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Billboards can be seen everywhere in the mall.

On New Year's day, except for some hard currency luxury goods such as gold diamond, famous brand clothes and bags, furniture, household appliances and snacks, almost all of them are half price. There are also free on full purchase, limited time free and so on, a series of promotional measures.

Even from today, rice has begun to implement the strategy of gradual price reduction. 10% off today, 20% off tomorrow, gradually increasing the discount to attract people's attention.

Even in order to expand its influence, Mina bought the TV advertisement specially. You know, for shopping malls, the low efficiency of TV advertising can be said to be disgusting.

Not only inside the shopping mall, but also many billboards in many parts of the city.

It can be said that in the past few days, mishang has achieved the ultimate in advertising, and the whole Shangjing city can be seen everywhere with the name of Meishan shopping mall.

Li Wenlong even asked Mina, "is your budget really enough for advertising?"

"In fact, I only intend to form a large-scale topic in Shangjing. As long as word-of-mouth spreads out here, it will soon spread across the country. The most important thing is to improve the brand image. Other branches only need to reduce the price according to the head office! "

"I see!" Li Wenlong didn't understand.

In addition to the overwhelming advertising, another top priority is the annual party carefully planned by Mina.

The rehearsal for the party began a week before the new year's celebration.

To Li Wenlong's great surprise, he knew the director of the party. It turned out to be the director of the TV series he had made.

Seeing Li Wenlong on the scene, the director was very surprised and asked, "eh? You work in missan? However, I still want to say that I think it is more promising for you to be an actor. In your image, you definitely earn more than working for others. " Seeing that Li Wenlong is so young, the director doesn't think that Li Wenlong's position in mishang is very high.

Fang Fang beside Li Wenlong frowned and said, "how to talk? Mr. Li is the vice president of our company! What actor are you going to be? "

Fang Fang said, all of a sudden reaction over, doubt asked Li Wenlong: "Mr. Li, you even played TV?"

Li Wenlong Khan, with a bitter smile, explained: "it's just to help a friend run a trick!" Then he politely said to the director that he was not interested in becoming an actor.

He is the vice president of the company, and he even wants to let others become a trick that he doesn't know whether there is a future. The director himself thinks that this is too ridiculous.

Ha ha ha, with a few dry smiles, he ran to work for the reason of rehearsal.

Fang Fang not only felt strange, even after Mina got the news, she also looked at Li Wenlong strangely and said, "when did you go to play?"

"That's the accident It's just an accident! I didn't have much interest in acting. At that time, I just chased the ducks on the shelves Li Wenlong explained helplessly.

Minna said with great interest: "what's the name of the play you played? When is it on? "

Li Wenlong thought for a moment and said in embarrassment, "that! I haven't read the name all the time. As for when it will be released... "

From Li Wenlong's expression, Mina knows that this man probably doesn't know when the play will be staged.

Mina couldn't laugh or cry: "you go to film, and you don't even know the name of the TV you're taking part in? Are you not afraid of being sold? "

"At that time, I was the one who helped with the rescue. What did I remember so many things for?" Li explained.

At that time, when reading the script, he just memorized the lines he needed to remember, and he didn't see the name of the play at all.

Of course, this has something to do with Li Wenlong's reluctance to act from the bottom of his heart.

"Well! I didn't expect you to be a fool. I don't know whether it's right or wrong to make you vice president! " Minna pretends to be helpless and laughs.

"By the way, Mr. Mi!" Li Wenlong pondered for a while and suddenly changed the topic.

"If there is something you can say directly, why so hesitant?" Mina's way is not a smile. Obviously see through Li Wenlong's poor performance.

"That's it! This party is the most important part of our new year's celebration, isn't it? But I think... "

Seeing Li Wenlong's hesitation, Mina asked, "what do you think?"

Li Wenlong cautiously said: "this is my personal opinion ha! I just think that our party is a little too dull? "

Li Wenlong has seen the rehearsal of the party. Although there are several stars who can even name him, it is quite famous. Some of them he didn't know, but his fame was not too low.

However, most of these stars are either singing or dancing. Rehearsal lasted more than four hours, and at least 90% of the programs were singing and dancing.

There is another one called talk show. Li Wenlong doesn't know much about it, so he doesn't think it's funny. He was very happy to see the other staff laugh.

But even so, the programs in the program list seem to be too monotonous. Even he felt monotonous, not to mention people younger than him.If it is someone else's opinion, Mina may not listen at all, but this person is Li Wenlong.

Mina frowned. "I've noticed that too. What do you think should be done?"

Care is chaos, which is related to her most important plan. What Mina first thought of for a moment was to ask the man in front of her.

Li Wenlong Khan: "Mr. rice! I don't know anything about entertainment. I think you should ask the director of the party about this question. "

"Yes As soon as Mina's eyes lit up, she immediately ordered her assistant to go out and call the director of the party.

"The program is not rich?" After listening to the two people's demands, the director said in a dilemma: "this problem is not particularly difficult to solve. But the cost is... "

"Money is not a problem!" Mina's decisive way.

As a director, I'm afraid his favorite is this kind of local tycoon investors who don't need money.

The director immediately patted his chest and said, "I'll take care of it."

The power of money is great. Two hours later, the director has planned the new program.

This less than four hour party program contains 15 songs, two or three crosstalk skits, and even magic and acrobatic performances. Even in the process of promotion and prize receiving, the director skillfully integrated into the program of the party.

Mina was worried and asked the director, "I'm afraid there is no time to prepare so many programs?"

The director said with a confident smile, "you can rest assured. I know the magician and the acrobatic artist, and I can contact you directly. As for crosstalk actors, it's easier to find them. It's just that some of the stars you invited will not be available for the time being. "

Mina said, "it doesn't matter. I'll pay for the money. People don't have to come."

Li Wenlong Khan, heart said: "OK! That's the rhythm of free money

of course, Li Wenlong make complaints about it. He also knew that the stars signed the contract when they talked about it, and both parties could not tear up the contract at will.

She signed the contract because Mina wanted to buy insurance. After all, this is a formal party, not an ordinary commercial performance. Before or need to rehearse, if the time comes when people suddenly have something to do?

I didn't expect to hit my foot now.

However, just a few of the less well-known little stars do not come, this money also out.

The director's strength is quite good, only took more than a day to solve most of the problems. Although some crosstalk shows can't be seen because people are not here, it doesn't hurt much.

When we saw the rehearsal effect again, everyone clapped with satisfaction.

Zhou Dong clapped his hands and sighed: "it's really a tiger father without a dog. Rice is really young and promising. I believe that after this new year's celebration, we Michang will certainly be able to reach a higher level. We guys are old

"Mr. Zhou, you are very kind. It is inseparable from the support of all directors that MI Shang can have today. As long as we can unite together, we will surely become bigger and stronger in the future! " Mina said the scene with a smile.

"Then I'll wait for that day, ha ha ha ha!" Zhou Dong enthusiastically echoed.

If we didn't know the relationship between them, we might have regarded them as close partners.

At the end of the rehearsal, Mina, who came back to the office, frowned: "Li Wenlong, I feel very bad now. I think that Dong Zhou is probably planning something."

"This What else can he do when things have come to this point? It's OK. Don't worry. " Li Wenlong comforted.

As he said, all preparations for the new year's celebration are on the right track. Rehearsal may be a little bit of a problem, which only needs a little running in. All the chain stores of mishang shopping malls in China are also gradually promoting their popularity. At this time, the general trend, where else can Zhou Dong do tricks?

"What's more, didn't you say before that if Mr. Zhou made a stumbling block to you in this respect, it would affect his own interests, and he couldn't have ignored this account!"

Mina laughed at herself and said, "maybe I think too much? Before things come, it's hard to avoid worrying about gains and losses! "

Just then, Minna's assistant knocked on the door and came in, and said anxiously, "Mr. Mi! There's something wrong with the artists on the new year's day. "

Mina glared at her assistant and said, "what's the flustered look like? Where's the problem? Say it

Although Mina seems calm on the surface, in fact, she is more anxious than anyone else when something goes wrong. However, this is also a powerful place for Mina. Although she is very anxious, she is calm on the surface.

Under the calm momentum of Mina, the assistant also gradually calmed down and said, "under the cross talk art we contacted before, we refused our invitation!"

"I thought something was wrong. This one can't. I'll just invite another one. "

Assistant embarrassed way: "rice general manager! In Shangjing, there are only a few famous cross talk artists. One of them has just been ill and hospitalized, and the other has no schedule. This is the only one who is suitable. ""This..." Mina was a little embarrassed when she heard this.

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