Chapter 780： Lionsgate opener

Paramount Pictures Building.

The marketing manager handed over the aggregated box office data to Shirley Lansing.

"The Dark Knight is down, 489 million in North America and 977 million in the world." The original time and space broke through 500 million in North America and 1.001 billion in the world.

When Lyman led the Iron Man crew to work hard, the Dark Knight officially came to an end.

The box office of more than 900 million also amazed Hollywood practitioners.

Compared with the box office of less than 400 million yuan for the first film, The Mystery of Xia Ying, the second film is simply a metamorphosis, a surge that goes against the common sense of the market.

Then, the movie refreshed a series of achievements at will

The total revenue of imax theaters in the world reached the US$20 million mark the fastest: 11 days exceeded Harry Potter 5's 16 days;

The fastest break through the $400 million mark: 18 days;

It became the fourth-highest-grossing film in North American history for six and a half weeks, edging out Star Wars' $466 million. Qiqi's novels are first published on the whole network

Not to mention, the screening period is so short that it has become the No. 1 box office in the superhero theme. Compared with the top works of the box office before the new millennium, The Dark Knight has only been shown in North America for 8 weeks, the shortest time. If it is similar to Star Wars, Titanic The number is the same for 3, 4 months or even half a year. It is only a matter of time before it breaks through 1 billion, and even more box office.

However, Warner did not pursue these falsehoods. Under the market choice, the dark knight's attendance rate in the last week was less than 10%, which still reduced a large number of screens and made the audience more concentrated.

In other words, holding on not only means that the theater chain cannot make room for new films, and it will not make much profit, but Warner himself does the same, so why continue to hang.

Still the same sentence, the market is prosperous, there are more film sources, and there is no money to release old films.

After the film was drawn, Warner Bros. immediately held a press conference, touting the main creators of the crew, and continued to add fame to the restarted Batman series.

At the same time, many media close to Warner took the initiative to provide pages for good coverage.

"The Dark Knight is finished, and Batman has created another miracle on the screen."

"The 977 million box office broke the superhero theme record, surpassed the 904 million of Spider-Man 3, and became the champion of the superhero rankings."

"A complete inventory of Nolan's films, and the unique style is loved by fans."

The hustle and bustle of the media is second, and the most influential thing for Paramount is that their ace project Transformers has accumulated 660 million globally, which is more than 40 million less than expected in the first week.

Shirley Lansing flipped through the market data in her hand and resisted the urge to shred it.

After all, the box office can’t be compared. In the peripheral market, Transformers is a toy series created by Hasbro, while the peripheral derivatives of the Dark Knight can only be used for authorization and are more profitable.

Let's not talk about such a project and let Warner eat more than 2 billion inside and outside. How can this make people not jealous.

Revitalizing business, channel needs, etc., is extremely beneficial to Warner.

In this comparison, the progress of the production business after the acquisition of DreamWorks seems to be less joyful.

Self-confidence has indeed proved the success of the merger, but... How could Shirley Lansing think that the Dark Knight would sell so much money?

Colombia can't even think of it.

The prestige created by the Spider-Man trilogy was instantly beaten by Batman.

Comparing the two with quality word-of-mouth and film critics' evaluations, they are not famous and profitable at the same level, and their influence on the audience is really incomparable.

Shirley Lansing is somewhat envious of Warner's good luck.

It didn't take long for Superman to fail, and it seemed that it was impossible, and a more fierce Dark Knight appeared.

"You said...Transformers, can you learn from the style of it?"

Shirley Lansing pondered for a moment and looked at the production manager expectantly.

Hollywood? It's not ashamed to study what fires.

In fact, many studios have similar ideas, just ask you to watch such a work and make a lot of money, who wouldn't be jealous?

This is also the reason why Warners will go the wrong way. It is not that they are stupid, but that the future given by Nolan is too bright.

After all, there are too many characters under dc with a sense of mission. If the Dark Knight comes out again, wouldn't it be so cool to crush the market and beat their peers.

How can any studio resist such temptation? I can't stand it.

"..."

The production manager was called, and when he heard the question, the corners of his mouth twitched.

He is used to the fact that his boss doesn't know much about the specific film shooting.

But the amazing thing is that Shirley Lansing is very accurate in seeing people, except that she has been unlucky in the past two years. When she first took over the company, her results were very bright.

But it's still hard for him to imagine that a toy-based project like Transformers can emulate the style of the Dark Knight, just as he can't imagine that Michael Bay can make a movie with depth and give the so-called postmodern epic dirge.

Could it be that Optimus Prime yells and everything comes at me, Decepticons, don't hurt anyone, and then bear the fate of being misunderstood and exiled, hiding in the dark, or the Autobots stop being cool, a A righteous Ling Ran insists on his beliefs and does not give the hero a chance to pretend to be coercive.

The two are not the same way.

The upper limit of the subject matter is there. If Michael Bay doesn't do some so-called action scenes and big scenes, who would watch his movies? Has everyone forgotten his fiasco when he escaped from the clone island?

The audience clearly knew that watching his movies was just to have a good time, and they didn't want to use their brains. As a result, the foreplay was too long, and the entanglement of cloning theory and social consciousness about human clones was always talked about. The ending just ignited and stopped abruptly. If you are sprayed to death by the audience if you don't know how to play deep, don't play it, what the hell.

After Shirley Lansing said something stupid for a while, she quickly reacted.

Yes, the toys for children have cool special effects to let the audience enter the theater Transformers do not follow the routine that has been proven to be successful, and what to do.

Innovation means risk, means that the market is elusive and unpredictable, and in doing so, can you completely believe that the director's ability can conquer the audience and conquer the market at the same time?

There are too many factors out of control.

Shirley Lansing coughed and quickly passed the topic on her own.

"Remember to check the accounts with Hasbro, and notify the distribution department that Beowulf's promotion can be started, and agree to use Angelina Jolie to release a preview for the stunt."

Well, it's that CG naked gimmick.

Although Angelina Jolie married Pitt not long ago, she will contribute her body on the big screen but she doesn't care.

In fact, all the leading actors in this film only provide dubbing and body modeling, which is a combination of real people and animation.

According to Paramount's intention, warm up in advance, and wait until November to send it directly to the theater. The rest is to see if the audience will accept it. Anyway, they still have some confidence in the film. Qiqi's novels are first published on the whole network

Just as the 5 majors were aiming for the Christmas schedule and set off the competition again, the long-prepared Lions Gate also showed its fangs for the first time.

Produced by Firefly and published by Lionsgate, Twilight will hit North American theaters on September 21.

This was not a big deal at first, it was just a show, at best it was to see that the leading companies of the two second-tier studios, Firefly and Lionsgate, joined forces.

But nothing worthy of special attention.

After all, is it the September and October schedule, the five major ones are not very important.

Of course, from another point of view, Lionsgate also wants to squeeze its own works into Christmas, but it has been wrangling with theater dealers for a long time and can't get enough screens to open the picture, so it is natural to take a step back and release it ahead of schedule.

This is also the more depressing point for these studios who are not cared for by first-class resources.

If it's the off-season, Lionsgate can get more than 3,500 screens for Twilight, then at Christmas, it's good to have 2,000 to pick up the rest of the others.

There is no way, this is the hard gap between heritage and strength, and theaters always pursue profits.

But the next operation, so that the five can not understand.

Because Lionsgate has not contacted Columbia, Universal or other films that they often work with to agree on a file, they should initially discuss overseas distribution matters, unless Twilight does not want overseas markets at all, but how is this possible.

Then, it was revealed that Lionsgate had signed distribution terms with publishers around the world, triggering an earthquake in Hollywood.