Chapter 761： pioneering work

Marvel Studios moved to the Firefly Building, completely drawing a line from Marvel Entertainment.

Although it is only a matter of distance, those smart people must understand what Mann Media values. After all, Marvel Studios has the adaptation rights of more than 5,000 characters that the comics department has not yet sold.

Of course, many of these characters have little attention, and in the eyes of industry insiders, their value is just those third-rate scripts that cannot be adapted all year round in the script library.

Similar things, how many are there?

After clarifying the responsibilities of personnel, purposeful film projects have also been put on the agenda.

After all, Marvel is really a gold-sucking beast, but if you just keep it, you will definitely not be able to support it. You still need to find something to do, and the integration will drive most of its businesses to generate profits.

Not to mention anything else, the copyright image can finally sink and deepen, because Marvel has its own stores and toy factories, and has cooperated with Hasbro a lot.

What's worse for Marvel is that a traffic character plays the role of a locomotive in the form of a movie that hits the screen.

Disney is so profitable, but it still focuses on the development of the film business, because a whole set of profit channels cannot be separated from the film market to prove its value.

Endowed with traffic blessing, popularity increased.

"Kevin, do you have a plan? I can expect a lot from you."

in the office.

Lehmann met with film president Kevin Feige, who came to report on the project's ideas.

As the executive officer of the Marvel production department, which was handed over by the big boss, after handling some mundane tasks, he immediately convened a team to devote himself to the development of the Marvel project.

Some plans are poorly executed.

Born in Southern California College, with more than ten years of film production experience and 6 years of production experience, Kevin Feige's grasp of the market and theoretical knowledge are his personal summaries.

Today, this is the second time this topic has been discussed.

"Have you figured out what I said last time?" Lehman smiled, maintaining his closeness to talents.

"It should be feasible. I always think that Marvel's way out is to make works that are close to the audience, placed in a context, and interact and connect with each other. It plays a role of 11 greater than 2."

Just last week, Kevin Feige came up with a set of ideas for shooting Iron Man.

This guy likes to develop the humanity of Marvel heroes. He thinks that the difference between Marvel and DC is that DC is more like a **** and is aloof, while Marvel is rooted in the people and has personality flaws.

Like the upcoming Iron Man Tony Stark story, a brash, playboy, megalomaniac, politically conservative protagonist.

If he didn't have amazing creativity in technical development, he would be like a villain, a villain better than the protagonist, but it is such a role that makes people feel less distance. this point is very important.

The reason why Marvel is successful is that it has seized the key point of reducing the sense of distance.

However, in this plan, no other superhero eggs were added, which took some time.

The character images are ready-made, and they are nothing more than making some changes according to market trends. The script is also as simple as possible. It is an ordinary three-stage commercial movie template, and it is not fancy.

The bigger the blockbuster, the closer it is to maximize audience choices.

Kevin Feige stood beside Lehman and said, "Since the script has been determined and I don't know who the director will be, what do you recommend, boss?"

"Come on, I will direct it myself." The fastest update of Qiqi novel https://

"Uh..." Kevin looked around and hesitated, "Boss, your ability is naturally competent, but this work doesn't seem to need too innovative shooting concepts, if the narrative is complicated, no doubt It has raised the threshold for watching movies. After all, the mainstream audiences are not highly educated, and they talk too much, I'm afraid..."

Lyman also understood what Kevin didn't say.

Looking at the movies he has directed in the past, it is impossible to say that they are too commercial. His movies have always had a threshold for viewing.

And the elite education implemented by the American people has also made mainstream movie fans... Right, they are all middle- and lower-level people, they usually want to watch something entertaining, and they have more requirements for visual experience, but do not require any connotation.

Also, Iron Man's script doesn't stand up to the tricks.

At this juncture, Kevin is very hopeful that the first one will be a hit with Marvel's signature, setting the tone for the follow-up works.

He believes that the director is just a tool, the script and ideas have been set, as long as the execution is enough, but it is taboo to play with his personal style.

Although that will please the critics, it will not please more audiences. boss.

"Ha, I know what you're thinking. Then you should know that I've also photographed water monsters in the lake. Don't be afraid that I'm not measured. I know what I'm doing."

Lehman waved his hand and showed the bearing of a superior, "This is the first part of all the plans, and it should be executed by me. You are the producer, and you can manage the crew for me."

Kevin thinks about it, it seems that the monster in the lake is indeed a Hollywood-style commercial film that can be used as a template, and there are not many cultural barriers. Hearing his own boss said that he would not fool around, there is still some credibility.

The contacts these days made him understand Lehman somewhat.

There is no need to say about the production ability. The biggest contribution to the rise of Firefly is that it can not only make a film that is praised by film critics, won the Palme d’Or at Cannes, and the best picture at the Oscar, but also can make relatively vulgar works, which can get high box office, and even better. He has made films that are relatively neutral in terms of business and literature and art. The reputation and box office are not bad, and the strength and experience are not lacking. Moreover, he has a good vision and has supported a large number of directors and screenwriters.

After worrying, there is only a strong excitement.

As long as you don’t play tricks, and don’t make the narrative too complicated, this story will not be left out by the market no matter how you look at it.

Because this is a set of production theories that he has gradually perfected by referring to the experience and lessons learned from X-Men, Spider-Man and other films and the criticism of Blade Warriors. Qiqi's novels are first published on the whole network

A small number of audiences may have quality requirements for all aspects of the film, but most audiences will not reject a work that can have a sense of substitution, provide a sense of refreshment in the big scene, the characters are not brainless, and the characters are down-to-earth.

Lehman slowly paced to the floor-to-ceiling windows, watching the traffic on the street and the tall buildings in the distance, and instructed: "You first come up with a rough production budget, and then give it to Joseph, and when you're done, go to the Digital Domain. The president of Scott Ross, let him free up his manpower to transfer to the Iron Man project, as well as props and costumes, and start preparing according to the established character image.

I hope to complete the crew preparations at the end of June, start filming at the beginning of July, finish in October and enter the later stage, and push it into theaters in the early part of next summer. "

"Also, the buried easter eggs will be the works that will be launched into theaters next year, and the relevant shooting plans must be set in advance. Then there is Universal, continue to talk with them, and say that we are willing to cooperate in the development of the Hulk~www .novelhall.com~Marvel funded, Universal distribution. Anyway, as long as we can share the hope of character copyright, sit down and talk."

"Will it be too urgent?"

Lehman smiled and said, "Why are you in a hurry, you have to know that there are so many stories of Marvel. If you prepare slowly, you may have to replace several batches of actors, which will be troublesome. Don't worry, I have a plan."

Kevin didn't understand Lehman's intentions, but he couldn't question it, so he had to take an errand and leave.

Perhaps, only Lyman knew what he wanted to say.

In the future, even with Disney's strong support, the output will still be slow. When the Avengers appeared, it was already 2012, and after the filming, most of the leading actors were older.

Just to give an example, Black Widow was very good-looking when she was young, and some people really liked the stalk of bathing water, but in the later years, time is not forgiving, and if the actor uses drugs to maintain his youth, it is likely to become a zombie face. For the acting school that uses the details of expressions to interpret emotions, this is undoubtedly the murder of his acting career.

Therefore, even if the filter is turned on to the maximum, it cannot hide the aging on the face.

Furthermore, although Kevin is the developer of the Marvel Universe MCU, many of his ideas are based on a movie, and he constantly learns from market experience and gradually improves it.

At this time, he didn't think about shooting Black Panther or Doctor Marvel. He just thought of using a series of independent characters as the base, and then connecting them with a story to get the traffic blessing in the market.

In other words, there is Iron Man, Captain America is also in Kevin's plan, and even Thor and Hawkeye have ideas, but other aspects still need to think about the follow-up.

But that's not a problem for Lehmann, so why not speed it up.

There is no aesthetic fatigue between independent works, market saturation, and even increase Marvel's entire image brand due to the connection of various characters, which is of great benefit.