v3 Chapter 1174： Rolls-Royce Motor Group

The Geneva Motor Show in Switzerland originated from the "National Cars and Bicycles" exhibition in Switzerland in 1905. At that time, all important internal combustion engines and steam-powered cars in the history of the automobile industry were exhibited.

But in addition to the successful holding of the first two years, the third edition was complained about pollution, and the Swiss national auto show had to go to Zurich.

Then from 1908 to 1922, including the period of World War I, was the confusion period of the entire national auto show in Switzerland. Naturally, the Geneva International Auto Show could not develop and its influence gradually declined.

Until 1923, Geneva once again held the International Auto Show, and it was a great success, so that more people compared it with the international auto shows held in the four major cities of Paris, London, Berlin, and New York. Since then, it has been on the right track.

Until the 1950s, the European internal tariff barriers were gradually eliminated, making the European car market unprecedentedly prosperous, and the auto show also showed a long-lost bustle. The Geneva International Auto Show has become a "new sacred place" for major car companies. They all like to bring new cars that have not yet been mass-produced to the exhibition, in order to determine the production quantity based on market feedback, and also to preheat in advance to facilitate subsequent sales.

After more than 20 years of development, there were some problems because the venue could not keep up with the times. It was not until 1981, that is, two years ago, that the International Exhibition Center in Paleisberg, Switzerland was officially put into use. The super large exhibition center of square meters has initially solved its long-standing lack of space, and Switzerland is continuing to expand the exhibition hall.

Today, the influence of the Geneva International Auto Show in Switzerland has surpassed the international auto shows in the three European cities of Paris, London and Berlin, and it is also the only international auto show held annually in Europe.

This year’s Geneva International Motor Show in Switzerland will be held from January 22 to January 27.

In addition to vehicle manufacturers, large auto parts suppliers such as West Germany Bosch and Xia Yu’s Canadian Magna International also exhibited with the most advanced technologies.

On January 21, Chen Caijun and his team were preparing to check the layout of his staff in the exhibition center. Just after walking in the door, he saw a familiar figure.

He fixed his eyes, and it was Rudolf Brooke, the president of the Rolls-Royce Motor Group.

He went to the headquarters of Rolls-Royce Motor Cars in the UK and talked about cooperation with Rudolf Brook, and because of the reasons explained above, the two had a good relationship, and Rudolf Brook did not despise Chen Caijun. .

"President Brooke!"

Rudolf Brook, who was looking at the subordinate commander setting up the exhibition area of ​​the Rolls-Royce Motor Cars Group, suddenly heard someone calling him. He looked back, and when he saw Chen Caijun, he suddenly smiled kindly to Chen Caijun and others walking towards him. Welcomed.

"President Chen, it’s been a long time since I saw you, it’s nice to see you!"

"Me too, I didn't expect to meet you here today."

Chen Caijun said with a smile, and the two shook hands and separated.

Chen Caijun glanced behind Rudolph Brooke and said enviously: "President Brooke, Rolls-Royce's booth location is great. Is this booth No. 5 in booth A?"

Rudolf Brooke smiled and nodded: "Yes."

Chen Caijun flattered with envy: "It's an enviable position, but only the most central position is in line with the strength of the Rolls-Royce Motor Group."

Rudolf Brooke said humorously: "It is also possible that I and the person in charge of the Geneva Motor Show are friends, so he gave me this position."

Chen Caijun laughed dumbly and didn't mention it again. Just listen to this cold joke. Maybe there is a reason, but this kind of personal connection is definitely not the main reason. He will take it seriously if he is stupid.

He knows that the auto brands under the Rolls-Royce Motor Group have fully covered all grades of the automotive field. Last year’s total auto production exceeded two million. It is now one of the top ten auto companies in the world and only in Europe. The Volkswagen Group, which is second to West Germany, surpasses French icons Citroen, Renault, Italian Fiat and West German BMW, ranking second in Europe and first in the UK.

In addition, the top luxury car brands under the Rolls-Royce Motor Group, led by Rolls-Royce and Bentley, have gained momentum in the world in the past two years, with amazing sales, occupying the largest share of the world's top luxury car market.

Because the Rolls-Royce Motor Group is not a listed company and has not announced its financial reports, Chen Caijun does not know its specific revenue and profit.

But he has read the earnings report of General Motors in the United States. Last year, the production and sales of cars reached 6.2 million, the film industry revenue was 58.6 billion U.S. dollars, and the net loss was 500 million U.S. dollars.

The Rolls-Royce Motor Group announced that the number of cars produced and sold was 2.13 million, which is more than one-third of the world's largest car company, General Motors.

Considering that the proportion of luxury cars sold in the Rolls-Royce Motor Group is higher than that of General Motors, it can be guessed that the annual revenue of the Rolls-Royce Motor Group must exceed 20 billion US dollars.

As for the net profit, Chen Caijun can't guess this kind of confidentiality.

But in the face of these published data that can be guessed, the current Tiangong Motor Group is not worthy to give the Rolls-Royce Motor Group shoes.

This time, as a new car company, Tiangong Automobile Group can have a booth here, which is already the result of the great help of Rolls-Royce Motor Group.

Although the location is very remote, only in the farthest H exhibition area, it has also won the largest position in the H exhibition area for the Tiangong Automobile Group, with as many as six parking spaces.

Chen Caijun has also learned about the Balesburg International Exhibition Center. There will be more than 180 car companies participating in this exhibition, but there are only more than 700 parking spaces. On average, each car company has less than four parking spaces. The location of the exhibition area.

Considering that the world's top ten auto companies, such as General Motors and Rolls-Royce Motor Group, have at least more than a dozen parking spaces, we can know the actual situation of those car companies.

Without the strong support of the Rolls-Royce Motor Group, even if the Tiangong Automobile Group can enter, it will not get the exhibition space for six parking spaces, even in the most remote H zone!

"President Brooke, how many cars did you bring to the exhibition at this auto show?"

During the interrogation, Chen Caijun looked at the cars behind Rudolf Brooke that were covered by red cloth.

Rudolf Brooke said with a smile, "A total of fourteen cars."

"Are they all new models?"

Chen Caijun asked with shock in his eyes.

Rudolf Brooke shook his head and said, "Only ten are new models, and the other four are only improved versions. Although there are adjustments, they are not considered major changes."

"There are also a lot of ten new models, and the strength of the Rolls-Royce Motor Group is strong."

"I look forward to tomorrow, when Rolls-Royce will shock everyone again."

Rudolf Brooke smiled modestly: "Hope, after all, the world's top ten car companies are here, and there are still many stronger than Rolls-Royce. We only rushed to it in the past two years."

"Are your six cars new models?"

Chen Caijun nodded immediately: "Yes!"

Rudolf Brook knew that Tiangong Automobile Group was a car company created by the big boss behind the scenes. He thought of the new Rolls-Royce Phantom and Bentley Continental, which were designed under the guidance of the big boss. These two cars let The Rolls-Royce Motor Group regained its glory, and then it was the guidance and inspiration of the big BOSS, which made the Rolls-Royce Motor Group's car-making concept have a leap-like improvement, and it was able to make a big step every year. Les Motor Group has entered the ranks of the world's top ten auto companies.

Today, the Industry and Automobile Group suddenly produced six new models, more than the original Rolls-Royce Motor Group.

Although Tiangong Automobile Group is not well-known in the automotive field, his instinct tells him This time, Tiangong Automobile Group will definitely be the biggest dark horse in this international auto show!

He has a keen interest in the six cars of Tiangong Automobile Group.

"President Chen, I am also looking forward to tomorrow."

"I can't wait to see your new car."

"I look forward to your shining in Paleisberg!"

Thinking of the six cars he had brought, Chen Caijun had infinite confidence and expectation in his heart. He looked firmly and said: "We came with this purpose!"

Rudolf Brooke's eyes lit up, and he became more and more looking forward to it, and said with a smile: "Then I am more looking forward to it!"

……

After chatting for a few more words, Chen Caijun took the team to the exhibition area where Tiangong Automobile Group was located, and he had to make sure that nothing went wrong.

Tomorrow will be the day when Tiangong Automobile makes its debut. There must be no mistakes!

Checked back and forth three times, until the sun was about to set, Chen Caijun reluctantly left the exhibition center and returned to the Solder Hotel where he was staying.

There was nothing to say all night, as the fiery red sun rises from the east, the much-anticipated opening ceremony of the Geneva International Motor Show is about to begin!

PS: The second one will be sent, and I ask for a monthly pass, thank you!

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