Chapter 982

No matter how lively the topic is, there will be times in the past.

After a few days of uproar, the news about Li Dong finally faded.

These days, Li Dong is also overwhelmed.

Wherever he went, people looked at him more and talked about him a few times.

In the end, Li Dong had to reduce the number of appearances.

Fortunately, Huaxia is so big that many things happen every day, so we will not focus on him.

With the Olympic Games approaching, with the deposit reserve ratio raised again, the stock market plummeted, people's attention gradually shifted.

The richest man, no matter how much money, is someone else's.

The stock market plummeted, that's their own money.

On the one hand is the joy of the coming Olympic Games, the other is the bleak slump of the stock market. This June, Chinese people are in the midst of both ice and fire.

Hot summer, also can not warm the cold in the hearts of shareholders.

……

As the stock market plummeted again, the property market, which had previously weakened its downward trend, entered another cold winter.

On June 14, Li Dong's personal wealth was still 72 billion yuan.

On June 20, a week later, Li Dong's wealth was reduced by 1 billion yuan.

Dongyu real estate under those sites, also with this round of real estate winter, entered the shrinkage period.

Li Dong's side shrinks, and others are no better.

The wealth of major real estate developers has also further shrunk, and the primary housing market and land trading market are depressed.

Followed by a large number of shop closures.

It's not real estate companies, but intermediary companies. The first-hand housing market is sluggish, let alone the second-hand housing market.

According to relevant statistics, in Shanghai stock market alone, there were 16000 intermediary stores in the first two years, but half of them were closed in 2008, and there were 89000 left.

Fortunately, Li Dong does not rely on these sites for food. The real estate market is bleak, but the retail market is not greatly affected.

Some experts say that the impact of the financial crisis on the retail industry will be delayed by half a year.

In other words, the retail industry has not been affected. It is not the retail industry that is strong, but the crisis is delayed.

Some people think this is true, but others don't.

Li Dong is one of those who don't care much about what these experts say.

At present, even Carrefour is a little afraid, for fear that Li Dong will not take over Carrefour at one time.

Some of the enterprises such as China Resources and Bailian have disclosed to the media that the acquisition in the distance is not very rational.

When the financial crisis hit the Chinese market, it was obviously not a good choice for Li Dong to spend more than 10 billion to acquire Carrefour.

Even if you want to expand the retail market, you can wait and see.

Someone said, "Li Dong is swollen!"

The name of the richest man and the number one supermarket made Li Dong forget himself.

With more than 10 billion yuan of capital, it's more cost-effective than the acquisition of Carrefour.

Not one person said that, many people said so.

……

Li Dong didn't care about the question from the outside world.

Chen Lang and Carrefour continue to accelerate the progress of negotiations, Carrefour is now very cooperative in the context of the financial crisis.

On June 21, the two sides held a final round of negotiations.

The negotiations mainly focus on several major issues. First, how much is the M & a capital and how to pay for it?

Second, Carrefour how to carry out the handover, the question of whether the executives will stay or not.

Third, when the stores are closed and renovated when they are due, who will bear the expenses?

Fourth, will Carrefour brand retain for a period of time before changing the house number, or will it quickly change its brand nationwide after the agreement is reached?

Fifthly, it is also the most important one in the retail industry, background integration.

Background integration, which involves quite a wide range, the integration of member system of both sides, the integration of commodity procurement and sales system, the integration of supplier system Can belong to the category of backstage integration.

This is the essence of retail enterprises and the core of Carrefour's value of more than 10 billion yuan.

Otherwise, it will be more than 10 billion yuan if only stores and brand management are not retained.

Carrefour has a mature operation system, which has been rooted in China for 13 years and has a solid foundation. It is far from being replaced by dozens of cooperative enterprises signed here from afar.

On this point alone, the two sides will have further talks.

After the general direction has been determined, we can have a detailed discussion.

This is one of the reasons why Li Dong said in front of the media that it would not be announced until July, not only to expand the influence of the supplier conference, but also because of the time.

……

The night of the 21st.

Chen Lang, who had been talking with Carrefour all day, called Li Dong.

At this time, Li Dong was having dinner.

As soon as he saw the call, Li Dong threw down his chopsticks and went to pick up the phone.A phone call, Chen Lang then tired way: "general manager Li, basically reached an agreement."

"Good!"

Although he knew that Chen Lang was very tired at this time, Li Dong still asked, "tell me about the content of the agreement roughly, just a little bit."

Chen Lang was also ready for the report. Wen Yan immediately said: "I have sent a fax to the headquarters for the specific content of the agreement.

But I'll tell you a little bit about it. I'll be ready.

The first is the issue of funds.

After several rounds of negotiations, the acquisition fund was finally determined to be 11.4 billion yuan.

According to your opinion, we have reached an agreement with Carrefour to pay in cash in four installments.

In the first phase, the down payment ratio shall not be less than 30%. Within one month after the formal signing of the agreement, it must be in place.

The next three instalments will be paid in half a year from next year.

That is to say, before July of 2010, all payments must be settled. "

Li Dong slightly pondered for a moment and said, "this is not a big problem. Go on talking."

According to the opinion from far away, it is better to pay off the balance within three years.

Generally speaking, such a large-scale merger and acquisition is not long, and it is also a common thing.

However, Carrefour is obviously not willing to do so, and Li Dong doesn't ask for it.

For a year and a half, plus this year, there are actually two years. The difference is not big. Li Dong thinks that the pressure of paying in installments within two years is OK.

"Second, senior management issues.

The agreement we signed with Carrefour is that in the next six months, people from afar will be sent to take over. The former Carrefour executives must complete the handover before leaving.

In addition, if the handover is not smooth, we have the right to ask for an extension. "

When it comes to the management, Li Dong thought for a moment and said, "I don't want to say that. You understand that. It's not easy or very difficult.

In half a year, there are many difficulties in handing over more than 100 Carrefour stores and the whole backstage system.

Although I have set a goal for you, you still need to be stable. At present, there should be no mistakes, otherwise the resource integration of the whole Carrefour system will be delayed and the loss will be even greater. "

Chen Lang said in a deep voice: "I understand this point. I can rest assured."

With that, Chen Lang continued: "third, about the renovation and closing of stores..."

Carrefour and the remote stores have some overlap, and some of the leases have expired. Whether to renew the lease or close it is also a problem.

At this point, we can't talk about suffering losses in the distance. We have already prepared for this kind of preparation.

Carrefour has already considered these problems when it comes to package sales. It is also related to the sharp price reduction in the evaluation value.

Otherwise, it is almost impossible for 11.4 billion to talk about this cooperation.

Just think about it. In 2006, the revenue of trust Mart was only half of Carrefour's, but the acquisition price was as high as US $1 billion. In terms of RMB, according to the exchange rate at that time, it was nearly RMB 8 billion.

Of course, it is not ruled out that the quotation of both parties is unreasonably high.

This is also the normal situation in the industry. Of course, the M & a price should be higher, which can enhance the enterprise value.

It's not uncommon that 5 billion will be converted into 10 billion yuan. There are not no solid quotations, but very few are.

Even if it is a little too high, according to the style of foreign investment, the actual offer will not be less than 7 billion yuan.

Carrefour is twice the size of the other party. In fact, 14 billion is just a guarantee. The value of the enterprise is not only calculated in this way. If the scale is doubled, the value will not be as simple as 1 + 1.

If there is no boycott, if there is no poisonous milk powder incident, if there is no distant crackdown on digging people, if there is no financial crisis

Well, for various reasons, Carrefour will package and sell it to distant places at a price of 11.4 billion.

In 2007, the value of Carrefour's business in China will not be less than 15 billion yuan. Sometimes the business competition is so cruel.

Several small accidents caused Carrefour's value to drop by 4 billion six months later. I'm afraid it was something Carrefour didn't think about last year.

Taking such a big advantage, we have to pay some from afar. Some stores are closed and renovated, and the lease is renewed. We have to solve these problems by ourselves.

……

Li Dong and Chen Lang talked for nearly an hour.

Originally, they said to give a brief report, but later both of them forgot about it.

Until Shen Qian came to remind her, "the food is cold. You can handle your work at any time. There's no need to rush in for a while."

At this time, Li Dong woke up and said to the phone, "OK, first of all, let's talk about it later.

If you're free in the near future, you can come back and I should come to sign the agreement

"Good."

“……”

Two people said a few words, Li Dong hung up the phone, in a good mood: "the talk is over.""I expected it."

Shen Xi sees strange not strange way: "if did not negotiate, you also won't chat until now."

Li Dong laughed and went to the dining table to pick up the dishes and chopsticks to continue eating. Shen Qian grabbed the chopsticks and said to the nanny, "Aunt Zhang, give Mr. Li a new bowl of rice, and bring the hot dishes."

The nanny hurried into the kitchen. Li Dong, while waiting, said, "11.4 billion yuan, the price is still within my expectation. After the acquisition of Carrefour, the layout in the four regions of East China, South China, central China and North China has almost been completed.

In combination with the original system of distant supermarkets and the business development in Guangdong, Southern Fujian, southern Hunan and Hebei provinces mentioned last time, most of Huaxia, no, China's economic center is in my pocket

At the moment, Li Dong is in high spirits, and he has reason to be proud.

In four years, we have completed the layout of most of China's regions and become the retail overlord. Isn't it worth being proud?

Although rebirth has helped him a lot, it does not mean that rebirth is omnipotent.

If you can't grasp the opportunity, it's useless to be reborn again.

Over the years, Li Dong has seized many opportunities.

Whether it is to beat Suguo, or to merge Carrefour, including the previous hegemony in Jiangbei and the acquisition of Kelong, those opportunities are fleeting.

If you can't catch them, you'll miss them.

And Li Dong, all caught, this has today's distant supermarket, today's retail overlord.

Seeing that he was pleased, Shen Xi chuckled and said, "I see, you are good enough.

But don't forget, there are three major regions: Southwest, northwest and northeast. "

No matter Carrefour or far away, the layout of these three regions is not much, which is also impossible.

These three areas are economically underdeveloped areas, and investment and output are not directly proportional.

Before winning the Central Plains coastal areas, the general enterprises are not willing to go there for large-scale expansion.

Now, the market share of Dashang group is good, and other retail enterprises are fragmented.

Listening to Shen Xi talking about this, Li Dong said helplessly: "yes, but these three blocks can only wait.

Besides, we now have a lot of layout in the mountain cities. Turning back to the mountain cities and Sichuan as the core, it is not difficult for the southwest region.

The most important thing is the northeast and the northwest. The northeast is better. It's not difficult for the northwest to grow bigger. "

Seeing that Li Dong fell into meditation again, Shen Xi was helpless and urged: "well, I should not mention these.

You have to eat first and then talk slowly after eating. Really, you can't stop eating a meal. "

Li Dong laughs, takes over the dishes and chopsticks and gobbles them up.

……

On June 23, Li Dong went to Hubei Province to discuss expanding cooperation with China and Belarus.

The cooperation between China and Belarus started as early as 2006.

At that time, Hubei Province hoped to promote the merger of China Belarus, China Merchants and Hubei Wu merchants. Wang Aiqun, chairman of the board of directors of China and Belarus, was unwilling to give up his position and went to Beijing to seek relations.

It was that time that Li Dong and Wang Aiqun had a foundation for cooperation.

After Li Dong decided to expand to Hubei Province, China and Belarus provided a lot of convenience. However, with the gradual expansion of the distance, the former cooperation relationship has gradually changed.

Although China and Belarus have joined hands with distant places, they have squeezed the living space of Chinese and Hubei merchants.

However, Hubei Province is gradually dominated by the distance.

Now, although Zhongbai understood that it was too much to drive the wolf and swallow the tiger, he couldn't go back. He had to work hard and continue to cooperate with the distance.

When Li Dong went to Hubei, the chief economic officer of Hubei Province personally received Li Dong.

With the rise of his position, Li Dong's every move began to attract attention. In the past, he was generally received by the local deputy, but now he is directly dispatched to the main post.

On that night, local news reports of Hubei Province reported that the chief official of Hubei Province and Li Dong, chairman of the board of directors of distant places, had a good talk. Both sides reached a number of agreements, and further investment in Hubei Province will be expanded

After meeting with the political leaders of Hubei Province on the 23rd, Li Dong rushed to the neighboring southern Hunan Province on the 24th.

On the evening of that day, Li Dong and Xiangnan held talks and reached a strategic cooperation memorandum on the next step of the group's entry into southern Hunan

Until now, Li Dong gradually got rid of the age limit and was no longer a junior in the eyes of everyone.

He is the helmsman of the 100 billion group and the richest man in China. At the age of 23, what he brings is no longer underestimate, but more attention.

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