Chapter 95： [Leading the industry trend]

Baidu actually has a team dedicated to staring at the development trend of Bluestar Technology ’s cloud search business. After all, cloud search is now regarded as the number one competitor within Baidu, previously Google.

The new product [Cloud Song Knows] has just been launched, and Baidu has got the news here.

Baidu's group of product managers may be the first group to use [云 歌 知道] and make evaluations. As a related product of cloud song search, passersby users can only search for [cloud song know] problem results.

若 If you want to have an interactive Q & A with them, you need to register and log in to enjoy the full service of this product for questions, answers, and other operations. You can only search and browse without logging in, and you will not get points rewards.

User registration is also completely free. The registration method can be registered as a user of Yunge Search through email registration, blue space account association authorization registration and other methods, and you can directly log in including [云 歌 知道], [云 歌 贴 吧] Related products.

The highest level is undoubtedly the Blue Space account. As long as the user has a Blue Space account, one-click authorization can smoothly experience the "Blue Star Technology Family Bucket", which is similar to Blue Star Music and the like, which is very convenient. It's also the user experience.

Mr. Li and the company's senior executives discussed the old-fashioned coping strategies, and the result of the final discussion was ... follow the trend.

Yes, with the introduction of [Baidu Know], Yu Jun, the original Baidu product manager, was robbed by Luo Sheng to make President Li very regrettable.

Now joining Bluestar Technology as the chief architect of Yunge's search business. In fact, this part of the business Yu Jun has a greater say than Feng Yi, a director. Feng Yi leads the technology development, but cannot determine the direction of technology development. Yu Jun is.

Luo Luosheng intends to train Feng Yi, so let him partner with Yu Jun, but he is too young, after all, needs more experience and growth.

And Yu Jun took over the search business of Bluestar Technology, and did not "read the old feelings" about Baidu, the old owner. It was not soft to start with, there is no way. Reading the old feelings is not the new boss who is sorry to pay him.

And how did Yu Jun "ruthlessly" treat his old owner?

In addition to competition on the product, marketing also focuses on grasping the whiteness of the cash cow, which is also a pain point of its "bidding ranking." It is mercilessly reprimanded. The so-called snake hits seven inches, and salt is to be sprinkled on the wound.

Baidu's senior executives are quite complicated inside. It is because they are under pressure to compete with the person who is regarded as the "son of the Internet" by Silicon Valley Magazine. It is actually very difficult to be a competitor. Congratulate Luo Sheng, because he enriches the Internet with constant innovative thinking and innovative elements, affects the Internet, changes the Internet, and leads the Internet trend.

Every time Bluestar Technology launches an innovative product, people in the industry suddenly become cheerful and realize: it can still be like this, this is how to play web2.0!

竞争对手 This kind of competitor is scary and respectable, but even more scary, because it is the opponent.

I said that in the field of search engine market, Baidu has so far been unable to deal with the development strategy of cloud song search. In fact, they all understand it, but it cannot be broken. This is the most terrible and makes people feel hopeless.

Yunge search strategy is simple and clear.

One is through continuous innovation, the other is to make product rich content, and the third is to maximize the user experience as much as possible.

I'm not in a hurry to make money anyway.

So far, Yunge Search has not directly grabbed the existing traffic of Baidu, and has never actively initiated direct competition. It has done a little from start to finish, that is, the Baidu link was cut off after the acquisition of hao123. .

接下来 Then, the traffic growth created by Yunge Search is mainly to continuously accept new Internet users through the hao123 navigation website.

Luo Sheng's strategic goals are very clear. You now have nearly 100 million old users in Baidu, but there are still more than one billion people in the country who have not touched the Internet. In another ten years or so, the number of domestic Internet users will exceed 600 million The amount means an increase of 500 million in just ten years.

这些 These new Internet users are the goal of [Cloud Search], so why do we need to focus on the 100 million users now? Even if he spends the same amount of money, Luo Sheng will choose to hit the 500 million users who are about to embrace the Internet world.

But when you become a leader in the industry, your opponent's users will naturally flow around. This is the Matthew effect.

So the acquisition of hao123 is of great importance to the future development of cloud song search. This seems rude, to the extreme, Yahoo plays the rest, but plays a pivotal role in the domestic search engine market.

No matter whether it is an Internet company doing search engine business or not, as long as there is an Internet company whose website traffic is among the top, there are basically navigation websites.

The industry has already seen the domestic Internet market. A large number of users are entering this virtual network world, and the first stop to welcome them is basically a navigation website.

When Luo Sheng just spent tens of millions of dollars to buy hao123, the industry either laughed or questioned, and some even thought that he was illegally embezzling funds and trying to indirectly cash out.

Today, the industry ’s reviews have made a 180-degree turn ~ www.novelhall.com ~ The questioning voices once disappeared, but instead used a variety of praise words, such as excellent eyesight, keen sense of smell, and the best understanding of the Internet Words like thinking people and so on don't boast.

Looking back now, Luo Sheng bought hao123 for a few tens of millions of dollars and made a profit.

Uh ...

Yun Yunge searched for related products [knowing that it was online], not only did Baidu stare at the first time and follow the trend. There were many people watching in the industry, and a large wave of followers were on their way.

Blue Star Technology was the first to eat crabs, and some people disdain to follow suit, but more people want to follow the blue star technology and drink soup.

Some followers, such as Baidu, want to surpass the creators and have the ambition that blue is better than blue.

But more than 70% of the followers are thinking of making quick money. They never thought about making the product and then continuing it as a long-term career, but they hope to make a little fame and then Wait for the seller to come to see the goods, sell it when you see it, and finish cashing out.

I do not blame so many people like to follow the trend, because following the blue star technology, it is easy to attract venture capital, which is an indisputable fact in the industry.

In such a big environment, it's still not obvious at a glance.

Time passed day by day, there were no major events that Luo Sheng paid more attention to in July, and the company's operations were progressing normally. However, throughout July, Bluestar's employees exceeded the 2,000-digit mark for the first time, which does not include overseas employees. Case.

In July, the overseas employees of Bluestar Technology exceeded the 500-person mark. At the same time, in mid-July, the European film director was officially established, and a well-known executive in Silicon Valley, Nix Mech, was hired. Rotra.

Uh ...