Chapter 809

The next day, Yanjing WANYING.

Li Mu sits in the conference room with song Liang, Chen Ze, Du Fei and Wei Lan to discuss the next three major projects of WANYING real estate.

The first is the project of Sanlitun commercial center; the second is the specific plan for WANYING real estate to develop three real estate projects by itself; the third is how to cooperate with Ye Youdao, Zhang Zicheng and Chen Yuan on the remaining four lands of WANYING real estate.

With regard to Sanlitun commercial real estate project, Li Mu and Wei Lan have reached a consensus on choosing Sanlitun village in the last life, expanding it in part on the basis of it, and planning a larger merchant capacity, and striving to build it into the most fashionable shopping, leisure and entertainment center in China.

Li Mu directly put forward the detailed plan of future commercial mall at the meeting, and named the project "WANYING square".

The project planning of the first WANYING square is bigger than the commercial real estate projects developed by most of the later Wanda, Vanke, Kaide, Longde, taiguli and other companies. Li Mu's idea is to build it into the most powerful comprehensive commercial center in the Fourth Ring Road of Yanjing. Although it can't be compared with the commercial gathering places like Wangfujing and Xidan in scale, at least The future king of singles in the shopping mall of the Fourth Ring Road.

As for the follow-up division of labor of Sanlitun project, Chen Ze is responsible for the government relations and public relations before and after the whole project, as well as compensation for land acquisition and demolition; dufei and his design team set up in WANYING will work out several draft designs as soon as possible, and everyone will select a plan for in-depth optimization; Song Liang is responsible for the overall management and arrangement of all related work of specific development; Wei Lan is responsible for the formulation of WANYING The business operation strategy of Ying Plaza includes resource planning, investment attraction, publicity, promotion and operation.

As for Li Mu himself, he clearly liberated himself from this project. Apart from being responsible for major decisions, he was not responsible for any specific work.

Everyone has no opinion on Li Mu's arrangement. Li Mu himself is a strategist, and he doesn't need to carry a gun to fight. What's more, his own career is enough for him.

After the division of labor of Sanlitun's project was completed, song Liang said, "since the business of WANYING square is settled, shall we discuss the development of residential real estate next?"

Li Mu then said, "don't worry."

With that, Li Mu looked at Wei Lan and said, "Wei Lan, you have no clear task in the preparation of WANYING square. During this period, you run around and analyze the business development of major cities in China, including Yanjing, to select the second, third and even fourth" WANYING Guangchang "

All of them were stunned and even doubted whether there was something wrong with their ears.

For a WANYING square project, the total investment has reached a billion level. It's no problem to do one with all one's strength at present. But if we want to do three or four in a row, we can't keep up with both the capital and the energy. But Li Mu's words are obviously to start the construction of the first WANYING square one after another.

Chen Ze was the first to respond and asked Li Mu, "how many thousands of square are you going to mount in one breath?"

Li Mu said lightly, "if possible, the goal is to produce continuously like the assembly line, without a specific number."

A real estate company that can become a giant has many projects started at the same time all over the country at any time. The general way is to invest in one project first, and then mortgage the project to the bank after the money is invested, and then start the second and third projects after the loan. In this way, there are many projects that can be launched in the same period. This development mode is Li Muba It can be concluded as follows: take a scoop of water as a water guide, find a water injection well like the bank, and borrow money from the depositor to water the land. Otherwise, how much water can be poured by the scoop of water? This is the fastest development model.

It doesn't need high technical difficulty to adopt this development mode, but it needs strong heart, because the stall spread out by this mode is too big, which is to walk on thin ice in the middle of a hundred meter deep lake. Once the capital chain breaks or other major negative effects occur, the whole stall will collapse completely, and all assets will collapse in an instant.

Many real estate companies have the opportunity to adopt this mode of rapid development, but few dare to fight like this. For most real estate companies, they have found a way to run out of big double 7 and big double star on the slot machine. Every time they make a bet, they will not put all the points on the table, so the risk is very small;

but in contrast, this way adopted by Li Mu is equal to that of On the slot machine, the size of the continuous shooting is doubled and doubled. If the shooting is wrong, all the players will lose.

However, this kind of high risk is only a feeling in the eyes of outsiders. For Li Mu, who knows the development of commercial real estate, he has a great grasp in his heart every time he takes a picture.

In Li Mu's opinion, WANYING has money in his hand, and it is not a small amount of money. This money must be used by the bank to carry out financial operations. Wherever the money is spent, it will be used to re mortgage with the bank. As long as the mode is selected correctly, WANYING has billions of money on hand, which can leverage tens of billions of scale real estate projects. Taking advantage of the current vacuum period, it's not a big risk to run fast First of all, with the support of the bank, we will do financing and absorb more capital and background relationship injection. The development of WANYING will be smooth.What's more, his commercial real estate planning is extremely huge, not only for retail, cultural and entertainment industries, but also for office buildings, star hotels, super high-end commercial apartments and other additional business services. With the development mode of WANYING square, which surpasses the times for at least ten years, making money is certain, and the overvalued value is also certain. In this case, it doesn't matter which rich man is Not a loser when you are rich?

There will be so many billionaires in China in the future. Apart from the fact that the old Ganma may not really owe money, there is also the billionaire who does not? It's not a problem to owe money. The problem is that you can't even owe. That's the biggest problem.

What's more, although each of WANYING square is an independent business individual, it must have enough quantity to produce a huge brand effect in all parts of the country. Once the concept of "where is WANYING square, which is the center of the city" is popularized to all the people's hearts, the future development of WANYING square will be more smooth and the local government will be more favorable The government will give more subsidy policies, the bank will give higher valuation, more loans and lower interest rates, the people and investors will give higher value recognition. In addition, it will also have a huge pulling effect on residential real estate. If it is combined as a whole, the speed of wanyingguangchang will run faster and faster in the future.

Everyone also knows Li Mu's consistent way of doing things. Encouraged by his bluster, he basically agrees with Li Mu's development direction in the bottom of his heart. Originally, Li Mu wanted to work together, but he might as well work more thoroughly.

……

As for the development of residential real estate, Wei Lan has an unprecedented antipathy today: take WANYING's three best plots of land in Sanyuanqiao area to develop super high-end residential real estate projects.

Wei Lan thinks that since Li Muzhi is not in residential real estate, he will simply go beyond the pattern of residential real estate and become a super luxury residential real estate that has not been in China.

The idea of Weilan is to build the best house with the highest quality in the core area of Manhattan, New York. This kind of house that focuses on the super high end and the super elite can completely jump out of the scope of residential real estate. Its price may be expensive, which makes people suspect life, and its cost performance may be low, which is appalling, but it doesn't matter, as long as the concept Play well, as long as the quality is guaranteed, then we will not worry about the market.

This product is like Japanese heniu, which can be bought at a price of 1000 yuan a Jin in the restaurant, dozens of times higher than the price of ordinary beef. However, it has its own audience, and people who are able to consume and recognize it do not think it is expensive, but they will praise its quality. Those who are not able to consume it do not need to worry, although it can be sold at a price of 1000 yuan a Jin But it will not affect the price of ordinary beef in the market next door.

Although it is impossible for high-end housing to have such a high price gap with cattle and ordinary beef, it is also likely that there will be a quarter square meter nearby, but the starting price of super luxury housing is 100000.

Wei Lan thinks that the super high-end housing is still an untouched field in China. Firstly, the villa area has been excluded from the housing category. Secondly, although the luxury level of the villa area is also very high, after all, it can not be compared with the housing. The housing can be infinitely close to the center of the city, can make life particularly convenient, and can highlight the difference of the elite Form a high-end community to attract more high-end talents continuously.

In Weilan's words, that's why many people use the price of suburban luxury villas to buy high-end houses around Manhattan Central Park. Since there is no such thing in China, WANYING can be the first person to eat crabs.

Wei Lan's plan makes everyone except Li Mu feel a little bottomless, but it only gives Li Mu a glimpse.

Li Mu didn't know about the situation in the United States, but he also heard that Manhattan is rich in land and gold. However, it seems that there can't be a special existence like Manhattan in China. After all, the whole Manhattan has been branded with the brand of upper class society and known all over the world.

However, Li Mu thought of Tangchen Yipin. In 2005, a house with a price of 100000 yuan per square meter in Shanghai stock market was an unprecedented existence. Once the property was launched, it immediately became the subject of media coverage. Tangchen Yipin has been famous in China for more than ten years, and it is indeed a super luxury residential benchmark.

China has a large population and a large number of rich people. It can be said that there is a potential market space for super high-end housing. Later generations of Li Mu have heard that many of the first-line stars and rich people live in Yanjing's luxury houses, which are hundreds of flat and high-rise houses in the city center. The experience is totally different from that of villas, not only the elevator enters the house, but also the community The management is extremely safe and the effect of elites gathering is also very high. If we try to do this at present, it is not a good choice.