Chapter 1529

It's less than two weeks before the annual Halloween, and horror movies are coming online one after another. However, these low-cost horror movies have not been able to shake the dominance of gravity in October, which also means that the movie has taken a solid step towards a new level of history creation.

In the third week of October, three films were released in more than 1500 theaters.

First, a new remake of the 1976 classic horror film "the witch Carrie" was officially premiered, starring the well-known actor "Hai Bian Wang" and Julian Moore, with an investment of $30 million.

The second is the first wave of Disney's Impact Award season this season, "WikiLeaks", CO starred by Benedict Cumberbatch and Daniel Bloch, who has just been highly praised in the "fast wind", focusing on the founder of "WikiLeaks", Julian Paul Assange.

Finally, the action blockbuster "golden cicada out of shell". Although the investment cost of the film is only 50 million yuan, the appeal of Sylvester Stallone and Arnold Schwarzenegger can not be underestimated. The reason why we chose the autumn film instead of the summer film is that lion gate film hopes to make a way out in the off-season.

Unfortunately, the public praise of the three works is all on the street, and it's a terrible kind.

Even Wikileaks, which hit the award season, has only 37% freshness index on the rotten tomato website, which is so bloody under the expectation of millions of people; On the contrary, the 50% freshness index of "golden cicada out of shell" is more outstanding, but it doesn't help. The scores of all the three works failed, and the major film critics howled.

The opening weekend box office of "Carrie" is 16 million, that of "golden cicada" is 9.8 million, and that of "WikiLeaks" is only 1.6 million.

Among them, "WikiLeaks" has a total investment cost of 28 million, which is considered to be one of the most important works in this year's award season in the preparatory stage. Benedict is also likely to impact the Oscar nomination, but now it has suffered a devastating blow, from word-of-mouth to box office all red, like blood.

The box office data of the three works are all superimposed, still unable to shake the "gravity" box office champion status! They have not even been able to launch an effective impact, and the whole market is still firmly held by the "gravity". Therefore, the whole North American market has collectively witnessed the film's feat of making persistent efforts and rising steadily!

38 percent!

The weekend box office drop of gravity in the third week was only 38%, which was slightly lower than that of Spiderman (36%) and Shrek 2 (41%); In addition, we can also compare 43% of the data of "Batman: Dark Knight" in the same period horizontally.

That's enough, but it's not all.

The premise is that the box office performance of "gravity" in the first week and the next week is better, and now it is close to the historical record step by step under the cover of the strong firepower of the adverse box office decline in the third week.

In the third week of its release, "gravity" won 60 million box office figures at the weekend, ranking second only to "Avatar" with 68.5 million in the same period in the whole history. Previously, the box office of the first week was the eighth, the next week was the second, and the third week was still the second. We can clearly see that the counter attack of "gravity" continues to rise.

So what does that mean?

Is "gravity" really going to break through $700 million historically in North America?

Just imagine in my mind, all the news media began to get excited. No one could have expected that the original "Avatar" could reach such a high level, or even be surprised. Now why can't "gravity"? After all, the film now has all the conditions to make history.

At this moment, people are surprised that last year's "tomorrow's edge" achieved a success of 550 million in North America, which has proved the strong market appeal of lanli. This year, lanli's "gravity" has further impacted 600 million or even 700 million in North America. Why not?

Now there is no doubt. Through two commercial films starring in it, Lanley has proved his unique market appeal. He has begun to surpass Robert Downey Jr., showing the first person attitude in North America. It seems that Hollywood is finally going to change?

In the third week of October, "gravity" achieved its third consecutive success in autumn with a weekend box office of 60 million US dollars, and pushed its cumulative box office of three weeks to 390 million. Now it is only one step away from 400 million, and it can basically determine the level of 500 million in North America, As for whether we can climb the box office figures, the next few weeks are absolutely crucial.

Behind gravity, "Captain Phillips" came in second. In two weeks after its release, it had already won 52 million at the box office, basically keeping the investment cost level. This also means that the strategy choice of the award season of this film is correct. The box office and awards can be grasped by both hands, and both hands should be hard. Sony Columbia's dangerous game has achieved results.

After that, Carrie, Tianjiang food 2 and prisoner ranked third to fifth respectively.

In the following week, the North American market was still gathering strength, but it was already possible to feel the upsurge of Halloween. "Fool show 4" and "black gold murderer" premiered in more than 3000 theaters.

"Fool show 4" is a typical derivative of spoof show. It is a hoax that someone plays in the street. For example, someone suddenly cuts off his right hand. In fact, it's just a cover up. But there is a camera nearby to record the reaction of ordinary passers-by, and then make funny points for the audience. Now it has become a movie. Not too many stories, in fact, is a fake documentary comedy.

But the popularity of the series can be seen when it comes to the fourth one. In 2010, the premiere weekend of "fool show 3D" won 50 million box office, which was the runner up of the premiere box office in autumn; In the end, the cumulative box office reached 117 million, and the production cost was only 20 million.

"Black gold kill" is the highlight of this week, directed by Redley Scott, who once led the "alien", "Gladiator", "Black Hawk fall" and "silver wing killer". Although the investment cost is only 25 million, it is a galaxy of stars, including Michael faspinder, Brad Pitt, Javier Baden, Penelope Cruz Top actors like Cameron Diaz.

The screenplay is adapted from Cormac McCarthy. The winner of Pulitzer Prize for literature is one of the most popular objects of film adaptation. Undoubtedly, the most famous one is "no country for old people" in 2008. After the adaptation of Cohen brothers moved to the big screen, they won the best picture and best director Oscars of the next year“ "Black gold killing machine" is the fourth adapted work of Cormac.

Undoubtedly, the "black gold murderer" is aimed at the works of the award season, but it also has a certain box office capacity. The reference objects are "New York gangster", "old car", "no country for old people" and other works. Therefore, 20th Century Fox arranged a grand premiere, held a large-scale public show in 3000 theaters, looking forward to killing the award season all the way.

But

In the 20th century, fox is doomed to be disappointed. The "black gold killing machine" has followed the "WikiLeaks". Only 35% of the rotten tomato fresh index has been recognized by no one. Even the rotten tomato fresh index of "fool show 4" is 60%!

The box office data also proves this point. The box office of the "black gold killing machine" is only 2500, and it reaped 7.8 million US dollars in three days over the weekend. It has basically declared the tragic fate of not having a chance with the award season.

Since 2007's "American Gangster", Redley has failed four works in a row: "body of lies", "Robin Hood", "Prometheus" and "black gold murderer".

Of course, strictly speaking, "Prometheus" is only lower than expected at the box office, but the word-of-mouth success has won many senior fans. However, simply from the box office data and the prospects of the award season, these four works are not satisfactory, which has also caused countless laments in the industry, "honest and old, can you still eat?"

In sharp contrast, the box office explosive force of "fool show 4" was 32 million yuan at the weekend of its premiere. Compared with 15 million yuan of ultra-low investment, paramount, who is responsible for production and distribution, has made a profit again. If we add the "smart: Ghost record" series, which is also produced and distributed by paramount, we can see that, Now they seem to have become off-season box office experts.

In the face of the impact of "fool show 4", gravity still showed its strong demeanor. For the second week in a row, it delivered less than 40% of the outstanding box office, only 37%. It earned 38 million box office data in three days over the weekend, defeated its rivals by nearly 6 million, and successfully won the fourth consecutive title in autumn, Dominating the North American box office in October.

By the way, this is the first weekend of 2013 that the North American film market won four consecutive titles!

It can be said that it is because the competition in autumn is not fierce enough; People can also say that it is because "gravity" did not encounter the impact of the same type of film... But regardless of what it is, the film still created its own miracle. So far, the position of "Iron Man 3" box office champion officially gave way to "gravity"!

Now, everyone can't help but wonder, who can stop gravity? Can it still achieve five consecutive titles? More importantly, is its box office really ready to hit 600 million and 700 million?