Chapter 600： The last tangled

(I’m stuck at a high speed and forced to work overtime, so I can only post the manuscript, which is still a big chapter! (￣▽￣)/)

At 8 o'clock in the evening, dinner, there is nothing to say, the atmosphere is relatively harmonious, but Han Jiaren is obviously mentally minded, and the mood is always calmer. Even the seemingly beautiful smile is just a fake smile on occasion.

For actresses like them, what kind of smile to use on what occasion is already easy to grasp. If Yang Cheng was not sensitive, it would be difficult to find the difference.

Coming out of the hotel, riding the slow night breeze, the two walked side by side in the garden, and the air became attractive under the dizzy yellow light.

Yang Cheng took off his jacket, the gentleman draped it on the shoulders of Han Jiaren who was wearing a thin dress. They exchanged eyes with each other. No one spoke, and they walked forward quietly. For a while, there was nothing but Han Jiaren’s high heels and The "Gada" sound made by the collision of stone roads sang in the wind.

Speaking of it, the garden in front of Yang Cheng still feels familiar. It is the small garden where the relationship with Sunny has changed qualitatively. Now I look at it a little bit of loneliness.

Well, he admitted that he was guilty of literary youth. In fact, he was full of postures for a while. According to past experience, this ripe peach is delicious no matter how he eats it.

After walking for a while, the sound of the very rhythmic high heels suddenly stopped. Yang Cheng, who hadn't noticed for a while, still lowered his head and walked forward, until Han Jiaren's endless resentment voice sounded behind him, "Mr. Yang~Mr. Yang."

Yang Cheng stopped abruptly and turned around. The garden lantern was struck down diagonally from above behind Han Jiaren, her slim figure seemed to be walking from a dream, and she was stunned for a while.

The hot gaze is comparable to the scorching sun, Han Jiaren instinctively flirted with her hair, stood about 1 meter in front of Yang Cheng, lowered her eyes and said, "Thank you for giving me this opportunity!"

Yang Cheng put her hands in her pockets, her eyes full of admiration, "Opportunities are for those who are prepared. You are very good, and you are our company's own person. Who wouldn't you give you this role?"

If it was the first time I met Yang Cheng, Han Jiaren would be absolutely grateful, but thinking of everything he had done to herself before, she couldn't help but glared at Yang Cheng in shame. Sure enough, no one can stop a gangster with culture!

Yang Cheng didn't know Han Jia's inner thoughts, she smiled and said, "Speaking of which, does your husband know about today's meal?"

Han Jiaren’s big eyes were dripping with water, she bit her red lips and shook her head, "He has socializing~"

"I~" Han Jiaren mustered the courage all night, just about to say something, but she just said a word and was interrupted by Yang Cheng raising her hand.

No one, because Yang Cheng saw Hansen hurriedly approaching, passing by Han Jiaren, and whispered in Yang Cheng's ear, "Boss, Ms. Han Jin Zhao and President Zhao are waiting in the hotel living room."

Yang Cheng frowned slightly, and suddenly came to him at this time. Did Zhao Xian'e succeed in persuading him?

The important matter is important, and I dare not delay, and said apologetically to Han Jiaren, "I'm very sorry Miss Han, there is a sudden need for me to deal with something urgent, please go to my villa to rest for a while, I will come back as soon as possible!"

Without giving Han Jiaren a chance to refuse, she gave Hansen a wink, "You **** Miss Han back to the room~"

Hansen understood her heart and stretched out her hand to signal to Han Jiaren, "Miss Han, please~"

Han Jiaren hesitated for a moment, stomped her feet, as if she had accepted her fate, took a deep look at Yang Cheng and followed Hansen away.

. . .

"Chairman Zhao, Miss Zhao, come here so late, there must be something important, please say~"

When they came to the high-end living room of the hotel, the father and daughter of the Zhao family sat aside, and the atmosphere was a little stiff. Yang Cheng froze for a while after entering, then smiled to break the embarrassing atmosphere and asked straightforwardly.

The living room area is not small. For the convenience of speaking, Yang Cheng sat on the sofa next to Zhao Lianghao and waved back the waiter. The next words must be confidential and should not be heard by outsiders.

Zhao Lianghao also didn’t have the thought of saying hello, “Mr. Yang, the little girl has instilled a lot of fresh ideas with me in the past few days, but my old-fashioned mind can’t be turned around for a while, so I want to ask Mr. Yang, If Delta Air Lines completes its holding of Korean Air, what fundamental change will it have in the overall strategic direction?"

When Yang Cheng heard it, she looked at Zhao Xian'e in surprise. This woman is a little docile, so she can tell Zhao Lianghao so soon?

Seeing Yang Cheng's surprised eyes cast, Zhao Xian'e, who was sitting on the other side, couldn't help but cast a wink, seeming to say, "How is it? This is how powerful the old lady is!"

I laughed and shook my head, quickly organizing words in my mind, and said, "In recent years, Korean Air has changed the low-key marketing strategy of many Asian airlines in the past. It has become extremely active in country Z, the United States, and the global market. Behind these active market strategies, I believe that as managers, you must have a sound, meticulous and long-term strategic plan to back up."

After speaking empty words, Yang Cheng gradually sorted out her thoughts. There was no other way. She was still thinking about *, and suddenly changed to serious business thinking. It took some time.

Licking his lips to moisturize, he continued, “First of all, Korean Air’s country Z market expansion plan that has been implemented in recent years must continue to be unswervingly implemented. The prosperity of the Z country market means the entire trans-Pacific market. The stability and prosperity of China, so the continued expansion of the Z country route network is the main strategy of Delta Air Lines 100% support for Korean Air.

At present, Korean Air has opened nearly 30 passenger routes in country Z, operating more than 250 flights a week, and routes covering more than 20 major cities in country Z.

My personal requirement for Korean Air is to open direct flights to more than 30 cities in Country Z by 2020. At the same time, in order to comply with the policy of the Western Development of Country Z, it will be increased to the main cities in the central and western regions of Country Z. Routes and flight frequency. In this way, under the joint venture between you and us, not only will Delta Air Lines extend its tentacles to the inland areas of Eurasia, but Korean Air will also expand its influence in East Asia. "

Zhao Lianghao listened very seriously. He seemed to have completely regarded Yang Cheng as his superior and listened carefully to the instructions of the big boss. But in fact, Zhao Lianghao felt that he was old, Yang Cheng looked so young, and changed other young ones. With a strong family background, people spend more time squandering, squandering money, and squandering youth. They won’t settle down until they are 30 years old and use a starting point that is countless times more than others to do something with their heart.

And Yang Cheng was able to break into a career at such an age, and even talked in front of him, a veteran entrepreneur, without stage fright, and with clear and clear thinking logic. Comparing his two girls with other younger generations in the family, it was simply One in the sky and one underground, it seems that it is much better to hand over the company to such young people than to leave the family descendants a little bit of fester.

At least Korean Air is in Yang Cheng's hands, and it can guarantee a worry-free future for the descendants of the family. As long as they don’t show their ambitions, I believe Yang Cheng will not begrudge a bit of dividends, raising the descendants of the founding family, at least one can win one. Isn't it a good reputation?

Where did Yang Cheng know Zhao Lianghao’s emotions, he followed his thoughts and continued to say, “Secondly, Korean Air will continue to strengthen its in-depth cooperation with country Z and other Southeast Asian airlines. Now, Korean Air has already cooperated with country Z Dongfang. The airline and China Southern Fang Airlines have established a code sharing cooperation.

But this is not enough. Both you and me, or SkyTeam, need more members to join in order to continue to expand. "

He has not finished saying, "Finally, I think it is necessary to invest in low-cost airlines. Low-cost flights can help us absorb more tourist passengers."

Zhao Lianghao’s eyes lit up, and Yang Cheng said to his heart for the first time tonight, “Mr. Yang, let’s not hide it from you, in recent years, with the successful implementation of its own strategy, and Korean Air’s presence in the global air transport industry The ranking and brand awareness of the company continue to rise, but we are not satisfied with it.

The continuous changes in the competitive environment and competitive landscape of the aviation industry have also prompted Korean Air to continue to change itself. As early as 2007, it announced the establishment of a low-cost airline AirKorean. At that time, our purpose of establishing a low-cost subsidiary was mainly because of the present part. The malicious competition of low-cost airlines has caused the reputation of low-cost airlines to be damaged, so that when many passengers hear low cost, they subconsciously think that it is bad service and hidden danger of insecurity.

However, it is impossible for us to give up all of this market. We simply established our own low-cost airlines and used our rich experience and the best operating system to have a greater impact on the local low-cost airline market in South Korea. The cost aviation market AirKorean has basically reached a monopoly.

The positioning distinction between the two is very clear. Korean Air will mainly meet the needs of long-distance high-end business guests, while the low-cost subsidiary will mainly operate travel routes within the local area. The target customer group is targeted at low-end passengers. The companies will form effective complementarities in strategic planning, route networks and services to achieve a win-win situation.

According to the plan, after two years of domestic operation, AirKorean will expand to operate in Asia, but due to various reasons, such as financial reasons, this decision has not been implemented. "

Yang Cheng nodded, twisting his eyebrows and said, "The advantages of low-cost airlines are very obvious, and they really cannot be discarded. If possible, I hope AirKorean can expand its operating territory to countries RB and Z, and drive China, South Korea and China. There is an increase in the number of air travel between South Korea and Japan."

Yang Cheng gradually assumed the role of the protagonist. If AirKorean can successfully deploy all of Asia, it will be of great benefit to his planned tourism projects!

He added, "Not only that, although I have never been in the aviation industry, but in my opinion, if an airline wants to attract customers, it must first pass through the hardware, and the software, that is, the service, I think it is a A very systematic and very long chain, starting from the booking of air tickets by telephone, to the meals on the flight, and to the ground service after the passengers arrive at their destinations, all are intertwined, and no aspect should be neglected.

I believe that Korean Air has formed a system, and I don’t need to talk nonsense, but I have to say a few words about the hardware. Nearly half of Korean Air’s current fleet structure is facing retirement time, so for It is imperative to purchase new models.

Just as people would rather spend more money on good quality things when buying things, I hope that passengers can choose Korean Air’s high-quality services and work with Delta to create the most high-end travel experience. "

Zhao Lianghao was happier as he talked, laughing and echoing, "This involves the company’s trade secrets, so Mr. Yang may not know it. Since ten years ago, Korean Air has successively issued A380s to Airbus and Boeing. It is expected that by 2016, one-third of Korean Air’s existing aircraft will be eliminated and replaced with newer, more environmentally friendly and comfortable aircraft.

However, the financial pressure caused by this really pressured our management staff. Because of the funds, we dare not buy too many models at once. We can only order and retire, which makes us unable to use new aircraft. The formed fleet promoted so much that even if many passengers were on the new plane, they did not know! "

Zhao Lianghao was ashamed, but Yang Cheng was very happy and waved a big hand. "Chairman Zhao, these problems will no longer be a problem after Delta Air Lines becomes a shareholder. Korean Air can use Delta Air Lines channels to get Lower discount aircraft orders, and Delta Air Lines will continue to invest in Korean Air to replace a new fleet, and improve cabin crew benefits, etc.

Zhao Xian'e waved his hand unconsciously behind his father, seemingly welcome Yang Cheng's decision, but Zhao Lianghao put away his previous smile, his face full of bitterness, and sighs one after another!

Yang Cheng pretended not to see, and the controlling stake of Korean Air was lost in Zhao Lianghao's hands. He felt that it was normal to be sorry for the family and for the ancestors, and Yang Cheng would not have pity for him.

"In addition to passenger transportation, cargo is also a major profit point for airlines. Korean Air has ranked first in the world in the field of cargo transportation for many years, and this has also become one of the main contributors to Korean Air's continued profit growth that year. However, in recent years, the rise of the Z economy and the frequent strengthening of trade links with the world have caused Korean Air’s position in the shipping sector to suffer considerable impact.

As the global crude oil prices continue to rise, fuel costs account for a very high proportion of the air cargo business. Therefore, it is very difficult for an airline to make profits from cargo alone. The joint establishment of a cargo network is also the general trend. Delta Air Lines Willing to help Korean Air return to its dominant position in the cargo field. "

Yang Cheng began to draw a pie for Zhao Lianghao. When he returned to the dominance, he knew how difficult it was with his toes. It was almost impossible, so Zhao Lianghao would never take it seriously.

But today, I was persuaded by my daughter for a day, and his stabilization-first thought was damaged. Then I was confused by Yang Cheng's series of analyses, and the balance in my heart once again tilted towards Yang Cheng. Here, Yang Cheng has lost the ability to think about the pie drawn by Yang Cheng, and subconsciously believes that Yang Cheng is considering Korean Air. In order to achieve his goal, Yang Cheng expressed full sincerity.

Or just follow it?

This is Zhao Lianghao's voice from the bottom of his heart.

After all, compared to Korean Air, Hanjin Shipping’s losses are not acceptable to him. After all, Korean Air is a service industry, and Hanjin Shipping is a heavy industry that he can use to affect the country’s economy and people’s livelihood. It was acquired by Delta Air Lines. Funding, transporting blood for Han Jinhai, seems to be the only choice now!

Otherwise, if Hanjin Shipping is allowed to go bankrupt, Korean Air will be implicated if it is bad, but the loss is more than just a controlling stake!

Zhao Lianghao's eyes were hollow, and his heart was making the final entanglement. . .

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