As of December 2013, the box office record of the single Museum of film history is still maintained by the "Lion King" released in 1994, and the single Museum data of 793000 US dollars can only be created in the screening venues of Disneyland.

Therefore, the box office record of such a single museum can't be surpassed or broken, or even copied; At the same time, the top ten film history records of single cinema box office are all maintained by Disney's cartoons, and their single library data can always easily exceed 200000 US dollars, which is the explosive power that many works screened by ordinary cinemas do not have.

Before 2010, the box office record of a live action movie was maintained by "dream girl". This movie released in 2006 achieved US $126000, which is also the second one in North American history after "Brokeback Mountain", From the side, we can see the gap between live action movies and animated movies - Disney cartoons, to be exact.

But after 2010, this pattern was broken.

In March 2011, the work "red state" directed by Kevin Smith created a miracle, with a single box office of up to US $204000. It has become the first and only live action film in the history of film with a single box office exceeding US $200000.

Of course, there is a reason for all this.

Kevin Smith became famous when he was young. He was born in New Jersey. Based on his working experience in a convenience store and the prototype of his colleagues, he created a script. He pieced together 25000 dollars by cashing in family and friends' credit cards. Then he asked Lao Ban's permission to shoot in the store every day during his off hours.

Unexpectedly, this work has become famous in Sundance, and killed Cannes, won two film critic awards, and won three million dollars in revenue after it was released in the cinema. That was a distant year in 1994, when the box office of three million was absolutely a spectacular feat.

This work is called "crazy shop assistant".

In fact, "crazy shop assistant" has an unparalleled important position in the history of American independent film

All the characters in the movie are ordinary people without acting experience. Even Kevin mobilizes his mother and sister; From "Star Wars" to "great white shark" to "Blue Velvet" and even "Raider", all kinds of egg terriers can be seen everywhere; All the shooting in the film relies on a 16 mm hand-held camera. There is no light or microphone, but it still insists on live radio. The shooting equipment has reached the most basic level.

Everything is back to the essence of the film, which shows the director's most sensitive state of life in the simplest way.

After that, Kevin Smith became famous. Although he didn't surpass the peak of "crazy shop assistants" in the next 20 years, Kevin became a member of the Boston Gang, and became close friends with Ben Affleck, Matt Damon and others. His friendship has continued, which makes him still occupy a place in Hollywood.

"Red state" is a work about the Westborough Baptist Church, which has rallied many times at the funerals of Iraqi soldiers, held up slogans saying "thank God for 911", or protested that Miss Gaga is a demon corrupting teenagers. When it was released in 2011, it happened to meet the news that "911 culprit" Ben - * * * was killed, and the peak period of release of a new album after Miss Gaga won the Grammy to reach the top of the billboard. The attention of the film harvest was far beyond expectations.

As a result, all factors collided, and the single box office of "red state" set a historical record. The weather, the place and the people are in harmony.

Of course, it must be noted that the "red state" has a single box office of US $204000. During the screening period, it is only shown in one cinema line, while other cinema lines are usually two or four or even more. After the diversion of audiences, the data will be affected.

After that, the record of single Museum box office seems to have been opened. In May 2012, "Yuesheng kingdom", the single Museum box office was 130000, exceeding the data of "dream girl"; In September 2012, the box office of "master" was 147000, which exceeded the data of "Yuesheng kingdom".

With a single box office of 100000 yuan, the club immediately became lively, and a total of six works have reached such a high level - in addition to the above five works, there is another "treasure" in 2009.

Now, the seventh work is born!

Two hundred and six thousand dollars.

"Drunken ballad" has rewritten the history. It has not only become the second live action movie with a single box office exceeding 200000 in history, but also surpassed the historical record of "red state" and has become the highest box office live action movie in a single film history studio; What's more, this achievement was created in four cinemas, not one, but four!

Just this set of data is enough to amaze everyone.

In a horizontal comparison, two weeks ago, "ice and snow" officially premiered in Orlando Disneyland. The click Show in a cinema has achieved a single library data of 243000 US dollars, which has strongly ranked in the top ten of the history list. This achievement has already aroused the cheers of all media——

Even for Disney's cartoons, it was 2009 when the box office of a single studio broke the threshold of 200000. At that time, "Princess and frog" reached such a high level with 393000 achievement data. This is the last 2D cartoon in film history with a box office of 100000 US dollars, officially announcing that the North American animation film market has entered the 3D era from 2D.

Now, "ice and snow" has become the first 3D work in film history with a single box office exceeding 100000, and the era has finally completed.

The historical feat of "ice and snow" was only two weeks ago, and "drunken folk songs" almost copied the same miracle. Moreover, because there are as many as four screening theaters, it makes the box office data of a single Museum even more incredible. Any praise can't be overestimated!

Even for lenley himself, it was an incredible breakthrough.

The single box office of "buried alive" is only 46000, while that of "love crazy" is 52000. These two figures can be ranked in the upper reaches of the same type of films, but they are not worth mentioning in the long history; Now, the "drunken folk" has changed the situation. It's both popular and popular - in terms of art film.

At this moment, looking back at the midnight show on the night of the official launch of "drunken ballad", the 100% attendance immediately becomes a matter of course. At the same time, it also explains the whole weekend's hard to get one vote. The huge queue reminds people of the Toronto Film Festival, even during the New York Film Festival.

Four cinemas, with a single box office of 206000 and a premiere weekend of 824000.

This is the official debut of "drunken folk song"!

What's more incredible is that "drunken ballad" with such achievements, has been ranked in the top 20 of the weekend box office in North America, ranking 15th! It's the only one of the top 30 in the list that's being screened on a small scale. Such a feat, so that words have become eclipsed.

In the second week of December, the North American market quieted down slightly. After the successive bombing of "Thor 2" and "hunger Game 2", it is now waiting for the strong attack of "hobbit 2". All the focus of the whole market is on "ice and snow".

As we all know, Disney's 2D animation once dominated North America for nearly 20 years. However, with the rise of 3D animation, Disney completely fell behind, not only losing to Pixar, but also blue sky studio, DreamWorks, lighting entertainment and so on.

As a result, Disney learned from the bitter experience. First, it acquired Pixar, and then it calmed down to polish its 3D animation department. After the "invincible Destruction King" in 2012 started the first battle of turning over, this year's "ice and snow" continued to make great efforts, winning the praise of film critics and audiences, and winning the hearts of the whole North American market in box office.

Two weeks ago, "ice and snow" took the lead in screening. After receiving high praise, it was officially expanded in 3700 theaters a week ago. It won 67 million US dollars at the weekend box office. It almost pulled down "hunger Game 2", which was released the next weekend with a 53% drop in box office, ranking second with less than 6 million US dollars.

But this week, "ice and snow Wonderland" beat "hunger Game 2" without any doubt, reached the top of the weekend champion, and then walked out of the magic trend. For 16 consecutive weeks, it controlled the box office decline within 30%, even counter attack growth. In the first two weeks, the cumulative box office was only 130 million, but the total box office in North America finally broke through the 400 million threshold!

On the other hand, hunger Game 2, which had a cumulative box office of 296 million in the first two weeks of its release, was hit hard. In the third week, the box office plummeted by 65%. After that, the box office growth slowed down. Finally, the cumulative total box office in North America reached 424 million, narrowly winning the ice and snow adventure. At the same time, the discussion heat was far less than that of the other side.

In addition, the relative media theory, which is based on big data, launched the low-cost movie "rush out of the melting pot". Christian bell took the lead and officially premiered in 2000 theaters, with an investment cost of 22 million yuan. However, the box office of the premiere weekend was only 5 million yuan, which is a great pity.

On the whole, the focus of North American film market is on "ice and snow" and "hunger Game 2". The impact of "Raytheon 2" on 200 million has slowed down seriously after five weeks, while "gravity" after ten weeks is making history. Therefore, more attention is focused on "drunken folk songs".

Ninety three percent of the media reviews, Coen brothers and Langley's escort, plus the outstanding performance during the screening period, "drunken folk" undoubtedly joined the 2013 award season!