Chapter 480： Coping strategy

"Well, you go down first and try your best to publish the magazine. If the bookstore doesn't work, go to the newsstand and don't care if you lose money!"

Ma Tengdong cleared up his mood, his face solemnly ordered Wu Tengjun too.

"Understand!"

Wu Tengjun bowed immediately, then slowly exited the office.

When Mrs Wu Tengjun left, Ma Tengdong got up and walked around the office, frowning, thinking about the countermeasures.

This conspiracy and trick of the One Bridge Group is too lethal!

If this issue cannot be published, many readers will not be able to see it, but they cannot stop publishing.

If the next few issues are like this, it will be considered as ready to be released, and the latest issue will be released. Many readers will not see the previous plot, which will have a great impact.

If it has been released before the release, some readers have read it, and it will affect the release and promotion of the entire company.

No matter how you choose, it will affect your popularity!

Fortunately, there are still ten chain stores around Manke’s Home in the island country. If readers cannot buy comics, they should find Manke’s Home there.

But after all, the ten shops are too few. They are mainly distributed in big cities. There are no other relatively small cities. Readers can't buy them.

Even if there are Mankezhijia stores in some big cities, readers may not know it.

"It seems that there must be a distribution channel under its own control. It can only be the home of Manke. I wanted to double it before, but now it seems that it is not enough. I must run forward. It is almost the same to expand forty more at once."

"But in this case, the cost is too high, and it must be supported by the boss."

"Moreover, even if the boss agrees, forty stores can't open in a short period of time. They can only solve long-term problems. After all, they can't solve the current problems!

Ma Tengdong muttered to himself, his brows still frowned, and he didn't think of a solution.

For a long time, he stretched his brows a little and thought: "The key is to let the major bookstores stand on our side. Hitotsubashi Group and Otowa Group can coerce the major bookstores not to sell our magazines, then we have to make them unable to refuse. , There is enough confidence and sufficient reason to resist the Hitotsubashi Group and Otowa Group."

"If you can become a shareholder of those bookstores, then the current problems will be solved, and this is the fastest and most effective way!"

After thinking of a way, Ma Tengdong was in a better mood, but after thinking about it, he shook his head with a wry smile: "I can only ask the boss for help and see what the boss says, or if there is a better way."

It is not too late. After Ma Tengdong arranged the tasks of the island branch, he immediately flew to Xiangjiang by plane.

……

Hong Kong Kowloon, Jiuding Building.

Listening to Ma Tengdong's narration, Xia Yu's eyes are as deep as the stars, and I don't know if he is listening.

"...Boss, this is the situation!"

Ma Tengdong finished speaking in one breath, his mouth was dry, he took a sip from his teacup, took a breath and looked at Xia Yu quietly, a little nervously waiting for the boss's advice.

Xia Yu nodded slightly, and said, "Your two methods are feasible. The expansion of Manke House from ten to fifty at one time will take a certain amount of time in the future, but I support you on this point. dry."

"As for the investment in major bookstores you mentioned, it is also a practical way to solve the current crisis."

Speaking of this, Xia Yu paused and took a look at Ma Tengdong. While Ma Tengdong was waiting with his breath, Xia Yu suddenly smiled and said, "Also, I will support you!"

"thank you boss!"

Ma Tengdong smiled suddenly, breathed a sigh of relief, and said happily.

"You are lucky. Gavin submitted a few applications to me the day before yesterday. Some of them involve island publishing and bookstores. If you two work together, the efficiency will be higher."

Xia Yu said with a smile, then picked up the phone with Ma Tengdong’s expectant gaze, and dialed the phone number in Gavin Peter’s office: “Gavin, come to my office now, and bring the acquisition of the publishing industry in the island country you made the day before yesterday. Plan."

"Wait first, relax with a cup of tea, it will not be easy for you to come back non-stop."

Xia Yu said and drank tea easily with Ma Tengdong.

"Boss, here I am!"

Because Jiuding Book Publishing Company has moved to Jiuding Building, after a while, Gavin Peter came upstairs.

"Sit down!"

After Gavin Peter sat down, Xia Yu looked at Ma Tengdong and Gavin Peter a few times before saying to Ma Tengdong, "Tengdong, you can tell Gavin about the situation."

"Ok!"

"Gavin, the thing is..."

Ma Tengdong once again spoke in detail, and Xia Yu once again looked at the plan made by Gavin Peter.

"Gavin, you understand, do you know my purpose for letting you come up?"

Xia Yu put down the plan, took a sip of tea, and asked casually.

Gavin Peter nodded and said, "I see."

"I agree to your plan, but we need to adjust the order and give priority to the problems Ma Tengdong faces."

Xia Yu said lightly, directly setting the tone.

"You think about how to proceed, then talk to Ma Tengdong here, and execute it immediately after confirming."

Gavin Peter nodded, bowed his head and thought for a long time, finally raised his head, nodded to Ma Tengdong, and then said: "The island country currently has more than 4,000 publishing houses. My original plan was to acquire a few of them to expand the publishing business, and at the same time To broaden the distribution channels, I also plan to invest in chain bookstores."

Hearing this, Ma Tengdong's eyes lit up, and he felt like a lifebuoy was thrown into the water. In his expectation, he heard Gavin Peter continue to narrate.

"I found two chain bookstores, Kinokuniya Bookstore and Junkudo Bookstore."

"Ki Kuniya Bookstore was established in 1927. It is currently the largest chain bookstore in the island country. It has 46 branches and a large branch area. It currently has assets of about 300 million Hong Kong dollars and has been listed on the Tokyo Stock Exchange."

"The Chunjiutang Bookstore was established in 1963. It is also a large bookstore in the island country. It has 35 branches. The current assets are between 120 and 150 million Hong Kong dollars. It has not yet been listed For these two bookstores, my The plan is to acquire 10% of the equity. At present, the investigation of the equity structure of the two bookstores has been completed. As long as the funds are in place, the acquisition can be carried out at any time."

After speaking, Gavin Peter looked at Xia Yu quietly.

"Tengdong, if these two chain bookstores support you, do you think the crisis can be resolved?"

Xia Yu looked at Ma Tengdong and asked.

Ma Tengdong nodded excitedly and said: "It is certainly possible. The total number of stores in these two bookstores is 81 stores, plus our own stores, there are 91 stores, which is definitely enough to open up the situation. The conspiracy of the Yiqiao Group was directly solved. Other bookstores have excuses to sell our comics."

Hearing this, Xia Yu was relieved and said to Gavin Peter: "Gavin, you go to Liu Tianci for a loan, immediately implement the acquisition plan, and complete the acquisition as soon as possible."

"Yes!"

Gavin Peter answered happily.

"As for the store opening plan you mentioned, the funds needed are relatively large, then..."

Xia Yu looked at Ma Tengdong, half-talking about it, making Ma Tengdong nervous.