Li Dong is holding an emergency meeting here, and other major platforms are also holding meetings.

After estimating the data from afar, many managers of the platform are in a state of despondency.

How can this be compared!

In less than half a day, the sales volume exceeded 100 million, and even the previous treasure digging could not be done.

The sales volume of the first half of the year is indeed close to 20 billion yuan, and the average daily average is more than 100 million yuan. Let alone whether there is any water in it, the key is that the first half of the year includes the end of the year.

At that time, it was the biggest sales season of the year. With more activities and more discounts, the sales volume was achieved by taking out treasure.

In fact, after March, until August and September, sales are off-season.

In this period of time, not to mention the e-commerce platform, even physical stores, the performance is not ideal.

However, at this unsatisfactory time point, we have achieved more than 100 million yuan in half a day in the distance. Even if we didn't make any money, it was a great achievement.

Small platforms have lost their fighting spirit, but several big platforms are not willing to lose.

One by one, they have made every effort to have a good fight with the distant places. Now that the situation is not at a loss, there is no hope that the operation will surpass the distance. The managers of various platforms have contacted with investors one after another.

When others contacted investors and prepared to burn money, there was a new move in the distance.

……

At 10 a.m., a notice appeared on the front page of the distant mall.

What the announcement said is naturally a matter of logistics distribution.

In recent years, whether consumers or major platforms, in fact, the distribution requirements are not high.

If it is fast for three or five days, and if it is slow for more than a week, we are all used to it.

But when we see the promise from afar, many people are shocked and dare to say it from afar.

Since we have promised to arrive in one day, we will not talk about it from afar. The announcement also said that if we fail to arrive within one day, we will pay 10 yuan for each shipment.

In fact, Li Dong still learned from other rookies in the future. Of course, it is the first one from afar.

In the case that freight has been exempted, if the goods are not delivered in one day, there will be a compensation of 10 yuan. Many people immediately feel that they have picked up a big bargain.

Of course, it is not unlimited. First of all, the total amount of shopping must exceed 99 yuan to enjoy one-day delivery.

Otherwise, if you buy something for a few yuan and buy several hundred pieces in batches, the logistics in the distance will certainly not be able to carry it.

At first, Li Dong didn't think of this until Qin Hai came to discuss with him in a hurry, and Li Dong realized that he had made a big mistake.

After some adjustments, the announcement was issued from afar.

As soon as the announcement came out, there was a lot of noise on the Internet.

Many people are shouting: "go to the distance to buy something tens of thousands of yuan, 99, can be divided into hundreds of times, there is always no delivery."

"That is, far away, now the price of things is not expensive, and still brand, sooner or later to buy, buy now is not a loss."

"It's best to buy big ones. They can't get them. 10 yuan is also money. If you don't make money, you don't make money. "

"The brothers who are far away are cheap. The distant headquarters is in East China. If they leave East China, they will not be able to deliver them."

"Bah, those who say the road is far away will pick up the cheap. Li Dong is too deep. Why discriminate against us in the northwest and even exclude us in brackets?"

"Ha ha ha ha, but we are not excluded from the northeast. The brothers in Northeast China started to make money."

“……”

While the outside world is noisy, other platforms have opened emergency response meetings.

The person in charge of several major logistics companies, this moment has also become a hot cake, invitation calls continue, hope to talk with them.

Of course, Li Dong has no time to take care of them. At the moment, he is discussing things with Qin Hai and Shen Qian.

As soon as the announcement came out, the sales volume rose immediately. Li Dong opened his mind again and thought of a new idea.

The key is that this idea is too unreliable. Li Dong just put it forward, and everyone was against it with one voice.

Office.

Qin Hai said bitterly, "Mr. Li, I can't. If we do this, the logistics system will collapse. Once the logistics collapses, our losses will be astronomical.

And we've got an advantage now, and there's no need to do that. "

Shen Qian also said in a hurry: "yes, if you do this, once there is a problem, the loss will not be a problem of hundreds of millions."

Yuan Chengdao was even more anxious and said, "Mr. Li, this method is absolutely impossible. We are now operating without profit. If you sell it for hundreds of billions, it will not do us any good. "

Li Dong touched his chin and said, "is it really so difficult?"

"That's true!"

The three were united for the first time.

Li Dong's brain hole is too big and crazy.

Seeing the effect of one day's announcement, he also wants to make a bid to completely suppress everyone.

Li Dong proposed to increase the amount of compensation.10 yuan, in fact, many people don't value it too much.

Li Dong means that if the shopping is more than 1000 yuan, if the logistics can not be delivered in one day, it will pay a high amount of compensation.

This limit is not limited, but linked to the total value of the goods and delivery time.

For example, if a customer purchases 5000 yuan of goods and fails to deliver them after 24 hours, 5% of the total payment will be paid for each day of delay. If the delay is more than 10 days, the direct payment will be free.

If this plan is to be passed, it is needless to say that it will greatly stimulate consumers' shopping desire.

The key is that Shen Qian and she really dare not agree. If this is really implemented, let alone that the government can not pass the examination and approval, even if there is a long way to go, once something goes wrong, it will be a great disaster.

In less than ten days, the payment is free.

I'm kidding. It's not impossible that we can't make it in the first ten days. Even if we explain in advance that natural disasters are excluded, it's still normal to delay for a few days.

One day is 5%, five days later, isn't that 25% less than the total payment?

As soon as this kind of plan comes out, it's not surprising that one billion things will be sold in a day, and it's normal to sell tens of billions in a month.

The key is that when you have the data, you have the reputation.

For tens of billions of things, even if 10 billion are not delivered on time, the compensation may exceed 1 billion.

Today's distant logistics has not reached this point. It is not easy to maintain the current situation for the distant logistics which has just laid channels.

If Li Dong does this, 99% of the logistics system will collapse.

When the time comes, tens of billions of goods can not be sent out, then wait for death.

Seeing everyone's refusal, Li Dong couldn't bear to say: "forget it. In fact, I think it's a big killer. If this move is launched, it will be invincible."

Several people all wryly smile, yes, this is really a big killer.

But the key is that your move is too pitiful. If the distant logistics has been completed for seven or eight years, they still dare to do it once.

But now, the distant logistics national channel just opened, who dares to promise Li Dong to do so.

Far away, the total assets are just how much, in order to an activity, bet on the whole group, no one dares to accompany Li Dong crazy together.

We'd rather not have this kind of big killer that can hurt others and hurt ourselves.

Seeing that Li Dong was still considering it, Shen Xi said in a hurry: "don't think about it. Now we are ahead of all e-commerce platforms and have become the first in the industry. It is impossible to lay all the foundations by one activity.

Next, we should develop step by step. We will study your plan first.

If we can't catch up with the treasure in three or five years, then consider your plan

Qin Hai and Yuan Chengdao quickly nodded. As for the matter after three or five years, let's talk about it then.

Although he knew that several people were perfunctory, Li Dong was not angry, and said with a smile: "I'll listen to you, but the logistics side still needs to support. Even without my plan, you are under a lot of pressure. "

Qin Hailian said in a hurry: "we will certainly complete the task."

At first, he thought it was hard enough to reach the goal in one day. He also wanted to discuss with Li Dong about whether to limit it to East China.

But after listening to Li Dong's new plan, Qin Hai felt that it was still the best.

What is the compensation of 10 yuan? 10 orders at most will be delayed. With the limit of 99 yuan, only 10 yuan will be paid for things sold for thousands of yuan.

For the 10 billion goods sold, the compensation amount will not exceed 50 million. Qin Hai can confirm that the compensation amount is only limited to this number.

At first, he thought Li Dong was crazy enough.

Now think about it. It's just a little bit of a witch.

According to Li Dong's new plan, it is possible to pay tens of billions of dollars, and it will be completely finished in the distance.

Seeing that several people looked at themselves as if they were crazy, Li Dong waved his hand sadly and said, "you go out first. I just put forward suggestions, and I didn't say that we must do this. Can you think that I can't think of it, just ask if it's feasible."

All of us could not laugh or cry. We were scared to death just by asking.

We're not as crazy as you are.

Li Dong chased others, and the others stayed soon.

When they all left, Li Dongcai sighed, "the master is lonely."

Just out of the door a few people hear this word can not help but the corners of the mouth twitch, you'd better continue to be lonely.

Several people looked at each other, and they all made up their minds. We must take a consistent stand on this matter and resolutely put an end to it. We must never let Li Dong, a madman, do it.

Otherwise, the good situation in front of us may be in vain.

……

On this day, the major e-commerce platforms did not make any big moves.

Even taking out the treasure, it seems that I have accepted my fate.

If they are willing to burn money, they are not so quick.

The general meeting of shareholders and the board of directors should be held. Investors should also analyze the advantages and disadvantages with them. The speed is not so fast.Li Dong is a man of words in the distance. He is also clear that he is not afraid of losing money. His speed naturally leads them a lot.

With the decline of other platforms, the advantages of remote logistics are obvious, and the product quality is also obviously leading, and the sales volume naturally rises.

By the end of the afternoon, at 6 o'clock sharp, everyone in the distance knew that they had completely established the leading edge today.

At 8:00 a.m., the sales volume of distant mall was 140 million.

At 6:00 p.m., after 10 hours of fermentation, the distant sales reached a new high of 300 million yuan!

At this rate, there is still a peak at night, even if the impact is less than 500 million, 400 million is stable.

In the current market environment, 400 million is definitely a peak.

Although we haven't got the specific data from afar, we are all engaged in this line. The general data can still be calculated. We should only go to half of the distance when we finish digging treasure today.

It's not that digging out treasure is not strong enough. The key is that there is no publicity in advance and joining temporarily is passive.

This is only one aspect. The second point is that old ma seems not willing to burn money.

Or we haven't discussed with the shareholders yet. In any case, some preferential measures for taking out treasure are not too large, and even can't compare with other small platforms.

In this case, even if there are more users and more products, there is no big advantage of other platforms.

Of course, even so, the sales volume of the other party exceeded 200 million, which is a great achievement.

For example, there are several Dangdang companies in Jingdong. If there is no accident, the whole day sales volume should not exceed 30 million. The large and small platforms together may not be as good as the Taobao one.

If there is no distant shopping mall, this kind of temporary response to take such a result, it would be brilliant.

Unfortunately, nowadays, people only recognize the first, not the second.

No matter how good your performance is, no matter how many reasons you have, if you lose to a distant place, you will lose, even if you only have one day, even if you operate at a loss in the distance.

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