Chapter 881

"Not only to sell organic products, we'd better build an organic industrial park in Youyi Shangchao in the future. In the counties and districts where Youyi Shangchao has laid out, we can find some good land to develop our ecological organic agriculture and form a brand. The agricultural products we produce are exclusively for our own supermarkets.

Then, the vegetables can be packed and treated in a unified way. For example, the vegetables can be made clean. The residual branches and leaves of the vegetables can be removed and cleaned initially. After that, they are put in a special box wrapped with plastic wrap and put on the shelf. When the buyers go back, they can save most of the time of washing vegetables. As long as they clean the vegetables two or three times, they can be directly put into the pot, saving time for everyone, It improves their living efficiency. "

When Kang Ying talks about these things, he has a clear idea.

When Jiang Yuan and Guan Xiao heard this, they were fascinated. They didn't expect that agricultural products could still be sold like this?

Shi Jiangyuan has seen it sold in supermarkets abroad, but he didn't expect that his wife would introduce this concept into China so soon.

"Mr. Kang, you are training a group of lazy people. Ha ha. However, to tell you the truth, it takes one or two hours to prepare a meal. It takes less than half an hour to eat a meal. Cooking is not a difficult task. The most difficult thing is the preparatory work.

If I want to go to the vegetable market to buy vegetables, pick vegetables, wash vegetables and cut meat, the preparatory work is too grinding. If I clean vegetables, I am willing to buy them. "

Guan Xiao thinks about it from the perspective of consumers.

"Yes, we want to cultivate consumers' taste and tap their consumption potential in the development of the market.

Maybe it won't go well at the beginning, and it will lose money. In this aspect, we should be psychologically prepared, but if we want to become a century old shop, we must step ahead of others.

In the future, when we make the brand of ecological organic agricultural products, we can also use bar code on the packaging to enable consumers to trace the source of products. " Kang Ying said.

"Product traceability? What's the concept? " Guan Xiao asked curiously.

Every time he and Mr. Kang are together, he can learn something new in business. Guan Xiaozi admires Mr. Kang Ying very much.

"Product traceability" refers to... Let's say, for example, I'm a customer. When I go to your supermarket to buy vegetables, you tell me that it's an eco-organic agricultural product. Of course, I'll think, whatever you say you can sell, how can I believe it?

You may have bought it from any garden.

In order to avoid the doubt of customers, we need to print this bar code on our vegetable packaging box. By scanning the bar code with a code scanner, we can know when the package of vegetables was picked from the field, when it was sent to the warehouse for cleaning and packing, when it was sent to the supermarket, and so on.

All of these should be traceable, so that consumers can spend clearly and be relaxed. "

"Oh, that's a lot of work." Guan Xiao frowned at the words.

"It will be good after the system is formed and put into operation. At the beginning, everyone will find it troublesome." Kang Ying said, "but the establishment of the system is necessary."

"It's also true that all kinds of gutter oil, white cubes and clenbuterol on the market are frightening, especially poisonous vegetables, which use a lot of insecticides and hormones." Thinking of this, Guan Xiao shook his head. "I don't dare to eat vegetables myself. If our vegetables can be traced back, I will definitely become the most loyal customer."

As the general manager of friendship supermarket, Guan Xiao's status can't be compared with that of the small office director in those years. Her income is also rising rapidly. Her annual salary of several hundred thousand a year is not comparable to that of ordinary people. She can fully afford the high consumption.

"What we supermarkets do is the daily consumption business of the common people. You regard their needs as your own. What kind of quality of life you want to get, you have to work hard in this aspect." Kang Ying said.

A word wakes up the dreamer. Guan Xiao suddenly has a sense of openness to the business direction of friendship supermarket.

After so many years of operation, she felt that she had managed the mall in a very good way. But Kang Ying's words woke her up

Their supermarkets serve the daily consumption of the common people. Only when they fully feel the psychological needs of the common people can they grasp the hearts of the common people.

Now all kinds of big and small supermarkets on the market have begun to appear, causing a lot of competitive pressure on them.

Some supermarkets are dedicated to new and expensive goods, diverting high-end customers; There are also some supermarkets, which take the consumption route of low price and parity, attracting customers with low consumption level.

As a result, Youyi Shangchao is suffering from both sides. It's very embarrassing. With its soaring turnover, this year's growth shows signs of stagnation, which makes Guan Xiao anxious and angry. This time, he wants to report this matter to Kang Ying and listen to general manager Kang's countermeasures.

Guan Xiao doesn't know if Kang Ying already knows about the difficulties of shopping malls, but what she said really inspired her.

For a moment, Guan Xiao's heavy and depressed mood also relaxed a lot. He talked and laughed with Kang Ying and began to eat.

Wu Jiayang's craft is not really blowing, Stewed Beef Brisket with potatoes, rich soup, plus the ingredients are fresh, top-grade, very delicious. Compared with the fries of KFC and McDonald's in the city, the French fries have more flavor of ingredients. The newly threshed rice is also grown with organic fertilizer. Guan Xiao thinks that it is more fragrant and delicious than the rice bought in the market. Perhaps, in addition to the fresh fragrance of the new rice itself, it is also closely related to the fertility of the land. After dinner, the three are not in a hurry to talk about things. When Jiang Yuan goes to the living room to play with the goldfish he just bought, Kang Ying and Guan Xiao take a walk along the village road in the village. Guan Xiao takes the opportunity to report the financial situation of the shopping mall to Kang Ying one by one“ The supermarket model is easy to learn and copy, so it's normal for people to catch up and even catch up with us. " The first to eat crab must be brave, but not necessarily to the last. It's like starting to do social media is a blog, but the success of wechat; At first, Dangdang was the e-commerce company, but later, Alibaba, Jingdong and pinduoduo shared the world. Therefore, although it is advantageous to seize the opportunity, but do not know how to cater to the progress of the times, do not speculate about the changes in the market, there is a great probability that the rising star will catch up. Changes in the times will never be notified in advance“ Ah, shopping malls are like battlefields, changing rapidly. " Guan Xiao is a little distressed. Kang Ying thought for a moment and asked, "what kind of countermeasures have you considered?"