Chapter 2246

In the first week of January 2015, "imitation game" and "pop drummer" were two award season topic works, which took the lead in the box office market“ Selma parade, evil sex, big eyes and other works have entered the stage of full release; In addition, "American sniper" caught up with the registration deadline at the last minute

All of this indicates that the war of awarding season has started in an all-round way!

Obviously, the excellent performance of "pop drummer" is coming to the fore. No matter whether you like lanli or not, or whether you like the works or not, the hot topic is creating an irresistible momentum. Everyone in the industry in Hollywood has more or less heard of the news about the film - at least the name.

To add to the icing on the cake, the theme of "pop drummer" is artistic creation. Together with "Birdman", which tells the inner story of the film and drama industry, it has become the "artist" of this year. For Hollywood people, such works can always arouse more resonance and reflect the story on themselves.

At the crucial moment of voting, such details can often play an unexpected and amazing role. Of course, the most important thing is the excellence of the work and the accuracy of public relations.

The following box office curve also shows the strength of "pop drummer". Step by step, this work has been promoted to the public, and has become a dark horse in the award season!

In the second week of January, "hurricane Rescue 3" made a strong attack and won the championship with 39 million US dollars at the weekend box office, ending the incredible counter attack of "pop drummer" and returning the North American box office market to normal track: commercial films dominated the ticket market and art films competed for the award season.

Nevertheless, the box office decline of "pop drummer" in the sixth weekend was warmly applauded: in the face of the fierce impact of strong competitors, the decline was controlled at an ultra-low level of 27%, which is extremely rare; Considering the strong box office performance of the previous weekend, the decline is even more shocking. We can feel the viral spread of this work in all aspects, and it is forming a new trend.

Different from the empathy of "drunken folk songs", the resonance caused by "pop drummer" is more of a curiosity. Every teenager seems to be ready to challenge his own limits. By watching and commenting on this work, he expresses his own position and his own insight and depth, which seems to become a medium for the young generation to show off, Finally, it evolved into another part of entertainment to death.

It's hard to tell whether the popularity of "pop drummer" is more ironic, or whether the way to achieve artistic perfection in the story of "pop drummer" has become the focus of social network discussion after dinner?

However, there is no dispute about the 22 million weekend box office figures. This is the real influence of the social network frenzy, which has pushed the cumulative box office of the "pop drummer" to 78 million US dollars at one stroke. Such a high level is a result that Sony classic did not dare to think of before making the release plan.

After this, the North American film market once again killed a black horse, "American sniper" completely changed the market pattern.

Produced and released by Warner Bros., the film is directed by "old cowboy" Clint Eastwood, and the hero is Bradley Cooper, who has been popular for nearly two years. It tells the biography of us seal sniper Chris Kyle, and costs 60 million dollars to build.

But the film is not expected to be good in the internal trial stage; Later, controversy and rumors broke out repeatedly in the screening stage, which also covered the journey of the film.

On the one hand, the film focuses on the sniper, who has sniped 166 people on the battlefield, which has been separated from the "war damage" in the universal sense, and all the weight falls on the individual, which is bound to arouse the protest of anti war pacifists; On the other hand, the film has also suffered numerous criticisms among the Arab community. The biased and distorted description of the battlefield facts will inevitably lead to numerous debates.

Such scenes are somewhat similar. Just like the "gravity" of last year, Warner Bros. has not been able to define the position of "American sniper". For a moment, it is impossible to determine whether they will take the commercial film route or return to the award season route, which is also reflected in their screening plan.

"American sniper" opened with four cinemas. After obtaining the outstanding box office data of 158000 US dollars, Warner Bros. has not been able to determine its own promotion plan. Facing the media review with only 72 points, they do not know whether it is a reliable choice to fight in the award season - but they choose the commercial film route and face many anti war noises, This work does not seem to have much room for improvement.

After the screening, many media in the industry believe that Clint Eastwood's work may be completely buried and disappear in a flash.

No one is optimistic about the future of this work.

Warner Brothers is the same. In the confusion, "American sniper" continued to be screened in four cinemas for three weeks, and the excellent performance of single Hall box office during the screening period gave Warner Brothers more confidence - the box office data of single Hall did not fall but rose the next week, up to $169, 000; In the third week, the box office data of single Museum still maintained at the height of 144000 US dollars. Even in the face of the frenzy of "burst drummer" sweeping thousands of troops, "American sniper" did not seem to be completely submerged.

Then, like Sony classics, Warner Bros. chose to expand the screen and directly showed it in 3555 theaters. This gamble was once again successful.

"American sniper" broke the historical record of "drunken ballad" with $89 million at the weekend box office, and the whole North America was shocked by its destructive attitude. This work, which had completely disappeared in the field of vision of the award season, entered the first group and completely broke the deadlock, This also makes other distribution companies all unprepared, and then the award season gets hotter and hotter.

After that, "American sniper" became more and more brave and won the third consecutive title, the box office growth momentum still did not slow down and went up all the way. Last year, the number of "drunken folk songs" reached 200 million in North America, which is regarded as an unrepeatable miracle, even a myth; But I didn't expect that just one year later, "American sniper" not only copied the miracle, but also broke the miracle. Finally, the cumulative box office in North America exceeded the threshold of 300 million, reaching as high as 350 million US dollars, making all the people in the industry dumbfounded and unable to make any sound.

In fact, at this time, the "American sniper", whose core idea is obviously tilted to the right, has won the box office, which will give us a glimpse of the pattern of the 2016 presidential election ahead of time. However, the unexpected candidate overturned all experts' predictions in the final result and won successfully.

Some things, after all, are inevitable.

"American sniper" Jedi counterattack took away all the attention, once again made Clint Eastwood brilliant, but also let people feel Bradley Cooper become the favorite of the United States. Compared with Langley, Bradley is obviously more in line with the preferences of the college judges——

In 1998, he first appeared on the small screen and struggled with the image of a handsome vase. After a long period of anonymity, he continued to polish his acting skills in stage plays and TV plays, but he always appeared as a supporting role. Until 2009, a "hangover" successfully emerged and entered the public view as the biggest dark horse of the year, Turn the bottom of your career around.

Then he found a breakthrough in the commercial film, turned to the embrace of independent film, showed his personal charm with light but deep comedy performance, and wrote a classic inspirational script of "American Dream". This is the favorite of the college judges - art, shouldn't it be closely related to suffering?

Everyone is paying attention to Langley's feat of winning the Oscar nomination for four years in a row, but few people notice that Bradley has also been shortlisted for the Oscar for two years in a row. The "happiness line behind the dark cloud" and "American scam" have always made him the favorite of the judges; Of course, the age of 39 is more in line with the college's preference.

It is because of the absolute strength of randley that people ignore Bradley's popularity - but in fact, it is estimated that the entire Hollywood industry will choose randley instead of Bradley only based on absolute strength; But Hollywood has never been a contest of power, has it?

Unwittingly, Bradley has become a hot player in the battle for movie king, and the momentum is also rising with the sweeping of "American sniper". After all, Clint Eastwood's reputation and reputation among the college judges is absolutely the best, to some extent, comparable to Steven Spielberg.

Bradley is threatening Langley's leading position, but it's just a threat. Because the performance of "pop drummer" is not inferior.

Entering the stage of full release, "pop drummer" shows the support of the general public with a very low decline, which reminds people of the 96% popcorn index again. The subsequent box office curve also verifies the authority of the index.

After 10 consecutive weeks of box office decline of less than 25%, the "pop drummer" sprinted all the way to the Oscars, and still maintained a strong attraction after the award ceremony. It was shown in the first week of June, and the whole release cycle was as high as 25 weeks. The box office endurance was consistent with the film's word-of-mouth, It is undoubtedly one of the most popular and favorite works in this year's award season.

Finally, the North American box office of "pop drummer" broke through the 100 million threshold and was fixed at 188 million US dollars!

Although there is no "American sniper" style madness, it still breaks through its own limits. Under the constraints of both theme and type, and the box office performance is slightly inferior in the screening and expansion stage, the total box office in North America almost catches up with "drunken folk", which is undoubtedly the best affirmation of this work.