v3 Chapter 1294： Chow Tai Fook's Black Hand

"Rebirth of the most powerful hero ( to find the latest chapter!

At this time, although the precious metals industry was developed in Hong Kong, there was no gold product law.

Last year, in order to regulate the gold market in Hong Kong, the Legislative Council had set out to formulate a complete set of laws on gold products and entrusted the assistance of the largest standard law firm in Hong Kong to speed up the process.

By now, this gold production method has come to an end.

However, with Xia Yu's control over the Legislative Council.

He wants to make the 999.9 standard of Eternal Gold become the legal gold standard of Hong Kong, and that is just a sentence.

In this regard, Zheng Yutong is not as good as Xia Yu.

The gold product law cannot be implemented during the peak season of the Spring Festival.

However, the copywriting and promotion of "Diamonds are forever, and one is forever" and the replacement of jewelry signs in all stores are simple.

Just when the Eternal Jewelry Company is accumulating power and preparing to explode.

The headquarters of Chow Tai Fook Jewellery Company.

Chairman and President Zheng Yutong is in the office dealing with official duties.

Although to him, the volume of New World Development Group is larger than that of Chow Tai Fook Jewelry, but he has not stepped down as chairman and president of Chow Tai Fook Jewelry Company, and he still does it himself.

In addition to the decline in the prospects of the real estate industry being suppressed by Xia Yu and others, the reason for the slowdown in the development growth of New World Development Group lies in the reason.

There is a more important reason, that is, Chow Tai Fook Jewellery Company is the foundation on which he started his family, and it was also passed on to him by his father-in-law.

Without Chow Tai Fook Jewellery Company, there would be no him now.

Therefore, it is his long-cherished wish to develop Chow Tai Fook Jewellery Company into the world's top jewellery company.

For a long time, Chow Tai Fook Jewelry Company has dominated the entire market. Even if the second child Chow Sang Sang always jumped up and down, he still could not shake the position of Chow Tai Fook Jewelry Company.

But the situation has changed in the past two years!

Eternal Jewelry Company turned out!

And since its emergence, it has developed at an extremely fast speed, chasing his Chow Tai Fook Jewellery Company madly.

Eternal Jewelry Company is different from Chow Sang Sang Jewelry Company. It has a stronger capital background than him, so he can only fight with all his strength.

However, after two years of fighting, he discovered that Eternal Jewelry Company was expanding too fast, and in the second half of last year, relying on the resources of the Jiuding Consortium, it developed in large strides, surpassing Chow Tai Fook Jewelry.

That's right, it's already surpassed!

Although the turnover announced by Eternal Jewelry Company last year was 20 million Hong Kong dollars lower than that of Chow Tai Fook Jewelry Company, it was the annual turnover.

In March and December 1983, the monthly turnover gap between Eternal Jewellery Company and Chow Tai Fook Jewellery Company was completely different in these two months.

The gap in March was much larger.

In December, the financial report released by Eternal Jewelry Company showed a turnover of 238 million Hong Kong dollars.

And Chow Tai Fook Jewellery did not announce the monthly turnover, the actual hidden data is 227 million Hong Kong dollars.

The Eternal Jewelry Company's is also higher by 11 million Hong Kong dollars.

This means that in 1984, if the growth rate of Chow Tai Fook Jewelry Company could not exceed that of Eternal Jewelry Company, then this year would lose the throne of the industry leader that has been sitting for decades.

The mall is like a battlefield!

In the face of this situation, Zheng Yu was fierce and seized the opportunity to make a serious blow to Eternal Jewelry Company.

He did not control the political situation in Myanmar, but he seized the opportunity to block the way for Eternal Jewelry Company to buy jade.

He took the initiative to fight for De Beers' share of diamond embryos. What surprised him was that De Beers easily agreed.

With the gold alone, he was helpless. After all, gold was too flooded and he could buy it as long as he had money.

However, in his opinion, the interruption of the supply of diamonds and emeralds is enough to hurt Eternal Jewelry Company's vitality.

Therefore, in this Spring Festival jewelry peak season, Chow Tai Fook Jewelry Company launched a full range of marketing actions in an attempt to further seize the market.

Eternal Jewelry Company followed, then there is a risk of out of stock.

If you don't follow, you can only be robbed of the market.

With the current situation, Eternal Jewelry Company also increased its marketing efforts during the Spring Festival.

At this moment, there was a knock on the door.

"Tuk Tuk!"

"Come in!"

Zheng Yu said in a deep voice, stretched his head and looked out the door.

Incoming were the company's vice presidents Wu Yuxiang and Sun Xingwei, his two powerful talents.

Wu Yuxiang is in charge of sales, and Sun Xingwei is in charge of logistics procurement.

"Chairman!"

The two went to Zheng Yutong and greeted them in unison.

"sit."

"Thank you Chairman."

"Xingwei, how is the situation?"

After letting the two sit down, Zheng Yu looked at Sun Xingwei and asked.

Over the past month, he asked Sun Xingwei to pay close attention to the changes in the raw material market, focusing on the procurement of Eternal Jewelry Company.

"Chairman, until now, the purchasing department of Eternal Jewelry Company hasn't moved much. They are all the same as those who have nothing to do. They have not left Xiangjiang to purchase diamonds and emeralds."

Sun Xingwei looked a little ugly to report.

Zheng Yu frowned and muttered to himself: "I haven't purchased yet, there must be demons if the teacher is abnormal!"

"Do they have other stocks?"

Sun Xingwei took the initiative to say: "Chairman, I have investigated the purchase situation of Eternal Jewelry Company in the past two years, and their inventory is definitely not much."

"But our people really didn't find out where they went to buy."

"This is also the most puzzling thing."

There is no discussion about this issue, and Zheng Yutong thought for a long time, but chose to leave it aside for the time being.

He looked at Wu Yuxiang and asked about the sales: "Yuxiang, how is the effect of the activity from January to now?"

As soon as this problem came up, Wu Yuxiang's face did not smile. He whispered a report: "Chairman, since the event, the sales of all our stores are 198 million Hong Kong dollars, which is about to exceed 200 million Hong Kong dollars."

"The highest single-day revenue is 8.42 million Hong Kong dollars."

Hearing this result, Zheng Yu's brow furrowed even deeper.

This data is higher than during the same period last year in marketing, but the high is also limited.

During the Spring Festival marketing period in January last year, the highest single-day revenue was 8.36 million Hong Kong dollars. There have been 24 days of activities this year, and a month has passed before it was so much higher.

If you take into account the changes in prices and residents' consumption capacity, it can be said that there has been no increase this year.

"What's the situation with Eternal Jewelry Company's store?"

After a long silence, Zheng Yutong asked with some dissatisfaction.

Wu Yuxiang lowered his head and replied: "I will let people go to see it. UU Reading eternal jewellery company's store has the same level of traffic as ours, and the specific turnover is unclear."

almost!

Zheng Yu sank with one heart, and the feeling of being on his back became stronger.

He is very clear that the number of stores of Eternal Jewelry Company is more than that of Chow Tai Fook Jewelry, and the turnover of a single store is less than that of Chow Tai Fook Jewelry.

Now Wu Yuxiang actually said that the passenger flow of Eternal Jewelry Company's store is almost the same as that of Chow Tai Fook Jewelry, that's not bad!

For a long time, a decisive color flashed in Zheng Yutong's eyes and decisively ordered:

"Yuxiang, the Chinese New Year is coming soon. We will take out the top batch of diamond jewelry in our inventory, increase publicity, and make sure to let consumers know that the best diamond jewelry in Xiangjiang is our Chow Tai Fook Jewelry."

"In addition..."

"Re-buy the non-Jiuding newspaper industry media, release the news that Eternal Jewelry Company has lost the qualification of De Beers purchaser, and discuss the shortcomings of Eternal Jewelry Company's diamond quality."

"Even if Jiuding Newspaper Company is the king of the media, in the face of the fact that it exists, I don't believe that black can turn white!"

Wu Yuxiang stunned, subconsciously straightened his waist, and responded loudly: "Yes!"

"There is another, to speed up the expansion of new stores, and our pace of development is still conservative." Zheng Yutong thought for a while and added again.

"Understood, I'll have someone re-plan now."

"Xingwei, if you do the original work, you have to cooperate with Yuxiang."

"Okay, Chairman!"

...

After the two left, Zheng Yu sat in the same position, lit a cigarette, took a deep breath, and then exhaled a white mist.

There is still a touch of worry on the face covered by the white mist...

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