Chapter 992： Absent Premiere

\"&May, "" was born in France and won two awards: Palme d’Or and actor. It became the hottest topic in the entire European continent for a while.

The excellence that the European continent relies on occupies a place that cannot be ignored in the world film map. Although Hollywood movies have risen rapidly after the 1970s and once again entered the golden age, the European continent has always been harsh and critical, because European filmmakers have always believed that Hollywood is A commercial combination, for the sake of commercial interests, Hollywood does not hesitate to abandon the artistic value of movies, which is something that many European filmmakers cannot agree with. Therefore, the European continent's attitude towards Hollywood movies has not been very good, and it can even be said to be contemptuous.

Of course, there are movies that can be recognized on the European continent, but they are very few; the movies that can be recognized in Europe and North America at the same time are even rarer.

Not long ago, a "" that perfectly combines commerce and art was praised by both sides of the Atlantic Ocean, but even so, many European media still think that Steven-still pays too much attention to commercial elements, obviously the ending credit is sensational, but This still does not detract from the momentum of this work.

Immediately afterwards, "" After its official launch in Cannes, it was quickly praised by the entire European continent. This is really a rare sight. This work with an investment of only 8 million US dollars is considered by many European filmmakers to be epoch-making. Important works; what’s more commendable is that this view has also been recognized by many American media that arrived in Cannes, which has also made Pulp Fiction one of the rare masterpieces recognized by both Europe and North America.

Since the curtain ended, the popularity of "" in North America has never dropped. Even after the excitement of the summer vacation, even after four months of precipitation, the enthusiasm for this discussion has not slowed down, and people are wondering what is this? What kind of work can be so sincerely recommended by critical film critics.

In 1941, the film "" turned out, and it caused countless film critics to make a lot of admiration. However, this film was too high and few people were able to understand the greatness of this work. Until the film industry gradually matured, countless latecomers were Starting to imitate the shooting methods of "Citizen Kane", the entire film industry has undergone tremendous progress, and people have realized what position this film occupies in history.

Therefore, for more than half a century after that, "" has always occupied the throne of classic champions in countless professional magazines.

It is no longer the 1940s when information is congested. People have more and more ways to receive information, and the opinions of film critics have gradually become one of the standards by which ordinary audiences measure movies. When "" turned out, many filmmakers praised this as a pioneering work worthy of being compared with top works like "", and even capable of changing the future film industry.

Therefore, in the past four months or so, "" the discussion in the North American market has not cooled down!

However, the American media that arrived in Cannes before are only a small part. When "" officially returns to the North American continent, what kind of treatment they will receive, not only the film critics, but also the general audience, this is the part that everyone is curious about. It is not an easy task to be applauded and popular like "The Godfather" and "" these works. The commercial and artistic weights on both sides of the movie scale are the goal that almost every filmmaker is tirelessly pursuing if they want to maintain a balance, so can "Pulp Fiction" be able to achieve it.

Originally "" was a hot topic, but when the name "Mr. 400 million" appeared, people became more enthusiastic about "Pulp Fiction". Can Hugo continue his miracle of breaking 100 million yuan in succession? Can Hugo complete the myth of three consecutive films breaking 200 million at the box office? Can Hugo break the disadvantage at the box office? Can Hugo perform another shocking drama after ""?

In an instant, the discussion about "" broke the table directly.

At the end of last year, Hugo announced that he would shoot "". This news caused a great uproar. Countless people believed that Hugo was a choice for self-destructive prospects. The "" type of collapse would soon be; then Hugo was out of everyone. He unexpectedly took "", which made countless media believe that Hugo chose to "suicide" and even "" had to be cautious.

But less than half a year later, "" took the lead in aspiring to Cannes, and also won the title of the first influential movie king for Hugo; "" immediately after the box office exceeded 200 million, not only became the biggest dark horse this summer, And it also achieved the glorious moment of "Mr. 400 Million".

Now, "" is about to be released, and Hugo's performance has attracted the attention of every audience. Whether you like Hugo or not, and whether you like movies or not, people are wondering what kind of energy "Pulp Fiction" can explode. Will Hugo reach a new peak in one fell swoop, or have a strong momentum, which affects almost everything in the United States. The human heart.

Even William Clinton became interested in "". Not long ago, Clinton recommended "" on formal occasions, and now he hopes to go into the cinema to watch "Pulp Fiction". Obviously, Hugo's current influence has spread endlessly from the movie circle to all areas of society. .

The release of "" can be said to have attracted everyone's attention. It is more popular than the big producers in the summer, but under such circumstances, the producer and distributor of the film industry unexpectedly announced that the leading actors will not participate in the film. Propaganda, this is tantamount to pouring a bucket of ice water directly on the blazing bonfire, but it is a pity that this bucket of ice water not only did not extinguish the flame, but instead allowed the flame to burst with greater momentum.

All viewers are complaining about the decision. They all look forward to seeing Hugo go on stage again to promote. Although it is only a month before the end of the promotion period of the glory to the death album, Hugo, who is in full swing, is clearly what everyone desires. The people I saw, this decision disappointed everyone.

""With a special angle, he ridiculed, "Hugo undoubtedly made the wisest move. In fact, overexposure is equivalent to no exposure."

There is nothing wrong with this. Every face has freshness. It will be forgotten if it is not exposed for too long, and it will be annoying if it is exposed too often. From the Oscars in March until the end of the "Bath in the Morning Light" propaganda, Hugo's face can be seen in newspapers almost every day for six months. This is definitely the pinnacle of overexposure.

It's a wise choice to slow down the pace appropriately, slacken the fans' appetite, and let Hugo reappear, reinvigorating the madness.

When the Weinstein brothers saw the news, they smiled tacitly.

In fact, the Weinstein brothers have been thinking about the "Pulp Fiction" propaganda plan since then. They have a bad impression of them. If they can, they are willing to block Uma. But in this way, the box office of "Pulp Fiction" is definitely Have a huge impact. Therefore, during the propaganda period of "Pulp Fiction", it is impossible not to appear as the heroine Uma.

In the beginning, it was planned to let Uma go to some cities in the central area to promote, and the most lively East Coast and West Coast were handed over to Hugo and Samuel. This distribution was to minimize Uma’s exposure as much as possible. Avoid accidents.

All of his itineraries were also carried out in accordance with this plan, but Hugo went to Europe to shoot "". As we all know, there is no exact time limit for filming. It is said that it will end within one month, but if there is an accident in the creative process, two or three months are possible. This immediately made the Weinstein brothers worried.

Naturally, their thoughts and all the media at first glance, Hugo is the absolute core of the film, is also the main force of the current call, if Hugo is absent, it will be a fatal blow to ""'s box office. Therefore, they also tried every means to cooperate with Hugo's itinerary, but the progress has not been determined since "" started shooting, which also made the Weinstein brothers very embarrassed.

When things entered a bottleneck, the Weinstein brothers instead came up with a way: They decided to cancel the publicity schedule of all actors.

First of all, the publicity cost of "" is not too much, the cost is only 8 million, and the publicity cost is naturally stretched. Most of the publicity of the film still relies on Hugo's current appeal. Many TV and radio programs have issued invitations~www.novelhall .com~ So, canceling the promotion is a good thing-saving money.

Moreover, once the publicity of the actors is cancelled, Hugo and Samuel and others will not publicize it, so there is naturally no need to publicize Uma. This is also to reduce all potential safety hazards to a minimum, which is regarded as invisible to Uma. block.

Therefore, when Hugo decided to travel to Europe for a period of time, the Weinstein brothers actually raised their hands and feet in favor. In the end, Quentin Tarantino was only arranged for the publicity itinerary. This is really an unexpected situation.

Unexpectedly but logically, when the decision was announced, the popularity of "" not only did not decrease, but also soared: because of the absence of Hugo, this movie attracted countless fans and non-fans. Heated discussion.

This can almost be said to be free publicity. The media bombardment and the enthusiasm of the audience automatically reach a new peak without deliberate incitement.

It can be seen that Hugo’s appeal in North America today, as well as the popularity of "" this movie. Under such circumstances, as one of the most discussed films in 1994, "Pulp Fiction" will be officially released. Without a premiere and no leading role publicity, what kind of results will the film achieve? .