v2 Chapter 862： The saddler

Since its release in the world, "The Avengers" has created various brilliant box office records all the way, and now it is no exception to the release. After nearly a year of screening, the "Avengers" North American box office and global In front of the box office, there is only the "Avatar" mountain. △↗,

In the North American base camp, the film received a strong response. It won last year's North American box office championship without any suspense, and it crossed the threshold of "Titanic", with a score of $725.86 million, second only to "Avatar" "At $749.76 million, it became the runner-up in the North American box office chart.

On the other hand, the global box office of "Avengers" reached US$2.26784 million, surpassing the US$2.18766 million after the rescreening of "Titanic", and lagging behind the US$2.78796 million of "Avatar". Runner-up in the global box office chart.

At this point, the top of the world movie box office has been completely occupied by Duke and James Cameron.

The media believe that only Duke can surpass the box office of "Avatar", and Duke's total box office results are beyond the reach of James Cameron.

Before the release of "Iron Man 1" in 2006, even in North America, many people still didn't know how sacred Marvel was, but even today, I am afraid that even the roadside **** knows that America has a progress with a shield. Youth now.

As a giant in the American comics industry with the same name as the d company, since Duke became the largest shareholder, after years of planning and implementation, Marvel ** began its path of killing in the film industry.

"The Avengers" is undoubtedly the ultimate epitome and beneficiary of this series of plans. Even if the film is down-grade, there are still many aspects that can be operated.

As the film goes down, DVD packages priced at $19.9 and $39.9 are bound to be launched.

However, today's DVD market is no longer the first week of the big-selling movies of the year, which easily exceeded 100 million U.S. dollars in sales. But Duke, Marvel Pictures, and Warner Bros. still have enough articles.

A set of Blu-ray set called "Marvel Universe: Phase One" will be officially released in late April.

The included movies include "Iron Man 1", "Iron Man 2", "Hulk", "Thor", "Captain America", "Avengers", 3 of which contain 2d/3d dual versions, In addition, a bonus disc of the first stage is combined to form a luxurious configuration of 10 discs. In addition, there is a supporting picture album. Coupled with the extremely cool portable gift box, it can be said to be a must-have product for home travel and gift giving.

The total price of this set is US$129.99. The outer packaging of the gift box is designed with an imitation aluminum box, which highly restores the suitcase used by Director Nick Fury of SHIELD in "Avengers" to store the universe cube.

This suit is expensive and well-made. Although the profit is huge, Marvel did not fool the fans casually.

The word avenge on the handle of the suitcase can be pressed to turn it on to light up the eagle logo on the top of the suitcase. After opening the box, it can be found that it basically restores the internal structure of the suitcase in the reunion movie. Including the universe cube in the middle and the keyboard code lock in the lower right corner, the bd disc is placed in an oblique insertion style, and the details in the box are eye-catching.

In addition to imitating the universe cube and movie discs made of crystals, there are also a lot of Avengers information hidden inside.

The first is Captain America Steve Rogers, including a visa rejection letter, application form, medical report, and document registration certificate, a pencil drawing in the diary, and a collection of 7 commemorative cards for calling the American team. There is no change. A bust photo of the little chicken with big pectoral muscles and the portrait of Carter, the first female ticket agent in the US team's pocket watch.

Then there is Iron Man Tony Stark, including Ark reactor design drawings, Iron Man news clippings, Stark Industry Fair tri-folding brochure, kraft paper mk1 design manuscript, Stark Industry Fair VIP admission tickets, Pepper’s napkin with coffee and Tony’s notes on the universe’s cube.

Then came the green fat Hulk Bruce Banner. Inside are the specifications drawings of the sonar armored car used by Stark Industries to deal with the Hulk, S.H.I.E.L.D. Hulk reports, academic reports, experimental accident newspaper clippings, supermarket merchandise stickers, and Stark Industries aluminum nameplates.

Basically every item of the Avengers is included in it, except for the six highly-recovered and extremely precious archives of the personal data of members of the Avengers. There is also a black S.H.I.E.L.D. top-secret envelope containing an access card. You can log on to the S.H.I.E.L.D. website to view information and trailers, a translucent document board, and the evaluation report. The URL of "Battle of New York".

Once this set is on the market. It was snapped up by fans. In just five days, it sold for more than $80 million in North America. The popularity is evident.

"Last month's statistics on "The Avengers" peripheral income has exceeded 2.5 billion US dollars!"

In the conference room of Sky Film Studio, David Ellison was shouting at the company's executives. "What about "Fast and Furious 5"? Until now, even including DVDs and Internet and TV copyrights, the peripheral revenue has not reached 250 million US dollars!"

The North American box office of "Fast and Furious 5" reached more than 285.6 million U.S. dollars, and the global box office exceeded 750 million U.S. dollars. Together with the surrounding revenue, even if it is divided between Universal Pictures and the dead Van Diesel A large sum of money, achieving high profits is not a problem.

It's just not enough to watch compared with the "Avengers" released at the same time.

But it’s always good to be profitable. "Fast and Furious 5" can also rectify David Ellison's name, especially to appease his father Larry Ellison. The problem is that the film did well, but last year The performance of "Super Warship" released in July was so horrible that it almost lost all the profits of "Fast and Furious 5".

With this in and out, Sky Film Studio not only did not make any profit, but also included the cost of maintaining the company's operations, and even made a loss.

In such a situation, how can David Ellison hold back his anger?

There are also the vampires from Universal Pictures, who have taken a high share of the "Fast and Furious 5" only by relying on copyright, greatly reducing the profits of Sky Studios, otherwise there will be no loss.

After the meeting broke up, David Ellison returned to the office and immediately called the assistant in, "How is the contact with Universal Pictures? Can I get the copyright?"

"It's still in a stalemate," the assistant said, helping the glasses. "Universal Pictures does not want to give up the copyright of this series."

The big sales of "Fast and Furious 5" also let David Ellison see the potential of this series. If the copyright can be won, even if Van Diesel is lost, subsequent profitability will not be a problem at all.

He really wants to acquire the copyright of this series, but Universal Pictures' unwillingness to let go is the biggest obstacle.

After thinking for a few minutes, he told his assistant, "Continue to increase the price, and I will also put pressure on Universal Pictures through other aspects. We must take the copyright of this series."

"Also," he said again, "how is the negotiation with Paramount Pictures."

The current situation of Paramount Pictures is not good. In recent years, no outstanding works have come out. They basically rely on the "Star Trek" series as support, and the liquidity problem has always plagued them, even the funds for the production of the "Star Trek" series To be completed through financing.

"Basically reached a consensus." The assistant quickly replied, "If nothing else, we will soon sign a formal contract with Paramount Pictures to invest in the next three "Star Trek."

This can be said to be good news. David Ellison's tight face looked slightly better.

After the assistant left, David Ellison also entered the working state. This summer file is also very important for Sky Film Studio. "Alien Battlefield", which they hold more than 60% of the investment shares, will also be released. However, the publisher Walt Disney had obvious concerns about Duke Rosenberg and "The Dark Knight Rises" and put the film in June.

The production cost of "Alien Battlefield" is as high as 270 million U.S. dollars. If the publicity costs are included, the total investment is almost 500 million U.S. dollars in horror scale, and Sky Studios has invested 300 million U.S. dollars in it. Although most of these funds are resolved through financing, David Ellison still feels tremendous pressure.

If "Alien Battlefield" fails, he and Sky Film Studio will bear huge debts.

Two years ago, David Ellison would have confidence in the films he invested in, and even dared to directly compete with Duke Rosenberg’s summer archives, but "Robin Hood", "Creation of War" and "Super "Battleship" suffered a series of disastrous defeats, even if it was as arrogant as him, but also full of doubts about "Alien Battlefield".

I think that when he bought the investment shares of these four films, he got the news from the Duke Studio. Because Duke Rosenberg was optimistic, he couldn't wait to grab these four projects from the other party... …

However, three of the four projects have failed. Even though David Ellison’s response is slow, he gradually realized that he might have been misled. Duke Rosenberg must have not been optimistic about these four. Project, let people deliberately release the news, let him become a sad reminder...

But he realized it was too late. At that time, "Alien Battlefield" had entered the end of post-production. It was impossible to recover the funds. He had to bite the bullet and complete the film and increase the publicity. , And strive to sell the film at a good price.

Besides, David Ellison still has some hope, and Duke Rosenberg's vision may not be correct.

It's just... just what if it fails?

This kind of worries still climbed into David Ellison's heart. If he fails, he will face an extremely severe situation. (To be continued.)

ps: Sum recommendation ticket!