Chapter 26

"... therefore, I think cola, a brand-new beverage, has great promotional value. I am willing to use the headlines of daily price to carry advertisements about cola."

The more she said it, the more excited she was. She was completely impressed by the charm of coke. At that time, she and Baron Goodall immediately spent money to buy five bottles each to take home. At the same time, Warren immediately decided to add orders to Antoine. Coke, a magic drink, quickly captured their hearts.

"Wait a minute, Ms. Ariana. Why are you doing this?"

Lena interrupts Ariana. He knows that there is no free lunch in the world. The other party provides publicity for herself, and of course it also needs some revenue, so he inquires.

"... in fact...

Ariana's face became ugly. She told Lena the truth about the situation of her newspaper, which was brief and to the point.

"... I think people will be interested in the new thing cola and the process behind it, so as to promote the sales of newspapers."

Her idea is very normal. Cola is bound to be popular. At that time, people will be interested in the producers of cola. In the past, there were several promotions of new products, and the effect was good.

"Well, that's reasonable."

Claire nodded. Judging from olivana's reaction, coke is indeed a pleasant drink. As long as there are proper means to promote it, it will not be a problem to sell it. Even though the daily price is impacted by new newspapers, it also has a large number of loyal readers, which can play a good role in promoting it.

Lena also fell into thinking. At this time, Ariana was just the means of publicity. But can simple interviews and biographies really promote cola?

"With all due respect, Ms. Oriana, I think we can cooperate, but I'd like to hear the details, such as how you're going to promote coke."

"Oh, it's easy to say. Let's draw an advertisement poster. How about a handsome young man drinking coke with big characters?"

She said cheerfully, making Claire exclaim and want to clap.

But Lena's face sank.

, the advertisement is too hard. He told himself in his heart that if the general reader saw advertisements that had not yet come into contact with new things, I would immediately make complaints about the newspaper.

"Ms. Ariana, is this the plan you just thought about?"

Lena asked, but Oriana shook her head.

"I've been brewing this plan for a long time, isn't it excellent?"

"It's wonderful, Ms. Ariana. It's exciting!"

Cried Clare, as if victory were at hand.

"Please wait a moment, ladies and gentlemen. I'm sorry to disturb your communication, but I don't think this plan is feasible at all."

Lena's words are like a basin of cold water pouring on Ariana's head. No one in the publishing house dares to question her opinion at all, but the headmaster almost burst out with just one sentence. However, due to her own situation, she suppressed the idea of questioning and asked in the softest tone possible.

"Principal Ian gray, what do you think is the problem with this scheme?"

"Well, this advertisement is very conspicuous, but it is also too obvious. It will give people an overall impression of your newspaper. People always tend to avoid the content that businesses want customers to see. In short, when they think it is an advertisement, the effect of publicity will be greatly reduced."

Laina's simple and easy to understand marketing concept explained that at first, Ariana was still a little confused, but as the dialogue continued, she seemed to understand something vaguely.

"If this model is adopted, coke may be publicized, but the reputation of" daily price "will be ruined. People will think that this is a newspaper where anything can make headlines as long as money is stuffed, and lose confidence in it."

Hearing this, Ariana was completely speechless.

Because Lena not only considered the publicity of coke, but also considered the crisis of daily price. This kind of meticulous and thoughtful thinking made even the editor in chief feel inferior.

"How can we not make people think that this is an advertisement, but also achieve the purpose of publicity?"

Claire looks at Lena with question marks on her face.

"Of course, there are ways to make readers feel that what they are looking at is not advertising. First of all, they can't make it in the form of advertising. They need to use other carriers to undertake the role of publicity."

Lena shrugged. He already had several classic marketing plans on earth in his mind, but it still needs some magic changes to apply them in this world, so he asked.

"For example, well, Ms. Oriana, in the story you just told me, the Baron Goodall is a gourmet?"

"Well, yes, Baron Goodall traveled to the mainland when he was young, tasted many local delicacies, and his own cooking skills were quite good. He was very famous in Prester."Olivana replied, according to her own memory, not knowing the meaning of Lena's questions.

"Then, can we find a writer to write a series of novels about food with Baron Goodall as the protagonist?"

Lena's words caused two women's questions, they can't keep up with Lena's thinking circuit, so they don't know why.

Serial novels are not uncommon in this world. In fact, there is an old-fashioned adventure story in daily price published every Thursday, while its competitors prefer serial erotic stories to attract people's attention.

"What do you mean, let Baron Goodall judge coke?"

Ariana guessed that she was still asking Baron Goodall to write a food review with coke, only to see Lena shake her head.

"Just imagine that Baron Goodall, dressed in a tuxedo, wanders in the streets of price alone, looking for the hidden delicacies. The only thing that accompanies this lonely gourmet is the refreshing coke after enjoying the perfect food every time. In the noisy night scene, he gets a moment's peace. Will such a story attract people? ”

the description of Lerner makes Claire fall into the imagination. A middle-aged man walks in the crowd, but only focuses on looking for delicious food. After enjoying all kinds of delicacies, he drinks a bottle of cold coke, which is just enjoyment!

Ariana is also in a trance. She is a native of Prester. Naturally, she also knows that there are many small restaurants hidden in the streets in this city. These restaurants all have their own unique stories. With the special food, they are fascinating. The public will like this series!

Almost in the process of Lena's narration, she has had several ideas, and the inspiration is like a spring. Ariana wants to find a piece of paper and start writing immediately.

"Wait, what's the name of this series?"

It occurred to her that she looked at Lena.

The headmaster said with a smile.

"How about lonely gourmet?"

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