v2 Chapter 775： Alliance of interests

The former Duke had heard of the title of "The King's Speech", but had not read it. Now, after seeing it on the spot, he said it was an excellent assembly line composition tailored for Oscars.

Frankly speaking, the story of this film is not as good as "Black Swan", let alone "Inception".

As we all know, Oscars generally do not choose the best story, because the concept of "good" is not very applicable when the disparity in strength is not too large, so they generally choose the "appropriate" story.

A typical Oscar story. First of all, it should not be too commercial. If it is too commercial, Oscars will be directly labeled as "technical"; secondly, at the level of literature and art, things that cannot be too creative and too innovative may be just a surprise, and it may not be too long. Being criticized as **** by industry insiders, Oscars have never been willing to act as an avant-garde art school. They are more willing to find the most proficient in the existing standards.

Harvey Weinstein and Duke each tried a few words, and gradually determined the Oscar goals for each other.

"Let's put it this way, Duke." Harvey Weinstein completely gave up talking about circles and began to speak bluntly. There are only two of them here, and some words don't need to be too scrupulous. "The only weight in "The King's Speech" The heavier female role is George VI's ◎2, wife, we are preparing to apply for her Oscar for Best Supporting Actress."

Hearing this, Duke couldn't help but smile and said, "My two films, "Inception" and "Gravity" are both sci-fi genres. Harvey, you should be very clear that I have always been a very realistic People."

This is not the "Lord of the Rings" trilogy that has a huge influence in North America. This kind of non-adapted genre that has almost nothing to do with reality. If you want to get the best film, unless Duke hangs up and makes them his Posthumous.

But how is that possible?

Harvey Weinstein knows this very well. "In this way, we will not be competitors."

Duke lightly touched the armrest of the sofa and replied, "In the best film, I am very optimistic about "The King's Speech."

He opened the bargaining chip, but Harvey Weinstein frowned. After hesitating for a few seconds, he said, "I haven't seen "Gravity" yet, but I understand Miss Johnson's acting skills, her acting skills will not be a problem, but Duke, you want to get this best The heroine is difficult."

"I know." Duke coughed lightly. "Someone also asked me to lobby. Natalie Portman is indeed the most outstanding representative of the new generation of Jewish actresses."

Harvey Weinstein nodded silently. In fact, he and most people in Hollywood don't know something about Duke and Natalie Portman.

Duke looked at the big Jewish man next to him, "Don't forget, Harvey. Our Jewish club just wants to set up a Jewish model. Natalie Portman is Jewish, and so is Scarlett!"

But Duke didn't say anything. Although he grew up with his mother, Scarlett did not have much sense of identification with the Jewish identity. Nor would she constantly use her ethnicity to make a fuss like Natalie Portman did.

There was silence for nearly half a minute. Thinking carefully about the pros and cons, Harvey Weinstein said, "Even if we can win our vote, Duke, your hope of winning is not great."

Harvey Weinstein is definitely an Oscar's public relations expert, he has a very thorough view on this aspect. "Have you noticed that Natalie Portman is pregnant, and the pregnancy is very obvious!"

This is a factor that cannot be ignored, but Duke does not seem to care too much, "Harvey. We support you to hit the best film, and you support the best actress on my side, I will solve other aspects by myself."

Yes, pregnant women can indeed increase sympathy, but is it difficult for women who are in Hollywood to split their legs?

This is a naked transaction, and neither party intends to hide it.

Last month, Harvey Weinstein once met Natalie Portman's mother, and he promised to the other party that he would support Natalie Portman on the Oscar for Best Actress.

There is no doubt that Natalie Portman has a powerful driving force behind it, but no matter how great this force is, can it surpass Duke Rosenberg?

Harvey Weinstein knows very well that Duke is not a favorite director of the academy, and even his influence on the academy is not that strong. However, looking at Hollywood as a whole, he is definitely one of the top members of the circle, saying that he can influence The direction of the Hollywood industry is not exaggerated.

And behind him are Warner Bros. and the entire Time Warner Group...

Choosing Duke Rosenberg or Natalie Portman is not difficult at all.

The most important thing is that Harvey Weinstein can see obvious benefits from it. The most direct is the Oscar vote. After all, everyone knows that Duke Rosenberg does not represent himself, but a big one. The voice of the group.

In the face of sufficient benefits, promises are nothing to Harvey Weinstein.

He turned around and extended his right hand to Duke, "I think this will be a pleasant cooperation."

Duke shook his hand, "Happy cooperation, Harvey."

Afterwards, Duke and Harvey Weinstein left the lounge and walked into the banquet hall where the pull-out party was held. Duke soon found Scarlett, who could be invited by Harvey Weinstein. All of them are members of the academy, and at the worst they have the right to vote for Oscars. She is also a smart person. She is also a clever person. Even though she can't say anything clearly, she is quietly pulling points for herself.

To be precise, hitting the Oscars is a comprehensive marketing process.

The marketing of the Oscars is very different from the marketing of the box office. It is not like marketing. Many tricks have to be exposed, and more work is done in places that the public cannot see.

The biggest controversy ever caused by the Oscars was actually the result of marketing that was invisible to the public. At the 71st Oscars ceremony, "Shakespeare in Love" defeated "Saving Private Ryan" and won the best picture; Gwyneth Paltrow beat Cate Blanchett for Best Actress, the attribution of these two awards has caused a stormy controversy.

Everyone knows that this is the result of Harvey Weinstein and Miramax Films’ efforts in public relations, but few people know exactly what they did.

The other Duke just watched the fire from the other side, it is not very clear, but the current Duke once witnessed Miramax Pictures winning again at the end of the last century, although there is no "Saving Private Ryan" this time, making the controversy not so big. , But Gwyneth Paltrow is still considered to be one of the most underwhelming actresses in Oscar history, and even the most misleading best actress in the past three decades.

Duke understands how Harvey Weinstein's methods are. This fat Jewish man has indeed played an important role in the college's wide network of relationships, but money is the key.

The Oscar fight has long since become a money game.

When the public relations funds for other films were only 500,000 US dollars, Harvey Weinstein’s expenditure in this area had already gone up to 3 million US dollars. When other people’s investment reached the percentile level, his expenditures had reached 5 million or even tens of millions. The level of the class.

Today’s Oscars have formed a law, and perhaps it is very appropriate to use the law of the European professional football league-those who invest heavily may not win prizes, but those who do not invest heavily will certainly not win!

Of course, this award refers to the most important awards.

Duke also took a turn in the party. This kind of communication is a routine item in every award season, but compared to the Weinstein brothers, he can only be said to be a stranger in the award season.

Before staying too late, Duke took Scarlett Johansson out of the hotel and took the car back to Malibu.

In the car back, Duke asked Scarlett, "My dear, how many people's support have you won."

"Who knows." Scarlett shrugged. "The oldest people are the most influential, but they are all a group of old foxes, so they don't want to express their opinions easily."

Duke nodded, "Most people don't see enough benefits and won't make choices lightly."

Not all members of the academy are beautiful. Many older actors or people from other industries have gone bankrupt and destitute after retirement. The annual awards season can be said to be a harvest season for these people...

However, Hollywood never publicizes this. From the outside, it will always be so glamorous.

For this Oscar heroine, Duke has prepared a public relations expenditure of 15 million US dollars in addition to the promotion of Warner Bros., for him, this money is nothing at all, and it is transformed into some seemingly insignificant gifts. But it can impress many people.

The Academy of Motion Picture Arts and Sciences has various regulations on Oscar public relations, but people in the circle know that these regulations are just regulations most of the time.

Of course, the public relations party can't go too far, and must master the scale.

Duke’s public relations manager, Pani? Kelly, is a veteran in this area, and in recent years, as he gets older, he only serves Duke alone, and he has been paid enough for this Oscar public relations. , Duke is mainly responsible for her.

More than that, after learning that Scarlett was going to hit the Oscar for best actress, Mrs. Leah also rushed to Los Angeles at Christmas, with two old friends George Lucas and Steven Spielberg respectively. Met each other.

All preparations are in place, but "Gravity" must first obtain the basic qualifications to participate in the Oscar competition-to be released before the new year.

After Christmas, "Gravity" started its show tour in North America with the number of 50 theaters. (To be continued.)

ps: Ask for monthly and recommended tickets!