Chapter 1143: very different

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Speaking of "American Terrorism", when it comes to the self-made model brought by Netflix in the future, in addition to using portrait behavior as a data reference, it is very important to have more funds and a certain degree of freedom than market conditions.

Netflix likes to tinker with episodes in a movie-like manner. It's not that they despise the chain or anything, but that TV dramas often take a less serious attitude, and those who have made movies use the audio-visual language of movies and the cost of shooting, etc. The result of a series of dimensionality reduction strikes is indeed an obvious improvement in texture.

In other words, the confidence brought by the precise positioning of users makes it easier for Netflix to offer chips that are closest to the return value in the capital budget. Many producers are willing to spend money, but they are afraid that they will not be able to get back the money they spend too much. Cost, unlike Netflix, it is more certain than other producers in terms of content potential and market review. Even if it is all guesswork and gambling, it is more rational, narrower, and more data than its traditional counterparts. support.

As for what this audiovisual quality can bring? I believe many people know the creation story of "Band of Brothers".

When HBO hired Spielberg as the producer of the series, the boss didn't end up in person, but just used his contacts and experience to pull up a team that could have made war movies to polish a World War II drama. , In terms of serving the road, moving mirrors, soundtracking, and editing, it beat other war dramas in the TV market at that time, so although the episodes cost a lot, HBO did not hold the attitude of making money, and they all ate the audience. The bonus quickly became a hit, which played a big role in HBO's use of consolidating its user base at that time.

Back to Fear. Among the three screenwriters hired, Ray Warner is a direct descendant, and I also have time to help me with the script. In addition, he is also learning to direct recently. With the help of his good friend and talented horror master Wen Ziren, he is competent as a screenwriter and a director. The work of the diversity director and producer is not a big problem;

The second is naturally Drew-Gundam. He is good at laying the groundwork for narrative logic, which can enhance the drama of the story, and has a good set of positioning of the characters. In addition to writing the content, he supervises the producer;

The third, Ryan Murphy, has the lowest qualifications among several, and is more of a director and executor who is directed, and also has the responsibility of polishing the script.

From top to bottom, in the screenwriting section, Drew > Ray Warner > Ryan Murphy, the amount of work involved in filming and executing this block Ryan Murphy > Ray Warner > Drew, in terms of salary, Drew 500,000+3% in a single episode, Ray Warner 300,000+3% in a single episode, Ryan Murphy 300,000 in a single episode, no split.

The specific diversity pass failed and Blake took the time to review it, but in fact, there was no room for review, and the proposition composition was not difficult for these three excellent insiders.

A few days later, the two parties exchanged the terms of the contract, and after writing one after another, the entire movie market became more and more touching.

And just as the final chapter of "Harry Potter" was about to be released, Nassim Ellison, vice president of Universal Pictures, drove to Mann Media for the purpose of "The Incredible Hulk 2" "The matter of project establishment.

After a few months, the scene status and personal mentality are different.

To be honest, he also knows that the demands of the two parties are no longer equal. If at the beginning, Lehman had to use his personal resume, signboard and resources as a guarantee, and worked hard in exchange for the support of Universal, and was willing to take the Hulk out of the frozen state to cooperate. , there is a bit of the arrogance of the superiors, and they take advantage of all kinds of terms, including propaganda expenses.

But now, the status has flipped. The Hulk didn't succeed in Universal's hands, and it's not a big deal in Marvel's hands. It doesn't matter if you make money or not, it doesn't matter if your posture is low, but the problem is, along the way, Mann Media is getting smoother and more progressive. Universal doesn't say that it is standing still. After all, it is the top channel party. It is difficult to improve in certain areas, and it is even said that it can't keep up with the times. .

What does it mean to keep up with the times? blockbuster.

Due to the rapid development of visual effects and the development of matching screening specifications, the audience's perception and acceptance of special effects are becoming more and more critical. It is said that this year, the top 15 of the cumulative box office list are temporarily ranked, and most of them are food Costs, works that eat technology—3D animation is also not technology, and few people can catch up with Pixar’s spending money, every frame is kept improving, and the money is spent on rendering—

"Rio Adventure", "Thor 2", "X-Men", "Kung Fu Panda 2", "Captain America 2", "Cars 2", "Pirates of the Caribbean 4" (although the fourth film is ok at the box office, However, the bottoms of the word of mouth were taken off, the media comprehensive review was 46 points, the freshness of Rotten Tomatoes was 35%, 68 people supported, 129 people opposed; I fell into the vicious circle of many feature-length movies—how to keep telling stories without getting bored. This is what the series is afraid of. Step by step, it slips into the abyss, which affects the market accumulated by the previous copyrighted content. A series of actions behind Disney: The fourth and fifth films are separated by 6 years, which is the market cooling-off period given by Disney)... Of these 15 high-box office works, only one "Furious 5" in Universal is on the list , although the proportion of return on investment is quite high, but after all, the small number is also annoying.

And with the end of the honeymoon period with Amblin Entertainment, the executive officer and the distribution director also retained, but they finally broke up.

However, Spielberg's production model is not low in output efficiency, and the overall income is quite good.

Not only that, but Disney, who has always been fascinated by Jerry Bruckheimer, resolutely hooked up with Amblin Entertainment after seeing that the insight of this gold medal producer has declined, and even said that Amblin Entertainment will not renew the contract. Disney continues to strengthen its strategy of leaning on the resources of the live-action business. How can this prevent Universal from changing its stance, or how much competitiveness will they have in the future in the live-action film market?

Against this background, it seems normal for Universal to show goodwill towards Mann Media.

In a commercial society, as long as there is a possibility of a transaction, it is common to hold a group for warmth. Maybe it is an ally at this time, and then it turns over again, and then continues to walk together again. Is it normal.

Putting the overall situation first will reduce subjective distinctions.

Even for Universal, the active and frequent mention of "The Incredible Hulk" this time is just like Warner's failure to deal with the third Batman, but faced with the pressure and environment they face. , the decisions are consistent.

Do things still need to be resolved?

Warner Bros. saw the superhero manga change, and saw the initial results of Marvel's MCU construction, and it burst out with strong market enthusiasm, and it was a matter of course to act; in the same way, Universal's grasp and experience of blockbusters are relatively general, UU reading www. uukanshu.com The Hulk and its related characters are already one of the best projects they can get their hands on, and they can make a fuss about it without taking any risks.

Nassim has been here several times, and after the notification, he came to the Firefly Building with ease.

He walked in all the way, and what he saw was a busy scene, and the staff seemed to be a little more than last time, and the recruitment was expanded.

It's developing really fast. He thought, it has only been a few years, and the rate of increase is incredible.

However, he also knows that half of the credit and growth in this is brought about by the restored ship of Marvel. Otherwise, no matter how good the film is, if the surrounding business is not expanded, it will be hard money.

After all, the fan economy is not just about the box office. Selling toys and selling images are the long-term meal tickets pursued by film companies in the new era. Relying on authorization, interaction, and the influence and traffic to stimulate growth, just three In 2008, Mann Media was already a big company.

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