Chapter 276： [Multi-point linkage, ecological value-added benefits]

Latest website: But even in the weak artificial intelligence stage, Xiaona ’s application scenarios are quite rich, and the first is to apply to the “virtual idol” plan. The core of Hatsune Miku is part of the original code of Xiaona ’s agent, which is used in In the virtual concert hosted by Hatsune Miku, a virtual singer and fans on the scene realized interactive interaction across the dimension.

It was an absolute surprise for fans, and it turned into considerable commercial value.

The second is the intelligent voice assistant application of the next-generation Azure mobile phone being developed by the Cote d'Azur company, including future 5G Internet of Things applications, all electrical equipment will be digitalized, and the application scenarios under smart home life, people only need to pass one A smartphone can control all electronic devices.

Is this convenient? Yes, but it's not convenient enough, and it's still troublesome.

Because you have to operate the phone.

But if you have an intelligent voice assistant hosting, you will become the best virtual housekeeper, just need to say to the mobile phone to switch lights, sky, TV, etc., can be achieved.

Xiao Na's intelligence level is still weak artificial intelligence level, but she is competent in these tasks without any problems.

Fool-style is convenient. The purpose of technological progress is to make everything simple and convenient. This is an inevitable trend.

Who can do this, and provide customers with such high-quality solutions can make a lot of money.

At this moment, Luo Sheng completed this round of hardware upgrades for Xiaona and connected to the security system of the science and technology complex building. This building has achieved the first level of digital control.

He has completed other hardware transformations.

Now, Luo Sheng wants to turn on the lights and turn on the TV. He doesn't need to do it. He just needs to say a word, and he can input Xiaona by voice input.

Cortana's current ability can realize huge and rich application scenarios, which means it can bring unimaginable benefits.

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With the passage of time, in October 2008, another thing also attracted Luo Sheng's attention, that is, the first WRPO World No. 1 Player Contest came on schedule. This is the layout of the blue star technology group in e-sports. The first bomb of the industry, and the e-sports industry is like a fuse that will ignite virtual reality games in the future, and virtual reality games will also require brain-computer interface hardware.

All of Luo Sheng's layout is buckled, buckled, big buckled. People cannot understand why he attaches so much importance to such small industries as e-sports, but they will always understand in the future, and wait for them. When he woke up at first, looking back, Luo Sheng was already standing in the air vent.

The holding of the first event, the e-sports division of the group company has been preparing for more than a year. The WCG World Esports Contest, which was originally recognized by the industry, was held in October every year. After Luo Sheng entered the field of e-sports, the "WPRO" e-sports brand suddenly became the industry's top brand. Debut is the pinnacle.

Previously, in the e-sports circle, if you asked which event was the most gold-rich event in the industry, e-sports practitioners would say WCG without hesitation. Become WRPO.

In order to avoid conflicts, even if the seven consecutive WCG World E-sports competitions have been successfully held, they have to avoid their brilliance. The eighth WCG this year has been adjusted to be held in the summer.

That is to say, the eighth WCG event has been completed around May of this year. It is still a relatively successful third-party e-sports event. The WRPO Division has not pushed other third-party events to the absolute end, or even all With cooperation, the participation of major e-sports clubs and professional players does not seem to have decreased.

Obviously, this is due to the rules of the WRPO competition system. Because the point system is adopted, the top 16 professional players or teams in each year's standings can be promoted to WRPO, and the way to get points is in The major divisions compete, and WRPO is divided into China, South Korea, Europe, North America and wild card.

The professional players of the divisions in the major divisions play games in the divisions they are in to earn points according to the rankings they receive. Sources of points include official events under the WPRO sub-region system, including events run by major competitions themselves, including Third-party regions.

The number of points is calculated based on the scale and influence of third-party events.

For example, large third-party events such as WCG have also cooperated. Before the emergence of WRPO, WCG was hailed by the industry as the Olympic Games in e-sports, and the weighting ratio of points was also very high.

The player or team that has won the WCG World Championship will directly guarantee the top 16 of WRPO, which means that they can directly compete for the "Top Player" championship trophy in the finals of the year.

The rules of events such as WRPO are to encourage e-sports players to play games, and at the same time to present a foundation of blossoming flowers for e-sports. Force, there is no WCG to crowd out.

What Luo Sheng is doing is the broader market of the entire industry. Only when all major e-sports events are in full bloom can the ecology of the overall e-sports industry be done, and the diversity of species and the ecology can be healthy.

It is best for more and more people to participate. As long as I am the boss and respect me not the boss, listen to me obediently, everyone has meat to eat, and of course it will kill you.

There is no doubt that WRPO is standing at the top of the food chain in this ecosystem and eating the largest cake, but Luo Sheng is also actively making the cake bigger, and other people can also share the cake.

If you do n’t make a big cake, someone must be hungry, let alone eat meat together.

Once a system such as WPRO is established, basically no third-party events can challenge its status, because the ecology has taken shape, and the air vent has been closed.

From now on, WPRO will always be an evergreen tree of events, and major e-sports projects will be continuously updated. The current mainstream e-sports projects are indisputable "StarCraft", "Warcraft", "Half "Descriptions" these items.

However, the life of each e-sports project is closely related to the game it is in, and its life cycle is basically about ten years.

Often the game is gone and no one is playing, this e-sports project will decline.

"StarCraft" and "Warcraft" will one day retreat from the mainstream to the niche, but the "League of Legends" and "Dower" will carry the banner of e-sports. Similarly, "League of Legends" These events will also have a life cycle and a day of weakness.

However, if the entire e-sports industry is commercialized, the life cycle of these events will definitely be extended, and the life cycle of the original ten years may continue to fifteen years.

Any specific e-sports event will be accompanied by the decline and change of the game, which is no longer welcomed by players. However, e-sports itself does not see any signs of decline and will only become more and more brilliant. Accompanying it is The scale of the entire industry is rising.

Then the WPRO brand bundled with it will not weaken. If it weakens, the entire e-sports industry will decline.

From the year of 2008, a consensus has been formed in e-sports competitions. Each year, the biggest purpose of professional players participating in these events is to grab WRPO points, and the ultimate purpose is to win back the WRPO trophy. Home, won the honor of the player of the year.

For an e-sports player, his supreme honor is undoubtedly being able to enter the WRPO Hall of Fame and leave his name.

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In October, as the host of the first WRPO World Number One Player Competition, Shencheng, its theme elements switched to e-sports.

A large number of players rushed from north to south to the most modern city in the country, and there were also players from all over the world. These players came to Shencheng in order to support their professional clubs.

Just like traditional sports such as football, basketball, and volleyball.

Shencheng also attached great importance to this large-scale e-sports event and actively assisted the event side to ensure that this event was a complete success. The residual heat of the Olympic Games has just begun to recede. This large-scale event has a very obvious role in promoting the local economy. During the period of the event, it will drive peripheral consumption, such as travel and lodging, catering and so on.

Whenever people come, they must consume.

Although the whole world is currently shrouded in the haze of the financial crisis, what kind of life is still going on, and what to do.

It is worth mentioning that there is a more interesting rule is that when the economy is often in recession, the entertainment industry represented by film and television is particularly prosperous at this time.

In October, the first bomb that ignited the popularity of global e-sports was the single "Ready; One" released by the popular rock band linkinPark on October 3, which translates to "Number One Player".

Yes, the WRPO event party invited the lead singer of LinkinPark. This single is the theme song of the first WRPO contest. According to the plan of the WRPO operator, each future event will be released in the warm-up stage on the eve of the contest. theme song.

Once "Ready; One" was released, the MV was also uploaded to BluestarVideo, the most popular streaming video website nowadays. In just one day, it had exceeded 2 million views on the BV video website.

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WRPO Division.

In the conference room, Wang Qiwei, who was sitting in the first place, looked at a group of subordinates solemnly and said, "Everything is difficult to start. The first WRPO event is the top priority. The group company has tilted a lot of resources. Luo will also come on the opening day On the scene, it is no longer necessary to say how important and how important it is. "

At this moment, there are dozens of heads of the department, including the Secretariat, the Media Department, the Event Coordination Department, the Logistics Department, and the Investment Promotion Department.

For them, everyone is under great pressure. They only have one thought, and they will complete this activity according to the task indicators.

At this time, the director of the China Merchants Department said: "In terms of investment, the German company ’s mechanical keyboard maker Cherry has added an additional sponsorship fee of $ 8.2 million. In addition, other sponsors include Samsung Display, Intel, Nvidia, The sponsors of 28 well-known manufacturers such as Dell have increased their sponsorship fees by about 20%. This year ’s WRPO ’s revenue from sponsors has reached US $ 68.9 million. This year ’s WPRO event brands have received US $ 100 million in sponsorship fees. income."

This has to be said that before the WRPO World's No. 1 Player Contest, the competitions in the major sub-regions were effective, and the sponsors realized that the advertising effectiveness here has increased investment, and the WPRO event brand operation department also has the bargaining power. So majors have increased their sponsorship costs.

One of the most typical cases is the German mechanical keyboard manufacturer Cherry. E-sports has turned this dying mechanical keyboard manufacturer into a salted fish. At present, this company has adhered to the mechanical keyboard business worldwide. With the WRPO division, At the end of the event, Cherry's sales of mechanical keyboards have soared by about 105% in the past two quarters.

The mechanical keyboard met the goddess of luck in this era-e-sports.

Finally, she renewed her vitality. Cherry, which has tasted the sweetness, saw the advertising effectiveness of mechanical keyboards in the field of e-sports, and did not save a small amount of money. It not only sponsored the WRPO event brand, but signed a five-year contract at a stretch. He also lavishly endorsed money at major domestic and foreign well-known e-sports clubs and star players.

The sound of the mechanical keyboard Parala is a manifestation of high hand speed. Hand speed is a manifestation of strength in e-sports games, coupled with cool shapes and lighting design, it is full of style, carrying such a set of peripherals. The proper focus of the Internet cafe show is Mu You, um, I am afraid that this is a master, and I successfully hit the G point of the players.

Then they can also give them the illusion of becoming a master of e-sports after buying a mechanical keyboard.

Pretending, this is the rigid demand of human beings. When and in what fields will never be out of date, grasping the forcing point is indirectly equivalent to grasping the small money.

Anyway, even rookie chickens must have such a set of equipment, plus professional players use mechanical keyboards, rookies with the dream of super players have also bought.

The mechanical keyboard has gradually changed from no one to meet the lucky goddess of e-sports. The manufacturers have seen the benefits and are trying to make the mechanical keyboard a sub-cultural fashion popular in e-sports.

Of course, the biggest brand among sponsors is undoubtedly a sister paper.

She is Blue Star's virtual idol, Hatsune Miku.

Although they are all the same parent company ~ www.novelhall.com ~, their brothers still settle their accounts. The Hatsune Miku virtual singer brand is now also being promoted. This time in association with WRPO, it paid $ 10 million as a sponsor.

This time the WRPO event is linked with Hatsune Miku, and also appeared in the theme song "Ready; One". The image of an e-sports girl with dual ponytails, headphones and new costumes.

E-sports + secondary 沅 + otaku + player + games, etc. These elements have strong linkage attributes. Basically, a little blossom can drive multiple linkages, and the economic benefits they generate are also amazing.

After all, there is no ridicule in the circle: one wall of the dead house, one suite in the capital.

It can be seen that the consumption power of Happy Fat House is strong. If he is still a game house, he has a fever level and is properly eaten.

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