Chapter 473： up for sale

In the spacious office, Lehman recalled the situation just now, and immediately ordered: "Benjamin, you helped me sort out a variety of information about the major TV stations and the six major media groups behind them in the past two days."

"No problem, but it may take some time." Benjamin Joseph nodded.

"No hurry, you collect information slowly, the most important thing is to be accurate."

"I understand, Mr. Ryman, what else needs to be done now?"

Lehman said directly without thinking: "Wait, we are not the impatient ones."

He originally wanted to slowly build up momentum on the TV network, but he never thought that "The Walking Dead" would explode, causing a chase between TV stations.

"Also, regarding the arrangements for the past few days, if it is about an invitation from HBO or Warner, find an excuse to help me reject it. If other TV stations are interested, please contact the conditions."

Benjamin nodded. In fact, he knew that Lehmann wanted to sell among several TV stations to maximize his profits.

After all, Firefly Pictures has once again proved its excellent content production capabilities, and no matter how wide the channels of several major TV networks are, they are still castles in the air without the support of content.

"But what if Barry Mayer came over in person?"

"He won't." Lehman smiled and said, "I have been in contact with him for so long, and he rarely fails to dominate, and this time they will definitely get news from cbs, nbc, abc, and several companies who are interested in inviting him. When the time comes, doesn't it seem that they are a little eager? If this is the case, wouldn't he take the initiative to hand me the knife and let me slaughter it hard. Do you think he will do this?"

Benjamin nodded, didn't ask any more questions, and quickly left.

Then, his personal phone was bombed again, so Lyman had to pick up again for an hour or two in a row, just like the morning when the ratings for "The Walking Dead" were just released.

He intends to get in touch with several major TV networks first, to make HBO feel a sense of urgency, and then to negotiate a deal.

While the other major networks were eager, Lyman had no plans to switch platforms for The Walking Dead in the first place.

After all, HBO is the dominant cable pay channel. Compared with other companies, they don't pay much attention to the cable field. They are more like old-fashioned people who cling to the glory of the past and refuse to let go of the market.

Even if you can put down your body and cooperate with Lehman, it will inevitably make a lot of restrictions on the scale of the content.

But HBO is different, they are synonymous with "Yellow Storm Pollution".

Lehmann knew how much room for improvement in the development of HBO in his previous life, and he directly became the most valuable TV brand within the Warner Group.

But maybe apart from Lehman, even HBO executives can't know about this. In the face of several other TV networks entering the cable payment field, they can't have enough confidence in HBO's ability to dominate the market.

In this case, the hit "The Walking Dead" is of course a good bargaining chip, and its importance is also extraordinary.

The next day, the first thing Lyman did was to visit the cast of The Walking Dead.

Several actors also knew that they were going to be popular, and they were very motivated to shoot.

At noon, under the guidance of Disney's vice president, they had dinner with the department president of abc TV station who came to Los Angeles.

In the evening, I went to meet a senior executive of CBS, and the next day I had an interview with the president of NBC...

It has to be said that the prices of several major TV networks are very generous. The plan to buy out the episodes at one price was not mentioned. The direct condition was to participate in the TV station's advertising share.

And unlike wb, the ratio of the other party's offer is quite good, not the 20% share of bitterness. At the same time, they all revealed that they wanted to cut off HBO and win the broadcast copyright of the second season of "The Walking Dead", and were willing to pay the liquidated damages.

Through these contacts, Lehman also found that several major TV networks have cable pay channels, but because they overlap with cable channels, the profit model is not clear, and they can't compete with HBO at all, so they let it go and give little resources.

And it's not that they don't know that HBO's subscribers have been on the rise, cultivating a lot of heartfelt audiences. But just like falling behind one step at a time, HBO began to develop cable payment in the 1980s. More than 20 years later, they have already laid a solid foundation. They are only now slowly exerting their strength. How can they compete? .

The rise of showtime in the previous life was also based on "Shameless" to greatly cultivate the audience of drama fans, so that it could barely compete with HBO.

But obviously, the current NBC Universal Group does not have such strength.

What's more, the competition between these TV networks is very fierce, and they also have all kinds of careful thoughts on the matter of "The Walking Dead".

This also led to Lehman being able to take advantage of it calmly without being under too much pressure.

If several companies put pressure on them together, Lehmann would definitely not consider the consequences of offending several TV giants at the same time, and quickly hand over the broadcasting rights of "The Walking Dead".

I have met with each family, and Lehman did not continue to delay, otherwise he would completely hate the Warner Group, and the loss to Lehman would be even greater.

So he invited HBO to the "Walking Dead" gala dinner in the name of the company.

As for HBO, they also readily agreed.

After all, what happened during this time, it is impossible for HBO not to know that the purpose of raising the price has been achieved.

HBO will definitely not be reconciled if the major TV networks want to cut off the hustle and bustle. In the end, they can only go to court. During the first season of "The Walking Dead", the first season of "The Walking Dead" will definitely not be able to be broadcast safely However, those That is the purpose of man.

It took half a year to fight a lawsuit, use this time to destroy the good projection prospects, suppress the momentum of HBO, and still get a good TV project, why not do it.

As for Lehmann, no matter how things develop, he can benefit.

With the scale of several TV networks, the share of advertising fees that can be obtained can be increased by at least 15% in the "Prison Break" project.

And if you take a long-term view, their role in the chess game.

Why can't it turn from a soldier who is indomitable after crossing the river into a cannon that takes advantage of the situation, or a vehicle that is invincible.

Since there is a good opportunity, why not work hard in this direction, maybe you can grow into a chess player in the future...

In the field of television, when the time comes, you might as well intervene.

The advent of the Internet era has given all ambitious people a chance to get on the stage.

And Lehman's accumulation of several years has finally managed to gain a place in Hollywood. What he needs to compete for is more chips from his own side.

In other words, reduce your enemies and increase your friends.

Then, let's continue from this time...

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