Last Thanksgiving, the first week of "ice and snow" was screened, and the next week was fully released. The next week's weekend was 67 million, and the next week's total revenue was 94 million, which directly triggered the whole holiday season's movie viewing frenzy.

Then, in the course of viral transmission, he successfully rushed all the way to the bonus of Christmas and new year, and then walked out of a very bright box office curve. Finally, North America won $400 million at the box office. After "Shrek 2", "Lion King" and "Toy Story 3", he became the fourth animated film to achieve such a feat.

At the same time, the global box office is as high as 1.27 billion US dollars, which is not only the second global one billion animated film after "Toy Story 3", but also further surpasses the latter, easily topping the box office champion of global animated film history with the trend of sweeping a thousand troops, which really makes Disney proud.

During this year's Thanksgiving season, "super Marines" adopted the same release mode as "ice and snow Wonderland", and built a grand premiere around the core of lanli. The early publicity showed the determination to win. Even marvel and Star Wars appeared together, attracting all the attention of the whole North America, It has laid a solid foundation for the box office explosion of the film.

In the end, the next week's weekend was 82 million US dollars, the next week's seven days was 116 million US dollars, and in just one week, it gobbled up 100 million US dollars at the box office. Such a strong explosive force made "ice and snow Wonderland" slightly inferior, showing the driving force of Canberra's box office.

Scream!

This summer, the North American market witnessed the Waterloo of many works. Even if it was not a fiasco, there were not a few works whose final box office performance was lower than expected. This also made the North American market worried about the annual total box office, and was not sure whether it could recover its disadvantage in the fourth quarter.

Now, the debut of "super marine" has undoubtedly made a good start for the holiday stalls. In addition, the results of the autumn stalls have obviously shown a recovery momentum, and the overall recovery momentum of the box office market is gradually rising, which makes the industry a little relieved.

Under the premise of the first large-scale release on Wednesday and Thursday, "super Marines" still easily swept 82 million US dollars in three days over the weekend, so it is worthy of the first group to put such data in the summer archives, which belongs to the same level as the premiere weekend of "X-Men: reversing the future", "Captain America 2", "Godzilla" and other works, It can beat the premiere box office of "sleeping curse", "dragon Trainer 2", "Dragon Tiger youth team 2", "scarlet ball rising 2", "Ninja Turtle" and other works.

At the same time, this data also exceeds the $75 million data of the "Star Trek" premiere weekend, which really shows the powerful pulling force of the "super Marines" in the box office market - the feedback information of the mass market represented by the cinema score and the popcorn index is playing a corresponding role.

In other words, if "Star Trek" and "super Marines" are shown together in the first week of November as originally planned, and face-to-face, Dabai will defeat Nolan and Langley - it sounds like a fantasy, but the numbers won't lie.

Now we can only be thankful that it didn't happen, otherwise it would have been a flood.

After the weekend box office data of the exhibition relationship was released, there was a heated discussion in the industry and outside the industry. The box office of "super Marine Corps" has achieved good results in succession with the box office of the next week, and it still surpasses the "ice and snow miracle", which is undoubtedly gratifying, even amazing, but more importantly:

The reason for the box office data to reach the peak again is that Disney has gradually completed the upgrade step by step, from "invincible Destruction King" to "ice and snow miracle" to "super Marine Corps"; Or is it because lanli has given "super marine" more topics and attention, even as a dubbing actor can still influence market decisions? Or are there other reasons?

The more excellent the box office data, the more enthusiastic the discussion, because the more abundant the reference value is!

In the end, the $82 million weekend box office data of "super Marines" ranked in the top 10 of North America's November weekend box office rankings, occupying the 10th place. It is no exaggeration to say that such a result is absolutely unexpected before the film was released.

The reason is related to the pattern of the whole film history. Just look at those works whose box office at the premiere weekend is higher than that of the "super Marines".

Among the box office charts of the North American film history premiere weekend in November, "hunger Game 2", "Twilight: New Moon", "Twilight: Breaking Dawn (2)", "Twilight: Breaking Dawn (1)", "Harry Potter and the Deathly Hallows (1)", "Harry Potter and the Goblet of fire", "Harry Potter and the Sorcerer's stone", "007: breaking the curtain of heaven crisis", "Harry Potter and the Goblet of fire", "Harry Potter and the Sorcerer ' "Harry Potter and the chamber of secrets" and "Superman story" respectively occupied the original top 10 seats.

Obviously, the "Hunger Games" series, the "Harry Potter" series and the "Twilight" series dominate the Thanksgiving season - in fact, the whole historical context is just like this, "Harry Potter" has developed the Thanksgiving season, "Twilight" series has pushed the Thanksgiving season to the peak, "Hunger Games" series has continued such momentum, Over the past decade, this schedule has been dominated by these series.

"007: the curtain of war crisis" released in 2012 is the work of the 50th anniversary of the series of films, and the comprehensive box office data created the best series; In addition, the only exception is "Superman story", which was released in 2004. The work produced by Pixar is considered to be the best candidate in the history of superhero movies. It ranks among the top in the North American market in terms of both word-of-mouth and box office, and is still a peak that can not be surpassed.

After the premiere of "super Marine Corps", it is an animated film and a superhero. Many film critics naturally put this work together with "Superman story" for comparison; Then, the same is true of the box office data, "Superman story" set a super high benchmark with the opening box office of 70 million US dollars.

Last year's "ice and snow" almost broke the record, but unfortunately missed it - Wednesday and Thursday were the first to launch a large-scale public show, which also affected the further rise of weekend box office; This year's "super Marine Corps" has reached a new height with an outstanding achievement of 82 million US dollars! What's more, it's a breakthrough in the same situation as "ice and snow"! This also appears more and more difficult, can be valuable!

It not only breaks the strong blockade of the film adapted from youth novels, but also surpasses "Superman story", one of the important benchmarks of superhero movies. The huge potential of "super Marine Corps" in the box office market is enough to make the whole market look at it!

With the record weekend box office data, "super Marines" won the first weekend box office in North America in November!

To be exact, there is no rival worthy of mentioning in the whole market. The number of "lost lovers" ranked second in the box office list is only 6 million at the weekend box office, even less than one thirteenth of the champion's score. Such a huge gap makes there no comparability between the two sides.

More intuitively, the box office data of "super Marines" accounted for 65% of the total box office in North America this week - which also means that the box office data of all other films can't match that of a "super Marines", which is the real overlord.

"Lanli - Hallelujah! The movie watching craze is delayed for a week! "

"If you don't give candy, you'll make trouble" has to stay behind! Langley Hall's charm conquers the horror movie party, and the enthusiasm for watching movies erupts after Halloween. "

"Sweep the box office! Even animated films don't matter: Langley hall once again proves Hollywood's first man status. "

"Invigorate the market!" Super marine team opens holiday season

"The first dubbing work, lanli hall, is again popular in the market."

"The win-win situation between Warner Brothers and Disney, after the promotion of Star Trek, the super Marines also won the first battle!"

"Who can refuse Dawei - no, who can refuse Langley hall?"

"Langley Hall's first superhero film: I refuse to wear tights."

"The super Marine Corps can easily catch up with and surpass the ice and snow miracle by comprehensively setting a new historical record!"

"Disney shows the domineering power of the king, marvel, star wars and animation rise in an all-round way, so... Lanli hall is going to become an important part of the territory?"

"From 3.11 million to 1.1 billion, super marine is expected to duplicate the records of Toy Story 3 and ice and snow, and the box office prospects are expected."

The whole line is flying red!

All the news of major newspapers and magazines were reported at the first time, and the "super Marine Corps" made its debut with a new record.

From an objective point of view, the two directors and Disney should play the leading role. Even when it comes to dubbing actors, Scott, who dubs for Dabai, should be praised more. Lanli's performance can only be said to be above the average level, but far from everyone's praise; But the actual report is a different situation.

Audiences need focus and gimmicks, they also need recognition and resonance, and the meaning of "superstar" is here. In all news reports, just mentioning the name of "lanli" can create topics and traffic, which makes journalists unconsciously lean in that direction when they choose the angle of report, Looking forward to the easy completion of the reporting task.

In the view of industry insiders, the box office success has no direct connection with lanli; But in the reporter's opinion, the audience of the premiere weekend "100%" just went into the cinema for lanli. They don't need to study the market or refer to theory, they just need to follow the trend of hot topics.

As a result, news headlines take on such a look, creating an illusion that blue rite dominates the Halloween and Thanksgiving schedules.

Of course, the cumulative box office in seven days of the next week broke the 100 million threshold, which also reminds us of last year's "gravity". However, this week's box office market is not challenging. The next Thanksgiving is the real problem.