Chapter 294

Silver sea.

In a house in a residential area, Xu ye and strong of liana daily chemical are facing each other.

"Mr. strong, what's the instruction from headquarters?" Xu Ye asks.

"In a week, several 'professionals' will arrive in Yinhai. We will be responsible for receiving them, telling them what we have learned, and leaving the rest to them," said strong

Hearing this, Xu ye can't help but show a smile of joy. He even says, "Mr. strong, what's the idea of the headquarters? Those "professionals" What is it about? "

Strong pursed his lips and showed a meaningful smile: "since fairies are so disrespectful, of course, we should take some special measures and means. The headquarters has realized the great potential of the company in the future, so it is absolutely not allowed to sit and watch it grow so smoothly and become a strong competitor of the group in the future... "

"Now the negative news on the Internet is just a little appetizer. The information we sent back to the headquarters last time has been studied by its research laboratories. Although we have the basic proportion of raw materials provided by us, the research laboratory is unable to develop the products according to the corresponding proportion of raw materials. "

"After analyzing and comparing the products of fairies, the research laboratory thinks that some key special technologies and means are needed to produce those two products. This time, the person sent by the headquarters is for the other party's key technology... "

As soon as Xu Ye's eyes brightened, he said, "Mr. strong, are the people sent from the headquarters sure?"

Strong said with a smile: "of course. This time, the headquarters paid a lot of money to invite a few incredibly powerful people. Nothing can't be done if they do it in person! "

Seeing that strong is so confident, Xu ye also feels refreshed.

"That's wonderful! As long as the company can get the key technology of the two products, with the company's strong R & D ability, even if it can't develop better products, it can at least change the product, and make a new product that is not inferior to the effect of Xianzi Yangyan pill and Xianzi scar removing liquid! "

"At that time, with the company's strength and channels, the whole world's high-end beauty market will be the company's!"

Strong seems to be very satisfied with Xu Ye's sense of identity and belonging to Liana daily chemical. He smiles slightly, and then says, "there is no doubt about it. Liana daily chemical is bound to become the only dominator in the beauty market of the world in the future

With that, strong couldn't help laughing.

Xu ye also smiles with expectation.

……

Fairy's strong reaction to those negative news made many media who collected money to reprint those news converged and deleted relevant news reports in a hurry.

However, it was only a few media that finally apologized in accordance with the official blog statement.

Most of the media at most delete the relevant news, and then ignore it. Obviously, it is a cold treatment and do not intend to make a public apology.

Obviously, they still don't think that the official blog statement of Xianzi is serious. In other words, I don't think fairies is really going to take all that multimedia to court.

After all, "normal people" won't do anything that is hard to please.

Generally speaking, as long as the relevant negative reports are deleted, that is to say, and continue to investigate, it will be somewhat unreasonable.

Of course, it's just the media's ideas. Naturally, they don't understand Yin Xiu's intention.

What's more, most of the media had to delete the false negative news because of the tough stance of fairies, but they were not happy.

So it's obviously hard for them to make a public statement of apology.

However, the next day, twenty-four hours after the announcement of the official blog of fairies, the law firms entrusted by fairies began to check the information collected before.

Except for a few companies who apologized publicly on their websites according to the request of fairies, the vast majority of them just deleted the relevant negative news, but did not make a public apology.

What's more, there are still several companies that even ignore the statement of fairies, and the negative news is still there

Having received Yin Xiu's indication and authorization, the law firm immediately launched an action and directly sent a lawyer's letter to the media that did not comply with the requirements of fairies.

Yin Xiu has given the law firm clear instructions, regardless of how much time, energy and money are spent. As long as any reprinted media fails to make a public apology according to Xianzi's statement, and several media that initially released negative news do not make compensation, all of them will be prosecuted directly.

Yin Xiu didn't care what kind of trouble it would eventually make or whether it would set off any kind of disturbance. Fairies didn't care, either.

Even this time, it's not necessarily good for fairies.

Nowadays, whether it's a person or a product, the important thing is whether it's hot or not, and it's not about how it's hot and how it's famous.Xianzi's last lawsuit with Manshi Daily Chemical Co., Ltd. has greatly promoted her popularity in China. But it's not as good as those really famous brands.

This time the storm may be able to help fairies achieve this point is not necessarily.

As long as the popularity of fairies is effectively promoted, then there is no need to pay too much attention to the channels and ways through which it is promoted.

What's more, it can't be called "black" to rely on a large-scale lawsuit to enhance its own popularity. Is it not much better than those who rely on "self blackening", or even deliberately use some vulgar and vulgar means to make people or products popular?

With the remarkable effect of Xianzi products, as long as the popularity goes up, even if only a small number of consumers try to buy a bottle for trial use with curiosity, they will become the loyal customers of fairies after feeling the powerful effect of fairies products, and even spontaneously use the products by others around Amway

This is difficult to change because of other factors.

Who let the market can not have a second brand of products can be compared with Xianzi's Yangyan pill and quscar liquid efficacy. There is no real competitor at all.

What fairies need to do is to constantly spread the products and circle the market into its own back garden.

Therefore, the practice of fairies will certainly offend a lot of media, but also doomed to lose more than gain. It will even pay a huge litigation investment.

However, on the positive side, as long as we guide the operation slightly, we may not be able to indirectly benefit from it.

At least, don't you have to invest in advertising?

Moreover, the integrity of the media Does the media have integrity?

Even if fairies can't fight with those media any more, as long as fairies has "news" that can provide attention, improve traffic and bring benefits, then the media will never refuse to report news and news about fairies just because they are hostile to fairies.

Even if they are fighting a lawsuit with fairies, as long as the "news" of fairies is valuable, they will report and publish it without hesitation

Although the media can be called the "king without a crown", it is also a group with the least integrity and lower limit.

Fairies and her hostility may be exposed to these media at some time. Wearing small shoes will have an impact on the overall image of the company. But if you don't care about this, the media will have no idea.

At the same time, fairies sent lawyer letters to dozens of media, large and small, which soon caused Xuanda Bo, at least in the entire media circle.

It seems that no one has ever sent a lawyer's letter to so many media with such a large amount of money!

Those media didn't expect that fairies would dare to do so. They were shocked and angry.

How ever has a self styled "king without a crown" been in such a situation? Dozens of media, large and small, have been sent a lawyer's letter by a company at the same time Is it true that it wants to fight against such multimedia?

Does it have no scruples about the consequences of offending the vast majority of the media at the same time?

Many people have no idea why fairies did it. Obviously, most of the media have been soft, after all, they have deleted the negative news about fairies.

But she did. It seems to be completely regardless of the consequences.

In the face of fairy's lawyer's letter, many media began to be a little anxious. After all, seeing fairies means not going to let up.

Of course, there are some media who still don't care at all, and they just want to take a lawsuit. Anyway, this kind of thing is just a matter of wrangle. Maybe it can improve the popularity and traffic of their own media.

Therefore, some media are not in a hurry after receiving the lawyer's letter from fairies, or even look forward to it.

After all, fairies sued so many media at the same time, which itself is a big news!

And the follow-up reports will certainly attract the attention of many people, and bring a lot of traffic. Therefore, while communicating with their own legal department to deal with the lawsuit of fairies, many media also actively began to report this matter.

The party has all kinds of titles.

In short, it is still consistent. How to attract people's attention depends on how to do so.

Even a lawsuit can't delay "news reports" and attract traffic to earn profits, isn't it?

Lawsuits can be filed slowly, but news reports can't stop

After a series of media reports on this matter, it has finally made the headlines of many media.

Today's fairies can not be regarded as a small company, especially the obvious development potential of Xianzi is huge. Moreover, after the last lawsuit with Manshi daily chemical, the popularity of fairies in China is still some.

In addition, fairies is suing dozens of media at the same time this time, which seems to include more than half of the well-known media in China. It is not too much to make headlines on such a big event

For fairies, being able to make headlines is something we can't hope for. This is a free advertisement, and many of them are "advertisements" for fairies that are sued by fairies themselves.Is there anything that makes you feel better?

Even when Yin Xiu sat in his office and saw that most of the headlines in the media were about Xianzi's intention to sue dozens of domestic media, she couldn't help laughing.

Of course, this kind of thing is not any company can do, dare to do.

Unless you have enough strength and confidence to completely ignore the consequences of a thorough confrontation with those media, and you can not slander those media, otherwise, doing so is purely your own act of death.

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