into the distance.

The more he wanted to go on, the more headache Hong Ji had. He couldn't help but look at Li Dong. After a long time, he said, "Mr. Li, in fact, I feel that it is not worth the loss to do so from afar."

He would rather stay in the capital from afar than let Wumart expand to an incomparable level.

It is much better to have three families coexist than to be the only one.

Li Dong said with a smile: "I feel the same way, but I am also considering it at present.

If I can't get the benefits I want, then Mr. Hong will treat me as a joke tonight. Besides, even if Mr. Hong goes out of this door, I won't admit it.

At that time, I will have to investigate the responsibility of Mr. Hong for his rumor. Has Mr. Hong not recorded it? "

Hongji has a black line on his face. Isn't he afraid of thunder and lightning?

Lazy to take up the blame, Hong Ji pondered for a moment and said, "Mr. Li, I have to think about this. And now, I can't make the decision.

If Mr. Li is really interested, he can come up with a specific plan, and we can solve it through negotiation.

However, I suggest that Mr. Li should not make a hasty decision. This is not something that can be negotiated overnight.

Even Wumart, in fact, is very complicated.

I don't think it's too slow to finish it in a year or two... "

Li Dong laughed and said, "forget it. I'll continue to play in the north. I like efficiency, but money is the second. Efficiency makes me dissatisfied. The rest is meaningless.

That's all for tonight. If Hua Run is interested, we can talk about it later.

If you are not interested, let's not say that. Mr. Hong, let's have a drink. Since it's opened, don't leave any for Xu Shengzhe. "

Hongji took up his glass and drank it absentmindedly. At this time, no matter how expensive the wine was, he didn't want to taste it.

Li Dong is a guy who is not normal recently. His actions are often unexpected. Now he is more worried about three points than before.

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