Chapter 885

After Li Mu released two smoke bombs to boss Ma, he immediately started to prepare a specific plan to dig a big hole for boss ma.

The media resources have been handled by Lin Qingya, and Li Mu is the rest of the star resources.

The sale of Star Post Bar and Taobao audio-visual products made Li Mu fully realize the great role of stars, so this time, he is going to invite at least ten or twenty front-line celebrities to shoot brainwashing ads for taobao.com.

Li Mu's advertising routine is very simple, that is, each star recorded a separate ad: "online shopping on Taobao - Happy Taobao, Taobao!" Then make a set of general advertising segments, which use the fastest speed to simply and directly introduce the scope of this Taobao promotion, the huge strength of the full reduction, and the activities of seizing 199-100 and 199-198 coupons.

At that time, what I have to do is to say this slogan on behalf of Taobao in different TV stations, different time periods and different stars.

I'm afraid the audience will be shocked by such a large mobile phone.

Just after watching Zhou Jielun's advertisement, I may not be very impressed. Wang Lihong came out again and made the advertisement;

changing the station, the advertisement became Du Wei, watching half of the TV series, Zhang kexuan jumped out again and said the same advertisement;

in addition, there may be Yuquan group, Sun Yanzi, Mo Wenwei, Zhang Guorong, Xiao Yaxuan

A series of different stars doing the same ads will certainly give the audience a deep impression, and even make Taobao a phenomenal ranking, which is eagerly discussed by the people of the whole country. "Online shopping is on Taobao - Happy Taobao, all in Taobao!" This advertisement is very likely to achieve the brainwashing effect of "no gifts this year, and no brain platinum after the gifts"!

At present, Li Mu is very clear about his advantages in all aspects. The most powerful star resource is the singer resource. Because now his omni-channel promotion will bring at least tens of thousands of album sales to a potential singer. At the same time, it will make the singer's exposure, popularity and overall price rise like a rocket.

Therefore, Li Mu dare not say that most of the singers in the mainland, Hong Kong, Macao and Taiwan, as well as the record companies and brokerage companies behind them, will promise to publicize for themselves free.

However, the influence of film and television stars is worse. The domestic box office hasn't been built up yet, mainly because the cinema construction can't keep up with it, and the user's habit of going to the cinema hasn't been cultivated. In a word, the market doesn't have enough soil, so even if YY helps some films to promote, the real box office income that can be transformed is not very high.

In this regard, Li Mu hopes to build his own cinema and online ticket system. Now, the former is stepping up construction, while the latter is in the final stage of development and testing. It is estimated that before his two films are released, the cinema and online ticket system can be completely completed.

At that time, I will have a way to promote netizens to form the habit of going to the cinema to watch movies, so as to further promote the box office market, and control the box office in my own hands. At that time, my influence on movie stars may surpass the influence on singers.

Li Mu selects 20 first-line singers and groups from the mainland, Hong Kong, Macao and Taiwan at one go, and then lets his subordinates start to connect with these 20 singers. The connection content is very simple. He just tells them that there will be an online promotion activity on Taobao this month. He hopes that they can take time to visit Yanjing to help shoot a video advertisement. The length of the advertisement will not exceed 10 seconds In return, Taobao will join hands with Muye technology to give all participating singers an opportunity to promote through all channels.

As soon as the news was released, within half a day, a clear reply was received from everyone. Each singer gave a formal reply in person or through the brokerage company to confirm that he would like to participate in the promotion of taobao.com, without exception.

When the news is fed back to Li Mu, Li Mu is very happy. The resource owner is really the best in the world. At present, his own resources are enough for these stars to focus on. If the blog goes online again, then incubate the microblog, combine the online ticket system, control the cinema box office, control the sales of audio-visual products

It's estimated that I will be the godfather of the entertainment circle at that time, because I have mastered all the upstream and downstream resources of the entertainment circle. I have users and traffic in the upstream, and I can praise any star and his works. I have cash channels in the downstream, and I can help stars sell albums, box office and fan economy. It's just like a divine existence!

……

When Li Mu focused on taobao.com and planned how to stop boss Ma, YY's popularity overseas continued.

In the United States, more than 150000 new downloads and 200000 new registered users are added to YY every day, and the payment rate is still high. The high willingness of users to pay makes domestic Internet companies gape.

More and more media in the United States began to pay attention to YY, and the coverage of YY once again came. This time, the entry point of media is very tacit. The core of the title adopted by most media is: YY is setting off an office revolution.It's really the office revolution!

In the latest issue of Silicon Valley magazine, Silicon Valley magazine, the most famous and authoritative technology magazine in Silicon Valley, reported in detail how YY, like a tornado, swept the whole Silicon Valley elite with the most core space.

In this report, the editor in chief of the magazine praised YY. He said: the amazing product functions contained in YY have revolutionized the whole online office. In Silicon Valley, almost all companies are using YY to discuss and interact with each other on their work. Apart from the most core secrets, you can hardly do without YY.

The editor in chief even said that YY is not only the best partner and tool in his work, but also a very excellent carrier for his work and social interaction. Because of the need of work, he added almost all his friends who have business contacts with him to YY, and according to YY's customized grouping function, he managed the partners of different enterprises and fields in groups and discussed on YY Work is like eating in a Michelin 3-star restaurant. You will feel that your work has become a kind of enjoyment.

In addition to introducing products and their dependence on products, the editor also reflected the impact of YY on the elites from other perspectives.

First of all, Foxmail and similar e-mail management software have been almost abandoned by the elite in Silicon Valley, because you are more used to adding work email to YY, collecting and sending reminders by YY, and YY reminders are always timely, and the user friendliness is perfect;

secondly, the number of multi-party calls in work has been significantly reduced, everyone Group voice can be built anytime and anywhere, which is more convenient and free than multi person phone;

again, the traditional video conference terminal has been almost completely abandoned, and the network popularization in the United States is much better than that in Huaxia, both the network speed and stability are more advanced than that in Huaxia. In the United States, the network bandwidth is enough to support stable YY group video communication, and it is more convenient

is suitable for mobile office and is completely free; at last, the editor make complaints about YY. In his opinion, he needs to create more groups. Otherwise, he will not be able to build up enough numbers. He can only be registered with several trumpets. Whenever there is a need to build a group, he can use a trumpet to fill up his membership and create a group, then add his own number to himself. Zun number adds partners who want group chat.

The editor in chief said, "I want to borrow a magazine to ask Li Mu, a Chinese friend. If you can see my article, I want to tell you that my name is Ben.Clarkson , is your fan, you in my mind, is the most advanced product manager in the Internet industry, no one, yes! You are not wrong, you are the most advanced, no one! "

Later, the editor added: "as a big fan of yours, I would like to give you some personal suggestions. First of all! I hope you can open the right to pay to register more groups. If you can, I would like to pay you $10 or more for each group! "

"And! The function of offline file transfer is really very useful, but the current offline space is not enough for me, and the server is reserved for 72 hours, sometimes it is not enough. I hope you can open more custom permissions for us, isn't it money? I'm ready. Please take it away! "

"Finally! I hope you can attach importance to the overseas users of our American users and other countries. We are not Chinese. We can not pay with Alipay designated by YY. Now we can only pay by eBay cattle. This is really too much trouble.

"and dear Li Mu, do you know that what you have done for us is that you only charge $1.2 per month for membership fees, but the Gang only uses eBay to recharge the eBay at the same time as the eBay, and it can charge 0.8 dollars a month for the cattle fee. They only charge 1-2% of the service fee at this stage! "

Finally, the editor in chief of the magazine, who claims to be a big fan of Li Mu, jokingly said, "Oh yes, Li Mu, by the way, I heard that a large company in Seattle started with m and ended with T has an instant messaging product actively copying your YY group. I believe it will be online soon. I have no other meaning, just hope you can Enough to know. "

Li Mu, a "die hard fan" from the most authoritative magazine in Silicon Valley, has not forgotten to give Li Mu a little bit of potential competitor's trend after praising YY. A big company that starts with m and ends with T will know it is Microsoft at first sight, because Microsoft's English name is Microsoft, and Microsoft has an instant messaging software MSN.

This article, which originated from the editor in chief of the authoritative magazine, has aroused great repercussions in the American elite, it industry and capital market as soon as it is published, and the popularity of Muye technology and YY in the United States and even the whole overseas market has been improved again.

At this time, China is in the second half of the night, and exciting news is still on the way