Chapter 936： Detailed

When Lehman came to Riot's headquarters, a dozen people had already arrived in the well-arranged conference room.

Some of them represent Penguins, some are from Wanwan, Japan, and some are from South Korea... But here and now, they all have one thing in common, that is, they are optimistic about the agents who came from "League of Legends".

The conference room was relatively quiet. The managers of these game manufacturers were mostly just standing in their own camp to figure out what to do. When they communicated occasionally, they were greeted softly by familiar people.

In such a situation, it wasn't until Lehman and Ryan walked in with Brandon, one of the founders of Riot, that the scene became a little more lively.

Laiman also had a friendly demeanor in the guest room. After all, strictly speaking, Red Dragonfly was a junior in the game industry. Although he was rich and powerful, he also occupied the home field, but in order to reach a cooperation as soon as possible, he did not neglect the capital.

When everyone sat down, Laiman first smiled and said: "Everyone is acquainted now. In recent days, everyone must have understood why we met today?"

Hearing the words of the first shareholder of Riot Games, an executive of Ghana Capital in Southeast Asia (including the Gulf) couldn't wait to say: "If it is an agency matter, after that day's contact, we have an updated understanding of some of the terms. If it is such a condition, 20 million yuan for 3 years, 15% profit share, then we can finalize it now."

The Ghana executive's words just fell, and agents in other regions also echoed: "80 million won for 3 years, 13% of the profit share."

"We can pay 20 million reais, 3 years of agency rights, 14% of the shares."

"..."

One after another, the two leaders of Riot were secretly happy. In a short period of time, they had already received more than 7 million US dollars in agency fees. Although this money is nothing for the current Riot, for these agents It's also a drop in the bucket, but it can be seen that they recognize the game "League of Legends" more.

However, seeing such a tacit understanding, Lehmann felt that these people were not slippery. After all, in this gathering, in addition to reaching a consensus on thinking and strategy, there is also the meaning of raising prices, and the agents also I understand it very well, and I directly quoted it first, and it seemed that I really thought about it for a long time, and each added a little on the original basis.

It's a pity that the magic height is one foot and the road is one zhang high. Things must be done according to the process on his own side. Layman pretended not to understand, "Everyone, these can be discussed later."

Then, at the suggestion of Lehman, Virginio took the stage and used a projector to demonstrate the competition system in the game that is still immature and not taken seriously by many manufacturers - like NetEase holding a game and being scolded by the core players, so It's a thankless thing, and that's why many big factories don't like to engage in these "gimmicky" things.

"Everyone, let me talk about some of our thoughts on regional operations first. As for agency rights, after reading this, everyone will have better estimation standards."

Hearing the word "idea", many manufacturers look a little more vigilant out of trading instinct.

The basis of cooperation is recognition or not. No matter how outrageous the conditions are, as long as someone is willing, they will be reached. How can there be specific standards at all? It's just a euphemism for a willingness to fight, a willingness to suffer, or a need to actively facilitate a deal.

Virginio's remarks made the manufacturers see the latter possibility - demand, and secretly wondered if the fist wanted to intervene in regional management, and the right to speak was not independent enough? This is more of a headache than simply asking for money.

Looking at their emotional alertness, Lehman naturally felt it, but he didn't need to explain much, because the following content was beneficial to their interest partners who hope to produce something from "League of Legends".

Virginio also set the stage above, "For a multiplayer online game, how to avoid the repetition of content, improve the playability, and enhance the life of the cycle has always been a problem worth thinking about.

In other words, how to make players rely on a certain game, and how to rely more deeply, does not mean that it will enter the stage of decline and elimination after three or two years of fire. I think everyone here knows it.

For these issues, we thought hard and discussed with the Riot development team repeatedly, and finally came up with some feasible methods. In fact, to sum up, in one sentence, we should bring the game closer to competition, create a stage, and make players feel more immersive and comfortable. A sense of belonging.

In this regard, we can refer to the NBA. Of course, most basketball lovers do not have the talent and conditions to stand on the court, but it does not prevent them from supporting off the court...

The same is true of "League of Legends". It is a game, and it is a pastime in itself, and if the combination of hero selection and version changes can be used, the attributes of the competitive direction can be deepened.

Essentially, what we need to get closer is because sports and entertainment are the consumption hotspots of contemporary young people, everyone, please see. "

On the screen projected, the words "Association" and "Club" were covered with big blue circles.

"In our vision, in each region, a sports association will be established by the agents and Riot.

In terms of relationship: each club is an independent legal person around the game and an independent company;

The association does not directly participate in the management of the club, the club is responsible for its own profits and losses, and is free to transfer (the referee cannot leave the field).

The association's job is to organize, promote, and manage events, and to deal with public affairs involving clubs and players. And clubs that want to join the system need to pay management fees for the association, and that's it.

In short, the two sides have different operating systems.

The club's public affairs and operating income are broadcast fees, the sales of regional logo products of "League of Legends", the development of the event system (such as raising sponsors' money and fists), and some promotional activities.

Among them, most of the income from the association's income will also be used for the payment of the salaries (directors, hosts, commentators) of the venues, broadcasting technology construction and event-related personnel. This is to ensure that manufacturers have sufficient interests to develop and maintain the competition system).

Of course, due to the difference in economic strength and game market capacity in various regions, specific standards are customized, but there is a high probability that it will not go beyond the idea..."

......

This is an event plan with a very complete concept and room for implementation. More than one person thinks so.

Youth training camp, player transfer, salary cap, free agent and player exchange, competitive rules and marketing of feasibility and use internationalization strategy to go global...

One regulation came out, but within half an hour, Zhu Zhengrong, general manager of Penguin Interactive Entertainment Cooperative Marketing Department, nodded, showing a little excitement, obviously a lot of words had come into his heart.

But the more so, the more he regretted not getting his fist earlier.

Miscalculation, he sighed in his heart, and also lamented that the team of a film company knew so much about game events, and had a clear idea, as if they were born to eat this bowl of rice-because of the S7 home and away system, they have been summed up and improved continuously. In commercial operation, people cross the river by feeling the stones, and they go ashore directly here. Of course, it is very feasible.

On the stage, after the content of the PPT was finished, Virginio looked at the boss's approval, but also suppressed his excitement, and saw that the executives of the two agencies, NCsoft and Barna, were all a little gaffe-maybe thinking about it. How to bid to get the regional agent? After all, smart people can see the agency rights under the competition system, and part of the extra revenue of the game is in their hands.

And just as Lehman thought, it's just not knowing the goal. If you know the layout, it's hard for these people not to be influenced by the chips that have been set in their hearts.

Lehman can even feel their entanglement-even if there is no one who believes that the NBA that Verginho plans to target, no one believes that it can reach such a high level, but the cake drawn in this way is still delicious and attractive. .

Think about it, a game with strong competitiveness, low entry threshold, high operating upper limit, or relatively rich game content (heroes and versions), so many advantages are combined through the competition system, 1+1 is greater than 2, what kind of energy can erupt Really worth the wait.

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