Chapter 746： "Juno"

The March schedule is opened by "Wild Boar Racing Team" produced by Bo Wei.

The wild and hilarious Harley-Davidson team easily climbed to the top spot despite a flood of bad reviews after its release, taking home $38 million in its opening weekend. The box office performance far exceeded the expectations of the publisher Bowei Pictures.

In addition, the media giant Viacom also smiled in this March, because Paramount has also become one of the main forces in the North American film market. David Fincher's "The Zodiac" successfully became the runner-up, winning 1310 With a box office of 10,000 US dollars, another "Black Snake Moan" released by the sub-label Paramount Advantage ranked eighth with 4.02 million.

What's even more surprising is that "Wild Boar Racing Team" condenses four veterans, Tim Allen, John Travolta, Martin Lawrence, and William H-Messi, all with an average age of around 50. Actor, but unexpectedly won the favor of female audience.

According to data provided by Nielsen, the percentage of female viewers exceeds 54%.

In addition, Allen has starred in many Disney movies, and starring Qi Qi attended Oprah Winfrey's talk show. The funny interview in that episode also played a very good role in promoting the film.

In the first week of the March schedule, the top ten films on the list earned a total of $100.8 million at the box office, an increase of 30% compared to the market dominated by "Matti's Family Reunion" in the same period last year.

In the next week, with the box office market still hot, the promotion of "Juno" has also reached the final sprint stage. The main creators participated in various talk shows, radio and magazine interviews, etc., and they were also promoted online by Blue Butterfly Pictures. Under the leadership of the manager of the department, Sean continued to build momentum.

On Thursday, March 8th, the long-awaited film finally arrived. Taking advantage of the holiday, groups of students, mainly students, flocked to the theater to watch the trailer of "Juno", which looks like a campus youth film.

Although in the eyes of theater operators, Firefly's films have always been good, but according to the subject matter, market capacity and the share of other film needs, the opening screen of "Juno" is only 2,475; "Wild Boar Racing Team" has 3,220.

The difference in themes will naturally affect the choice of market audiences. The older ones will tend to vulgar comedies like "Wild Boar Racing Team", and they are really funny. If you smile, you will feel better; The screening room of Juno.

San Francisco, Emperor Entertainment Cinema.

In this chain of theaters, which is dominated by multi-screen theaters, "Juno" was lined up in the No. 3 theater at this time, and the number of seats accounted for 90% of the seats.

Generally speaking, after the movie starts playing, the audience will not make random noises to affect the viewing experience, but now it is not quiet at all.

Discussion, quarrel, lively.

The exquisite pictures shot on the screen have aroused the emotions of many people.

No one thought that this was a movie about teenage pregnancy. When Juno and her little boyfriend secretly tasted the forbidden fruit, some middle-aged parents were worried about how their children would be adversely affected.

After all, when the United States reopens, some things must be avoided.

As a result, some quarrels occurred when the parents wanted to leave but the children did not, and there were some pleasing noises in the middle.

The beginning of the film is normal, even beautiful.

The idyllic town, lively and cheerful country music, the harmonica and the exquisite camera immediately attract the attention.

When everyone thought it was a normal school comedy, the style suddenly changed.

The carefree Juno also began to become a little depressed. She thought about an abortion, but gave up on it.

Up until this point, the parental audience who wanted to leave immediately felt that this would be a different sensitive film.

Then, follow the camera into the inner world of Juno, an underage girl.

With a pipe in her mouth, she pretended to be Sherlock Holmes and sat on the sofa at her little boyfriend's house, complaining softly, "I think I'm a planet."

Juno touched his growing belly and complained to himself.

There was a momentary chuckle in the auditorium.

However, some middle-aged people couldn't help frowning when they saw the excitement of the teenagers around them.

The better the film is, the better it will lead and demonstrate to the audience.

Just like "High School Musical", "Fame with a Ball" and other movies, the former makes many young people want to learn hip-hop, and the latter makes children long for that green grass, with fancy extras, ox tails, and it's best to come back when you shoot A long-range shot.

Most movies have a subtle guiding role.

This is why movies are rated, and some movies are really not suitable for the immature person to watch.

But under the gentle shell of "Juno", it is still vigilance and preaching, rather than advocating teenage pregnancy.

When the video was halfway through, the hearts of most middle-aged people also settled down a little.

The plot is getting more serious.

Juno's mentality has gradually matured, and he knows what love is and what responsibility is, and it also means the necessary sacrifices when taking responsibility.

In the end, the birth of a baby is even rarer with a touch of ease.

At the end of the film, different from the praise from young audiences, some middle-aged people said to their sons/daughters very seriously: "See? High school pregnancy is a particularly bad thing, you must not try it, you see. Has it been given to Juno by those people? You shouldn't do anything other than being a student while you're a student."

I originally thought that I might spend more time using this topic to educate sex. After all, I just watched the movie, and some of the plots are still deeper, and the director does not advocate this kind of behavior, but it is more against abortion. .

But I didn't expect that the children did have some understanding, and they also said that they can't go out to play with big stomachs and other funny answers.

Maybe wait until deeper contact to better understand what responsibility is.

What I can't bear is the hurt to many people.

But among the happy, admiring, or ignorant audience, Michelle, who followed the crowd and exited the stage, concealed her sadness.

She felt like she should have seen the movie long ago, or never.

She is 15 years old this year, and like Juno in the movie, she tasted the forbidden fruit either curiously or emotionally.

But she was not as brave as Juno, and her boyfriend was even more flustered and begged her to kill him.

She thought she could forget, but sometimes, the more she avoided it, the more torture she felt.

The seeds of remorse have long been planted, and "Juno" is just an opportunity to open the line of defense.

The girl cried, thinking about the little baby Juno gave birth to.

If she didn't go, but gave birth bravely, would everything be different?

She didn't know, but she had always thought about it.

Originally it was the age of a flower, wasn't it?

She can't go back.

Michelle was walking on the street, and unknowingly, she came to the outside of her boyfriend's house.

Oh no, they've broken up.

After that time, all good things are over.

She didn't know why she was here.

After standing for a long time, he suddenly laughed at himself.

But she couldn't smile. Tears mixed with snot on his face, leaving traces.

Emotions are slowly calming down.

Sometimes it's good to vent.

She was about to leave when the familiar person came out.

"What are you doing here?"

The boy may have discovered Michelle early, and only came out to see her after a certain ideological struggle.

I wanted to be tougher, because it was an accident that no one wanted, but after seeing the tears on the girl's face and her crying face, her tone finally softened.

"nothing."

Michelle lowered her head, her voice choked.

"Is something wrong? What happened What are you...don't cry." The boy was a little flustered.

Asking and asking, the tear ducts that the girl held back went out of control again.

She wanted to ask what it would be like if the two of them could take responsibility together that time.

She wondered if a gentle ending like Juno's would also be a reward for her persistence.

But she's not Juno.

Michelle was thinking just now that she didn't have the courage of Juno nor the freedom to laugh at life like Juno.

If she really insists, will she fulfill her responsibilities?

It was a question with an answer, and that's why she wanted to cry.

The boy snorted softly, took a few steps to the side silently, and then hugged the girl again.

He's also regretting it, but there's still a future...