Chapter 501： first day box office

The two-line propaganda model of "The Mist" has made a lot of money, but the money can't help but be spent.

Except for some remote northern states, just looking at a few major ticket warehouse cities, you will find how densely distributed these resources are.

Basically, the feeling is that when you go shopping, you will definitely see all kinds of news that "The Mist" is being shown.

In the early morning of the next day, various film reviews and entertainment newspapers and magazines were also released one after another.

Ryman is a regular subscriber to these larger-circulation newspapers, and the comments in the newspapers must have been multi-polar at the beginning of the premiere.

After reading the entertainment section of more than a dozen newspapers and magazines, he found that most of them were positive praise, accounting for 80%, and those who were not praised but also recommended accounted for 10%, and the rest were unceremonious criticism.

Afterwards, he turned on the computer again and saw that more than 1,300 people had already rated it on IMDB, and the score was temporarily stable at 7.8. Lehman estimated based on his past experience, and it was a very good rating among works of the same type. With the increase in the number of moviegoers, it decreased slightly, but it was also relatively high.

On Rotten Tomatoes, the first-day evaluation of "The Mist" was also fresh, with an index of 87%.

Therefore, it is almost certain that the premiere of "The Mist" has maintained a very good reputation.

Since the word of mouth is good and the quality of the film is recognized by most of the audience, Lehmann also let go of his worries.

After breakfast, Lyman drove to Firefly Pictures.

A group of high-level executives gathered together. In the smoke, Lyman, Black, Garcia, Joseph, Ryan, and Blue Butterfly Pictures CEO Liam and several distribution executives waited nervously in the conference room.

Even though the conference room was big and the windows were open for ventilation, everyone was still a little anxious before they saw the real results.

Then I can't help but say something, chatting to affirm the reputation of the movie.

On the side, seven or eight employees of the distribution department and the marketing department are outside making phone calls and recording the box office data of each state, and then summarizing it.

Half an hour later, the North American box office of "The Mist" was finally released yesterday, in line with the statistics of the theater chain.

An employee handed the data to Lehman and the others, and everyone gathered together.

Liam was the most sensitive to this kind of data, and said happily, "Ha, $5.12 million is a good start."

There were only two screenings last night. The fact that the data report was able to show such a performance also gave everyone a sigh of relief and peace of mind.

The company kept cheering, and the exhaustion of all employees was swept away.

Liam added: "Today and Friday, according to the analysis of the box office results, there are 7 screenings, and the result is at least 17 million, and it can collect about 55 million in three days on weekends. For the horror genre, the data is very impressive. ."

Joseph interjected with a smile: "This is a bit conservative. The audience base on weekends is the largest, and it is normal for the daily box office to be 30% to 40% larger than the weekdays. I don't think it's a problem if the weekly box office exceeds 60 million."

Seeing that these guys were too excited, Lehman couldn't help pouring a pot of cold water, "Now the box office data of "The Rival of the People" should also come out, how is the attendance performance?"

Throughout the February schedule, only "The Rival of the People" and only Will Smith's market appeal has the ability to fight "The Fog".

Therefore, the performance of "The Mist" depends not only on itself, but also on its competitors.

If after the premiere of "The Mist", "The Rivals of All People" has been greatly affected, and the box office begins to decline, it will further prove that "The Mist" can secure a stable schedule.

If people not only do not fall, but also rise, it means that "The Mist" is not a big threat, and the results are just like that.

After all, the box office market is so big, if you eat more, it is equivalent to giving up a little for other works.

"Don't worry, I've already got the first-hand data from Nelson, just wait." Liam was cautious and had already arranged everything.

……

In the luxurious villa, a red sports car drove out of the garage.

Will Smith sat in the driver's seat, next to his agent James Lasseter.

In the car, James said, "Will, if your movie's box office returns are still gorgeous, the next movie will be very helpful for you to win the 1+1 contract."

The 1+1 contract refers to the basic salary of 10 million plus 10% of the North American box office, and it is also the most common condition for A-type superstars to perform.

In other words, at this point, it is already the ceiling level of actor compensation.

However, Will Smith is not a person who gets carried away easily, and his success largely comes from his emotional intelligence.

There are few black stars who know the general situation like him. Generally speaking, after black people become rich, their brains are always abnormal, and they are always accompanied by various broken things, and their own management is extremely poor.

At this moment, he listened to the agent's words and said worriedly: "I don't know if I can get a high salary, but the results of "The Rival of the People" may not be particularly ideal."

"Do you mean "The Mist"?" James Sywhite was more confident than him, and smiled: "Even if it has an impact, the box office can't drop by more than 20%, and the daily harvest can be more than 9 million, plus the previous accumulation. Enough is enough. Perhaps, we should ask Universal Pictures to hold a celebration party to raise the profile. Recently, the popularity of reports about you has been significantly lower. "

"Celebration banquet? Let's talk about it. Do you know how much the night box office of "The Mist" is?" Will asked.

"I just came here, and I haven't collected the news yet."

……

James and Will Smith chatted without a word, and most of the time they were secretly flattering in a flattering tone.

After all, a cash cow like Will Smith, who is his agent, can become a millionaire just by taking a lot of money. Would it be a blessing?

Furthermore, in Hollywood, the agent has almost no binding force on the client, and can be changed at any time, and there is no chance that the agent will suppress the artist and directly hide it - unless the status of the two is too different, but the status Brokers are almost all senior partners of major brokerage companies, and have already left the very low-end economic business. For example, Johnson, who used Lehman's influence, I don't know how many contacts and resources in the circle have been drawn. It is not a single economic commission, and it will not spend too much energy on it.

However, James Sywhite was not. He was temporarily selected after Will Smith fired his last agent. Less than three months together.

The two drove to Universal Pictures, and Will Smith took James into an office. When he saw Derony, the executive of the distribution department, he immediately greeted him with a smile.

After some small talk, James smiled and asked, "How is the box office of the movie?"

Droni frowned and shook his head, "The situation is not good."

This sentence instantly extinguished the enthusiasm of the two of them, "So what happened?"

Deloni said: "It was only $7.78 million yesterday, and the downward trend is continuing."

James was taken aback, "Isn't it a mistake the day before yesterday? And the number of screens has been increased, so why did the box office drop a little It's been almost two weeks since the show, the decline is normal, but "The Mist" is too threatening to us If it's too big, if the data is not good, the theater chain has already requested that 300 screens be removed, and the film will be shown one less time."

"Can't you delay for a while and take a look at the situation?" James said anxiously.

"The screening of "The Mist" has a higher attendance rate and can make more profits. What else can I choose, but I'm planning to discuss with the chairman about delaying for a few days and a week." Deloni comforted: " However, the overseas screening of the film is good, and the global total has exceeded 100 million, which has already paid off."

The movie will be able to make money from the box office alone. It may be very happy to switch to other second-rate actors, but for Will, it is not in a good mood.

6 or 7 years ago, he was able to double his investment, and now the market for Hollywood movies is still rising. It is not challenging to break through 100 million at the box office, and it is even a step backward.

"So, what about the screening of "The Mist"?" Will is reasonably rational and knows how to see how his opponents are doing.

DeRoni said helplessly: "The investigators have just reported the situation of the theaters. The attendance rate of the several theaters that were randomly checked is no less than 70%, and ours is less than 40%. Perhaps the performance of today's release is at least three times that of ours. There's no comparison, they just go up."

"Ugh……"

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